This podcast speaks on the social and cultural issues that affect our world.
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My passion is helping people. That’s why I do what I do. Seeing businesses grow and thrive is what gets me out of bed in the morning with a smile on my face. …Ok the smile bit isn’t entirely accurate, but once I’ve had a coffee, rest assured it starts to emerge. Luckily for me, I get to see a lot of growing and thriving, because I’m proud to say that I have an awful lot of happy clients. As a result, I’ve been asked many times about my process and way of working, but in truth it’s difficult ...
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Why Asking Facebook for Web Design Recommendations is a Bad Idea
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In this podcast, we will discuss why asking for recommendations for a web designer on Facebook is not the best idea. We'll look at the risks associated with making decisions based on advice from social media, and the importance of speaking to a digital business coach before selecting a web designer. We'll also provide helpful tips for finding the r…
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Some years ago I got the chance to interview a man who was open to how he uses online dating apps to manipulate women for sex. The processes he used are very disturbing and I'm sure I did not get all of what he was doing, but the parts I did get went on to explain how he was working and the parallel between this and marketing.I don't for one moment…
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Digital products are an extremely popular way to share and consume new information. They come in many different formats and are ideal for business owners who want to consider a new revenue stream or widen their existing audience. The hardest thing for most people to overcome is the fear that they’re creating a lot of new work for themselves. Of cou…
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How to stand out in the search resultsWhat makes someone click on a search result? Getting on to the first page of the search results is the ultimate goal for any business that is carrying out an SEO campaign. But how do you stand out to someone searching and encourage them to click through to your website? Search engines such as Google, pull data …
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There comes a time when every business owner starts to wonder if they need to update or refresh their website. This could be through necessity, such as a lack of leads or sales. It could come through a design looking “tired” and needing a new coat of paint, much like a wall in your home. The brand could even be entirely overhauled to modernise or f…
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5 Elements That Make Your Facebook Ad Successful
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Facebook advertising is still one of the best and most cost-effective to do. The fact that you can really drill down on your potential client demographics, allows your business to get in front of the right people, but what are the key elements to an eye-catching advert? In this episode, I take you through the 5 key elements to make your advert succ…
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9 Tips To Building A Relationship With Your Email List
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You are building an email marketing list and sending out newsletters or even sales letters, but are you really getting the most from your list? How is your client list relationship going? Be honest are you struggling or starting to find that maybe open rates and unsubscribes are not where you want them to be? In this podcast, I take you through the…
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Nobody likes to talk about the R-word (recession) but in times when there are economic downturns, there are processes you can put into place right now to ensure your business continues to run and even thrive. In this episode, I take you through the additional revenue incomes you can add to your business; one of these is outside of the box! ❤ Please…
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3 Powerful Tactics That Motivate Customers To Buy
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Customers won't just buy from your site they need to Know, Like and Trust that you can deliver whilst give them a client experience that will want them to return and buy from you again. Listen to my 3 powerful tactics that will motivate customers to buy from you whilst increasing your trust and sales at the same time. ❤ Please like and follow me fo…
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You don’t need to chase leads to get more money!
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A common thought point for a business owner is a wish for more leads. If only they could get more leads, they’d be able to make more money. How often do you think about generating more leads for your business? This could be more telephone calls, more emails, more people walking into your store, or even more website visitors. The thing is, you actua…
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Increase your brand and trust by Guest Podcasting (TOP TIPS)
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Podcasts are extremely popular nowadays. Not only that, it seems like everybody on the planet has one! Perhaps you want to get a podcast of your own off the ground, but you don’t have the spare time to do so. Planning and recording content can be time-consuming, especially if you’re struggling to commit to creating one. That’s perfectly understanda…
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These days, it’s hard for a business to stand out from the crowd online, and they struggle to create engaging content that will appeal to their audience. When it comes to blog posts, visitors want to read something that they identify with, and something that solves a problem they have. It might seem like a huge undertaking, but there are some easy …
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About pages are often neglected, as they’re typically something that was hastily written when your website first went live. It’s not particularly common for a business to revisit an About page, aside from perhaps updating a team profile or adding a new picture of a team member. It’s worth pointing out that a great About page will help you to stand …
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Stuck for ideas for writing blogs/newsletters? Easy things to write about!
