From Flyers To Facebook: Lessons In Therapy Marketing Animals And Aquatics podcast

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コンテンツは Gina and Ryan によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Gina and Ryan またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

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Standup Comedy "Your Host and MC"

13 hours前13h ago

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Celebration of 40+ years on the fringe of show business. Stories, interviews, and comedy sets from standup comics... famous, and not so famous. All taped Live on my Comedy stage. The interviews will be with comics, old staff members, and Friends from the world of Comedy. Standup Sets by Dana Carvey, Jay Leno, Tom Dreesen, Jerry Seinfeld, Larry Miller, Mark Schiff, Bobcat Goldthwait, Paula Poundstone, Garry Shandling, Ray Ramano, Cathy Ladman, Willie Tyler & Lester, and MORE. My web site has many pictures, items for sale, and more information www.standupcomedyyourhostandmc.com

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From Flyers to Facebook: Lessons in Therapy Marketing

約 1 年前 22:35

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MP3•エピソードのホーム

コンテンツは Gina and Ryan によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Gina and Ryan またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

In this episode of "Animals and Aquatics in OT," host Gina explores effective marketing strategies for unique private practices incorporating hippotherapy or aquatics. Reflecting on recent conferences attended and the significance of marketing, Gina discusses the concept of brand storytelling, emphasizing values and mission over traditional branding elements. She shares insights into failed marketing strategies like flyers and doctor referrals and highlights pitfalls to avoid, including focusing solely on animals or aquatics and inconsistent marketing efforts. Gina reveals the practice's number one successful strategy. Additional successful strategies like networking with other therapists and tracking client sources are discussed. Listeners are encouraged to rate and review the podcast to support future episodes.

… continue reading

60 つのエピソード

#Science #Careers #Fitness #Alternative Health #Business #Environment #Gina Ryan #Occupational Therapy #Aquatic Therapy #Hippotherapy #Animal Assisted Therapy

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From Flyers to Facebook: Lessons in Therapy Marketing

Animals and Aquatics

published 約 1 年前

シェア

MP3•エピソードのホーム

コンテンツは Gina and Ryan によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Gina and Ryan またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

In this episode of "Animals and Aquatics in OT," host Gina explores effective marketing strategies for unique private practices incorporating hippotherapy or aquatics. Reflecting on recent conferences attended and the significance of marketing, Gina discusses the concept of brand storytelling, emphasizing values and mission over traditional branding elements. She shares insights into failed marketing strategies like flyers and doctor referrals and highlights pitfalls to avoid, including focusing solely on animals or aquatics and inconsistent marketing efforts. Gina reveals the practice's number one successful strategy. Additional successful strategies like networking with other therapists and tracking client sources are discussed. Listeners are encouraged to rate and review the podcast to support future episodes.

… continue reading

60 つのエピソード

#Science #Careers #Fitness #Alternative Health #Business #Environment #Gina Ryan #Occupational Therapy #Aquatic Therapy #Hippotherapy #Animal Assisted Therapy

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Fieldwork Lessons from an Experienced COTA 13:38

約 1 年前13:38

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13:38

Send us a text In this episode, we kick off our back-to-school series by talking with Kim Meaney, a seasoned Certified Occupational Therapy Assistant (COTA) and current master's student in occupational therapy. Kim shares her unique journey from being a COTA to returning to school for her Master's degree in OT. She provides valuable insights into balancing work, family, and education, and reflects on her summer fieldwork experience at a OT clinic incorporating hippotherapy. We discuss the challenges and rewards of working in a non-traditional fieldwork setting, the importance of asking questions, and the benefits of immersing oneself in new experiences. Kim’s advice is a must-listen for any OT student preparing for their fieldwork placements.…

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Back to the Basics: Updates from the Animals and Aquatics Podcast 19:02

約 1 年前19:02

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19:02

Send us a text In this catch-up episode, your host Gina returns to the Animals and Aquatics podcast after a summer break, sharing updates on her personal and professional life. The episode dives into three main areas: education in occupational therapy, providing therapy services in a non-traditional setting, and coaching professionals. I will be discussing my involvement in occupational therapy education, including teaching pediatric labs and hippotherapy courses. I will also explore running a private practice that integrates hippotherapy, aquatic therapy, and nature-based therapy. Lastly, the episode touches on the coaching programs that are designed to support professionals in incorporating horses into their practice.…

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Burnout Busters and Taking a Break 19:47

