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193. How to Decide If It’s Time to Start Wholesaling in Your Product-Based Business With Katie Hunt
Manage episode 407274593 series 3561585
Many of the store owners inside Master Shopkeepers and the Savvy Shopkeeper community at large are also creatives, makers, and artists. After establishing their stores, the next question those makers ask is, “When should I wholesale in my business?”
In today’s episode, you’ll learn how to decide if it’s time to start wholesaling in your business from the founder of Proof to Product, Katie Hunt. We cover the basics of starting as a wholesaler, the outreach marketing strategy all successful makers use, and the thoughtful touchpoints needed on your customer journey.
Katie also shares the four most common mistakes brands make when expanding into wholesaling, along with her advice for store owners who want to build strong relationships with their wholesale partners.
Whether you’ve always dreamed of designing a product line for your store, are already wholesaling your products to other retailers, or are just curious to know more about the other side of indie retail, listen in for Katie’s expert insights.
For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode193.
Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper
Follow Kathy on Instagram (@savvyshopkeeper)
273 つのエピソード
Manage episode 407274593 series 3561585
Many of the store owners inside Master Shopkeepers and the Savvy Shopkeeper community at large are also creatives, makers, and artists. After establishing their stores, the next question those makers ask is, “When should I wholesale in my business?”
In today’s episode, you’ll learn how to decide if it’s time to start wholesaling in your business from the founder of Proof to Product, Katie Hunt. We cover the basics of starting as a wholesaler, the outreach marketing strategy all successful makers use, and the thoughtful touchpoints needed on your customer journey.
Katie also shares the four most common mistakes brands make when expanding into wholesaling, along with her advice for store owners who want to build strong relationships with their wholesale partners.
Whether you’ve always dreamed of designing a product line for your store, are already wholesaling your products to other retailers, or are just curious to know more about the other side of indie retail, listen in for Katie’s expert insights.
For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode193.
Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper
Follow Kathy on Instagram (@savvyshopkeeper)
273 つのエピソード
すべてのエピソード
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1 240: Skip the Trip: Maximize Buying with Faire Wholesale Winter Market 20:36
1 239: Embracing The New Year With Lessons From The Past [Kathy Cruz Interview Part 2] 31:46
1 238: All About Kathy Cruz: A Vulnerable Interview PART 1 29:40
1 237: 2025 Retail Trends for Independent Retailers: How to Thrive in the Year Ahead 26:53
1 236: Understanding the New Beneficial Ownership Information Requirement for Small Businesses in the US 26:05
1 235. Cash Flow Part 3: Why Profit Doesn’t Always Equal Positive Cash Flow 22:06
1 234. Cash Flow Part 2: What's Draining Your Store's Cash Flow? Identifying the Root Cause 22:57
1 233. Cash Flow Part 1: Cash Flow Uncovered—Why Cash Flow is More Than Your Revenue 19:14
1 232. The Ugly Truth About (Peri)menopause While Running A Business 20:17
1 LISTEN ASAP: Rallying for Retailers: Hurricane Helene Relief Donation Drive (3 Ways You Can Help!) 10:08
1 231. Manifested Success: A Self-Aware Journey of Building a Dream Store with Ceri Otero of Carthage Olive Oil 48:55
1 230. Five Ways to Increase Inventory Entry Efficiency 17:31
1 229. Building a Legacy Business with Jolene Forrester of JoRetro 37:37
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