Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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コンテンツは Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
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Small Data, Big Results with Allen Bonde
Manage episode 160068270 series 117189
コンテンツは Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Between easy consumer access to tons of data, better tools for targeting prospects, and the culture of instant gratification on the internet, real estate has never been more competitive. That’s why being at the right place, at the right time for your real estate leads is so important—after all, if you don’t stay in touch, someone else will. So how do you track your prospects’ journey, craft the best message, and deliver it where they’re spending their time? It all starts with a great CRM tool. While you’re probably using CRM already, you may not be using it correctly. For Allen Bonde, Vice President of Marketing at Placester, your CRM isn’t just about pushing people toward a transaction: it’s about developing insights and creating value for your clients that will pay off far into the future. Allen has spent decades working with CRM technology, first as an engineer in corporate research and development, then as a marketer and marketing consultant for several highly successful companies. In this interview, Allen Bonde explains how your CRM can help you gather “small data” insights, stretch your real estate content, and generate a lifetime of value from your clients.
…
continue reading
49 つのエピソード
Small Data, Big Results with Allen Bonde
The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
Manage episode 160068270 series 117189
コンテンツは Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Marketing Genius Podcast and Seth Price (Marketing Strategist Speaker またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Between easy consumer access to tons of data, better tools for targeting prospects, and the culture of instant gratification on the internet, real estate has never been more competitive. That’s why being at the right place, at the right time for your real estate leads is so important—after all, if you don’t stay in touch, someone else will. So how do you track your prospects’ journey, craft the best message, and deliver it where they’re spending their time? It all starts with a great CRM tool. While you’re probably using CRM already, you may not be using it correctly. For Allen Bonde, Vice President of Marketing at Placester, your CRM isn’t just about pushing people toward a transaction: it’s about developing insights and creating value for your clients that will pay off far into the future. Allen has spent decades working with CRM technology, first as an engineer in corporate research and development, then as a marketer and marketing consultant for several highly successful companies. In this interview, Allen Bonde explains how your CRM can help you gather “small data” insights, stretch your real estate content, and generate a lifetime of value from your clients.
…
continue reading
49 つのエピソード
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