約 1 年前19:47

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19:47

Send us a text In this episode, Gina delves into the nuances of prioritizing work and family life in the realm of occupational therapy. With a focus on avoiding burnout, she explores strategies for balancing competing priorities, from client care to personal obligations. Through insightful anecdotes and practical advice, Gina guides listeners through the process of identifying strengths, managing workload, and embracing burnout busters for sustainable practice. Business Barn Raising is now CLOSED for 2024.…

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Turning Passion into Profit: Animals, Aquatics, and OT Side Hustles 20:11

約 1 年前20:11

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20:11

Send us a text Looking to turn your passion for animals, aquatics, and nature-based therapy into a thriving side hustle? Join us on "Animals and Aquatics" as we delve into the essential steps for occupational therapy providers (OTPs) looking to incorporate these elements into their practice. From gaining experience and obtaining certifications to finding the perfect practice location and leveraging technology, this episode covers everything you need to know to kickstart your OT side hustle. Tune in for valuable insights, practical tips, and expert advice to help you realize the potential of animals, aquatics, and nature therapy in your occupational therapy journey. If you are interested in the FREE Nail your OT Niche course from this episode: https://eponaacademy.xperiencify.io/otniche/ If you would like to join us this year in Business Barn Raising, join here: https://eponaacademy.xperiencify.io/business-barn-raising-starting-your-ot-practice-with-horses/learn-more/…

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Horse Sense: Evaluating Equine Partners for Therapy 20:23

約 1 年前20:23

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20:23

Send us a text In this episode of "Animals & Aquatics in Occupational Therapy," our host explores the intricate process of assessing horses for therapy work. From evaluating conformation and movement to gauging temperament and soundness, every aspect is carefully considered to ensure the suitability of the horse for occupational therapy practice. Through insightful anecdotes and practical advice, listeners gain valuable insights into the challenges and considerations involved in selecting the right equine partners for therapy sessions. From identifying deal-breakers like asymmetry and reactive behaviors to highlighting the importance of thorough assessment, this episode provides a comprehensive guide for occupational therapy providers interested in integrating horses into their practice. Additionally, listeners are invited to participate in a five-day challenge to hone their horse assessment skills. Tune in to learn more about the fascinating world of equine-assisted therapy and how to navigate it effectively in occupational therapy practice. JOIN THE CHALLENGE…

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Learning Curves: The Top 5 Mistakes We Made in Our Occupational Therapy Practice 19:30

約 1 年前19:30

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19:30

Send us a text In this episode of Animals and Aquatics, Gina reflects on the mistakes made in their occupational therapy practice. Joined by her husband, they share insights into common pitfalls such as spreading themselves too thin, failing to set clear boundaries, and reinventing systems unnecessarily. They discuss the importance of prioritizing tasks, simplifying processes, and choosing a memorable business name. Tune in for valuable lessons from their journey in occupational therapy business. Interested in joining Business Barn Raising? Learn more here…

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Strengths-Based Programming in Occupational Therapy 20:36

約 1 年前20:36

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20:36

Send us a text In this episode of "Animals & Aquatics," host Gina wraps up Occupational Therapy Month with reflections on the month's journey and plans for what's next. She delves into strengths-based programming, exploring its impact on both clients and teams, while sharing strategies for effective therapy. Gina also discusses the transition from winter to spring and the preparations for summer programming. Listen in for insights on maximizing client success, balancing team strengths, and navigating upcoming challenges.…

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Building Student Confidence: How the OTPF Enhances Fieldwork Experience 20:46

約 1 年前20:46

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20:46

Send us a text Join host Gina as she delves into the world of occupational therapy education, focusing on the crucial role of the Occupational Therapy Practice Framework (OTPF) in student fieldwork experiences. Learn how the OTPF can empower students to navigate the transition from academia to clinical practice with confidence and competence. Gain practical insights and strategies for incorporating the OTPF into your fieldwork placements and maximizing your learning potential. Tune in for expert advice, personal anecdotes, and invaluable resources to support your journey towards becoming a successful OT or OTA practitioner. Learn more about Business Barn Raising Here…

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OT Interventions Made Easy: Using OTPF 24:03

約 1 年前24:03

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24:03

Send us a text Welcome to Occupational Therapy Month! This week our podcast episode all about occupational therapy interventions! We'll be discussing practical tips and strategies for success, including how to use the Occupational Therapy Practice Framework (OTPF-4) in your everyday practice. Join us as we break down complex ideas into easy-to-understand concepts, offering simple ways to enhance your OT practice and make intervention planning easier. If you are considering joining us in June for Business Barn Raising, you can learn more here: BUSINESS BARN RAISING SUMMER BOOTCAMP…