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Are you completely and utterly at a loss about what to write? Is your content becoming stale, repetitive, and uninspired? Many business owners have been in the exact same position as you. In fact, I would bet that almost all of them have. Writing is hard enough when you already have an idea in mind, but it becomes near impossible when the topic poo…
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How to create an FAQ video that your customers will love
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It’s quickly becoming one of the most preferred ways to consume content. A video can be versatile, engaging, and deliver a massive boost to a customer's experience with a brand. It’s not surprising that many businesses are using it as a valuable marketing tool today. From vlogs to ads, video-based content is most definitely here to stay. I’m going …
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How To Increase Your Email Open Rate By Avoiding The 10 Second Rule
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A lot of people don't know this but there's a really easy way to increase your email open rate and it doesn't involve any complicated tactics or strategies. All you have to do is avoid the 10-second rule. In this episode, I'm going to break down exactly what that means and how you can implement it in your own campaigns. ✅Download 101 Email Headline…
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The Online Business Revolution: How eCommerce is Changing the High Street
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In this episode, I'm going to show you what's happening on the other side of your screen that nobody talks about... That is, until now. As an online entrepreneur myself, I've seen first-hand what's happening in our world right now. The internet has made everything accessible at any time of day or night - which means that there are fewer people out …
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How to rank your YouTube videos higher in minutes (Beginner’s guide)
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In this podcast, I'm going to show you how to rank your YouTube videos higher in minutes using simple techniques that anyone can do. PLUS, I will also reveal the one type of video that you really must be produced for your business success.So whether you're just starting out with YouTube or you've been doing it for a while, this podcast will help yo…
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When it comes to your website, you want to use every tool at your disposal to engage and persuade potential customers. And while there are many different tools you can use, case studies should be high on the list. Why? Because case studies are one of the most effective ways to showcase the value of your product or service. Not only that, but they c…
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How To Rock & Roll Your Marketing With Social Media (Simple Tips)
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Do you ever post a tweet or Facebook update and feel like you're talking to yourself? You're not alone. A lot of business owners struggle to create posts that get interaction from their followers. But don't worry, I'm here to help. In this episode, I'll share some tips that will help you create social media posts that people will want to engage wit…
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TOP Tips For ON PAGE SEO - The Definitive Guide To Increasing Your Traffic On A Budget.
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SEO, or search engine optimization, is one of the most important aspects of any online marketing strategy. It can help you to increase traffic to your website, and can even help to improve your ranking on search engines. And while SEO can be a complex process, it doesn't have to be expensive. In fact, there are a number of things that you can do yo…
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Business owners, this is the most important email you will ever send. It's not about your grand opening or your new product - it's about you. Well, more specifically, it's about your business and how to make it thrive. Welcome emails are used with newsletter opt-ins, lead magnets, course sign-ups, specific product purchases and in many other scenar…
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VIP SUCCESS: Why Your Customers Want You To Give Them Exclusive Benefits
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Are you giving your VIP customers royal treatment? If not, you could be missing out on some serious business. Here's why exclusivity is a powerful motivator for your best clients – and how to give them the benefits they crave. As a business owner, you know that it's important to reward your loyal customers. But what kind of rewards are most likely …
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Don‘t forget these important website trust factors
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When it comes to navigating a website, trust goes beyond a shiny badge or an encouraging seal of approval. Your customers' entire journey through your website should be full of trust signals from start to finish. In this episode, I outline some of the top, easy to do (and setup) trust elements that you should have on your website now. ❤ Please like…
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Did you know that when you have a website built there are in fact 3 areas of consideration when it comes to building and deployment? The problem is too many web designers only are aware of stage 2 (the build) and leave out the more important stages of the build. This more often results in a business losing money, clients and (as often happens) fail…
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10 Super Easy Ways to Increase Engagement on your Social Media Posts
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Many businesses are struggling to get real engagement on their social media posts right now and in this episode, I will reveal the top 10 post ideas to easily increase your post engagement. Plus I reveal the biggest mistakes people are making on their social media posts and more importantly how to fix them. Social media play a huge role in any busi…
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For the small business owner, online marketing can be a daunting task. It seems like there's always something new to learn and it's not just about social media anymore! For the past few months I've been working on my own podcast as well as taking some time to listen to others in order to get an idea of what makes good content for this medium. Along…
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Presentation skills: 6 ways to guarantee your presentation generates action and results
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Presentations are a great way to share your ideas with the world. They can be used at conferences, meetings or even as an email campaign. However, just because you have prepared a presentation doesn't mean it's going to get results. Here are 6 tips that will help you create presentations that generate results ❤ Please like and follow me for more ep…
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How your website colours affect your customers
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How your website colours affect your customers Business owners often focus on the design and layout when thinking about what colour scheme will work best for their company’s website; however, many don’t consider how this choice can affect other aspects of marketing like customer perception and conversion. The wrong colours can actually turn potenti…
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How to Test your business Idea and get people to pay for it!
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How to Test your business project idea and get people to pay for it! So you have this awesome idea or service that you want to offer to your clients. Maybe you have a product that you think will do well in the market but how do you know? You could end up spending a lot of time and money and get zero sales from it and no matter what advertising you …
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Social Media does not work for Business! How often do I hear this from businesses but is it Social media not working or the lack of understanding, skill and time that is not working? In truth, most businesses owners will "dabble" at social media and walk away and in this episode, I reveal some basic top tips that will help you on Facebook, Twitter …
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How to turn a £500 client into a £10k client What’s the true value of a new customer to your business? In this episode, I will reveal the 5 top tips on how to create your ideal customer from when they initially purchase from you to being your top paying client. Ironically these tips you will already know about BUT I can guarantee you are not even d…
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Avoid the Business Card - Website Mistake that's Costing Businesses Clients.