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OTPF in Action: Crafting Your Occupational Therapy Evaluation Framework 21:28

約 1 年前21:28

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21:28

Send us a text In this episode of Animals and Aquatics, Gina delves into the intricacies of utilizing the Occupational Therapy Practice Framework (OTPF) in the evaluation process. She highlights the significance of understanding the OTPF's components and discusses its applicability in various occupational therapy niches, including nature-based therapy, hippotherapy, and aquatics. Gina provides valuable insights and practical examples to guide listeners through crafting comprehensive evaluations using the OTPF framework. Whether you're a seasoned occupational therapist or a student, this episode offers valuable strategies for optimizing your evaluation processes and enhancing client outcomes.…

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Hippotherapy and Everyday Living: Enhancing ADLs 20:52

約 1 年前20:52

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20:52

Send us a text In this episode, Gina celebrates April as Occupational Therapy Month by delving into the Occupational Therapy Practice Framework (OTPF) and its application in the unique area of hippotherapy. She explores how hippotherapy promotes the development of activities of daily living (ADLs) and discuss the importance of utilizing equine movement as a therapeutic tool to achieve functional outcomes. Through real-life examples and insights, you learn the ways in which hippotherapy addresses core strength, sensory processing, motor planning, and sequencing—all essential components for enhancing independence in ADLs. This episode provides valuable guidance for occupational therapists seeking to integrate hippotherapy into their practice and effectively communicate its distinct value.…

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From Flyers to Facebook: Lessons in Therapy Marketing 22:35

約 1 年前22:35

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22:35

Send us a text In this episode of "Animals and Aquatics in OT," host Gina explores effective marketing strategies for unique private practices incorporating hippotherapy or aquatics. Reflecting on recent conferences attended and the significance of marketing, Gina discusses the concept of brand storytelling, emphasizing values and mission over traditional branding elements. She shares insights into failed marketing strategies like flyers and doctor referrals and highlights pitfalls to avoid, including focusing solely on animals or aquatics and inconsistent marketing efforts. Gina reveals the practice's number one successful strategy. Additional successful strategies like networking with other therapists and tracking client sources are discussed. Listeners are encouraged to rate and review the podcast to support future episodes.…

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The Continuing Education Buffet: A Therapist's Perspective 21:32

約 1 年前21:32

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21:32

Send us a text Join Gina and Ryan, an OT couple, in their podcast "Animals and Aquatics" as they delve into the world of continuing education. From workshops to conferences, they explore the importance of expanding one's horizons and stepping outside of comfort zones. With a mix of personal experiences and professional insights, they discuss the diverse range of learning opportunities available to therapists. From niche certifications to practical skills, they share strategies for lifelong learning and overcoming learning paralysis. Tune in to gain valuable insights and navigate your own journey of professional development with Gina and Ryan.…

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Aquatic OT or Adaptive Swim Lessons? 8:36

約 1 年前8:36

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8:36

Send us a text Swim Skills or Therapy? Understanding the Differences In this episode of "Animals and Aquatic," host Ryan, a certified occupational therapy assistant, delves into the similarities and differences between aquatic occupational therapy (OT) and adaptive swim lessons. Ryan discusses the unique goals, interventions, and documentation requirements of each approach, highlighting the importance of swim skills for children's safety and independence. Drawing from personal experience, Ryan explores the motivations behind starting an adaptive swim program and emphasizes the therapeutic benefits of swimming and water activities. Listeners gain insight into the intersection of OT and adaptive swim, ultimately recognizing the value of both approaches in promoting holistic well-being.…

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Making Waves at Conferences: A Guide for Occupational Therapists in Animal and Aquatic Therapy 21:31

約 1 年前21:31

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21:31

Send us a text In this episode of the Animals and Aquatics in OT podcast, host Gina delves into the world of professional conferences in occupational therapy. She shares her insights on the importance of attending conferences, strategies for maximizing the conference experience, and tips for balancing conference attendance with other professional commitments. Gina also discusses funding options for conference attendance, self-care strategies for managing conference intensity, and tips for presenting at conferences. Whether you're a seasoned conference attendee or considering your first conference, this episode offers valuable advice for occupational therapist providers incorporating animal and aquatic therapy in their OT practice. Be sure to connect with Gina at the AHA conference, AOTA conference or at EponaAcademyCommunity@gmail.com…

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