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Avoid the Business Card - Website Mistake that's Costing Businesses, Clients. PLUS, I reveal the one-trick marketing influencers don't want you to know! If you run a business and looking to start one then listen to this podcast as it will save you a heap of issues, tons of time and most importantly is the only sound advice you need. Your business c…
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5 top tips in helping you to manage and reach your goals!
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How often do you have this great idea in your business be it marketing, a new service or even a new project, but the thought of it really is overwhelming. Where to start, how to get the best ideas, solutions and even the right people in place to ensure success can be daunting. I see this a lot, especially with new and micro-businesses when they sta…
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How to easily create content for your business
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One questions I’m asked a lot, regardless if it is to do with blogging or podcasting is ‘what should I write/talk about?’ The thing is EVERY business has something that they can share and more often it’s the same thing they repeat over and over again. Yet content does not have to be difficult and getting rid of content block or writer’s block is ac…
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When I first met Steve Jebson, Business Doctor, I have to say it was a breath of fresh air. Here was a Business Coach who was down to earth, made things easy to understand for his clients and what's more is literally a treasure trove of information. Over the years I have met many Business coaches and personally found them too pushy and focusing on …
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5 Ways you can Encourage Local Reviews Having reviews on your website and products helps increase confidence and subsequently sales within your business, but how do you get people to leave you a review in the first place? People more often are too busy to leave a review and let's be honest a review feels like a virtual pat on the back when you have…
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The only 4 things you need for email marketing
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Many businesses fail at email marketing as they tend to overthink what they need to send out and consequently the quality is poor and leads to unsubscribers. If you are looking to start in email marketing, follow these 4 simple steps that will get you going. PLUS I have given sneak insights into additional top tips that many people will fail to con…
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Many business owners are reluctant to share knowledge because they are afraid they’ll lose business by doing so. In reality, it makes you the go-to person in your field. People only want to business with those that know and have the skill sets and let’s face it, people would rather learn from the Professor than from one of his/her students. In this…
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Q&A - Does your website generate a livable income?
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A question posed this week and I and three other Digital Marketing experts give insider reasons why websites are not generating an income and how the changes you need to make. This advice is GOLD and top advice from experts from around the world! Hosted on Acast. See acast.com/privacy for more information.…
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Red Flags to avoid when talking to potential clients
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Listen to 4 of the RED FLAGS when talking to potential new clients. There are lots of red flags out there, but these four seem to come up time and again. Having clients that appreciate your worth and time will help your business grow! Hosted on Acast. See acast.com/privacy for more information.Mark Howard による
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Has Facebook finally KILLED traditional marketing methods?
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Facebook recommends may have put the final nail into the coffin for flyer and marketing drops. In this episode, I explain why this has happened and an AWESOME tip on how to level the playing field for your own business on these new groups. Hosted on Acast. See acast.com/privacy for more information.Mark Howard による
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In this episode, I explain how to find your brand personality, how a Buck Rogers actor was able to stand out in the auditions and how doing the opposite change my neighbour's view. What makes you different? How do you stand out? Knowing these tips and tricks will help your business get chosen over your competitors. Hosted on Acast. See acast.com/pr…
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One of the hardest pages I have ever had to create for a website was for my own business. In this podcast, I explain that being different can actually make you stand out and that you must not hide behind your own fears on how people will perceive you and how you work. As a Psychic Medium and using these gifts and skills in my work as a Digital Mark…
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If you are a Professional trade, then please listen to this podcast before you consider buying from websites from those that only build for trades - it might just save you a lot of money and headaches Hosted on Acast. See acast.com/privacy for more information.Mark Howard による
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The 5 biggest website maintenance mistakes that business owners make
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Your website is a lot like your car, you’ve invested a lot into it and it’s important that you keep it maintained for it to continue to run smoothly. So what practices do you have in place to ensure that if the worst happens you still have your website working? After all, if your site crashes and you are not protected, you could easily go without a…
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Why Learning a new Skill RIGHT NOW can save your business.
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If like me, you find yourself at a loose end around the holiday season, you might be thinking how can you be more proactive in your business and what work you should be doing. Trouble is you end up finding work to do that may not necessarily be needed to be done and you fall into the danger of creating unnecessary projects and workloads that are no…
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When polled, nearly 80% of SMEs and startups do NOT have an online marketing strategy. Some citing that they do not have time whilst for others it is the fear of doing something wrong and not fully understanding what needs to be done and when. Like anything in life, if you do not have a plan then you will not have a clearly defined direction on how…
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Is your website like a Ferrari….but without the engine?
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How often I hear that people are happy with the “look” of their website, all gleaming, great images, layout and yet something is missing…..Oh, that’s right, Sales! You see anyone can build a website (sorry but it’s true) but it takes someone with experience on marketing, business accrument and conversion knowledge to make you a website that works, …
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3 ways to ensure your website is wrong before it’s built
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When you start out getting your website built or even if you have had one done but the end result is not what you expected, it is too easy to point fingers at the web designer as being at fault. Now, this post is not to justify something I have done, as I personally not had any issues around this, but rather I do get a lot of people asking me for h…
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