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Back in 2014, our very first Startup Guide Berlin was released with the mission to provide aspiring entrepreneurs with content and tools to help them navigate in the local startup scene. Startup Guide, now a global brand present in 12 cities across Europe, is growing out of the paper book format and finding new ways to spread inspiration and advice to our entrepreneurial network. The Startup Guide Podcast is a series of interviews with founders in the first person. We’ll learn more about how ...
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Scaling and growing a startup can be tricky (and sometimes mysterious). It requires leaders to have a breadth of knowledge on company-building strategies across marketing, sales, product, and talent. The Startup Guide to Growth, hosted by Sapphire Ventures, is the definitive podcast on growth strategies for startups. This podcast's mission is to provide leaders with the knowledge to help scale their business by hearing from accomplished company operators and builders. Join us as we demystify ...
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How Brands and the Metaverse Blend in Today’s Internet Age
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The metaverse holds out the promise of elevating the current digital landscape by merging real-life scenarios and the digital space, and by integrating more technology-centric forms of commerce, such as digital tokens and cryptocurrencies. To get some insights, we sat down with two metaverse builders: Cathy Hackl, the Founder & Chief Metaverse Offi…
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Rui Pedro Silva, former CIO at ERIKS and current VP Digital & Sales Tech Global Platforms at Adidas, chats with Abhishek Lahoti, Sapphire's VP of Business Development in EMEA in this in-depth discussion about what start-ups need to know when trying to sell to an Enterprise in the European market. Rui's first-hand experience at ERIKS, a large indust…
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How to Drive Equality Through Remote Workplace & Culture
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Early on in the pandemic, nearly every business moved to a remote model. More than two years later, and many companies have adopted some sort of remote-friendly approach, including the increasingly popular hybrid workforce model. At the same time, there’s a strong call to action for organizations to focus and expand their diversity, equity and incl…
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Navigating the Intricacies of European HR Practices
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In this episode of Startup Guide to Growth, Sapphire’s Abhishek Lahoti, Head of our International Expansion Center of Excellence, speaks with Kiki Stannard, Managing Director at Zedra, a global expansion, wealth and solutions based in London. Kiki's specialty is in advising companies on HR practices across Europe. When it comes to the UK versus Ire…
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How to Attract & Retain Engineering Talent Amidst the Great Resignation
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Engineers often sit on the front lines between market laggards and category leaders, and their skills are in short supply. The market for skilled and dependable engineers is more competitive now than ever before, with the Great Resignation intensifying the War for Talent. In this episode, David Carter, Sapphire’s head of the Infrastructure and DevO…
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Tips And Strategies For Achieving GTM Success Across The European Region With Robbie O'Connor
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How do you set up your company for GTM success in Europe? Rico Mallozzi’s guest today is Robbie O'Connor, the General Manager of Notion, who’s had considerable experience with Google and Dropbox. In this episode, Robbie discusses how Europe presents incredible opportunities, but also incredible challenges, especially for startup tech companies. Fir…
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Anchor Partnerships Around The World With Seann Gardiner
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Building anchor partnerships is key to building your business. When it comes to channel partners, finding the right people is always the goal. Build partnerships around the world to help spread your brand. Learn how to find anchor partnerships with Seann Gardiner. Seann is the Senior Vice President of ThoughtSpot, who handles all their partnerships…
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Selling Open Source Managed Services In The Cloud With Javier Molina
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Selling open source is different from selling in an enterprise SaaS environment. Rico Mallozzi's guest is Javier Molina, the Senior Vice President of MongoDB. Javier discusses with Rico how the reality of every business is the need to drive revenue. This is where the open-source managed service model comes in. In this model, the core functionality …
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Marie Gassée: Exploring The Role Of Growth In The World Of SaaS
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As SaaS companies continue to thrive in today's digital age, they are expected to constantly innovate as technological innovations happen. This makes the role of growth in this sector extremely important. Rico Mallozzi is joined by Marie Gassée, the VP of Growth at Confluent, to explain how they approach massive changes and shifts in today's ever-e…
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The RevOps Mindset: Think Strategically, Execute Tactically
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Revenue operations is an increasingly trendy model of commercial leadership that essentially brings together the operational teams under an umbrella leadership that allows for greater coordination. As companies look to transform, accelerate revenue, and improve productivity, the RevOps model eliminates the siloed nature of these operational teams a…
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Stephen Hallowell On Developing Sales Productivity With A Sales Enablement Team
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Sales is the lifeblood of a company's growth trajectory. However, when not properly executed, it can be a contributor for cost overruns and stalled growth. So what can you do to veer away from underperformance in your sales organization and achieve the results you should be getting? Stephen Hallowell of Highspot joins this episode to give us the an…
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How DocuSign Defines Digital Experience With Robin Joy
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Digital experience is all about giving people the best experience with as little friction as possible. DocuSign uniquely excels in this regard with a core product that is itself digital. Through its well-known eSignature product, DocuSign has become an early adapter of product-led growth before that very concept even existed. As people started to f…
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Designing Your SaaS Company For Growth With Steve Boak
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When startups think about growth, they often focus on product and sales, but what is commonly overlooked is the critical role design can play in customer adoption. Steve Boak, the VP of Product Design at Datadog, and Rico Mallozzi explore the role of design in a developer tool company, how design can be a contributor to product adoption and growth,…
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The Rise Of Usage-Based Pricing And Insights On Enterprise Technology Pricing Strategy With Sam Lee
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Usage-based pricing is not new. We’ve been using it for decades on our electric bills and whatnot. What’s new is that it has gained a lot more acceptance at present when it comes to pricing enterprise software. What is driving this acceptance and how has it helped SaaS startups in their growth? Sam Lee, the Director of Pricing Strategy and Monetiza…
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Building A High-Performing Sales Engine With Kyle Coleman
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There is no one standard in creating a sales engine for a team, but any leader can drive everyone towards success by knowing the right factors to take into consideration for this. Joining Rico Mallozzi to discuss the right recipe for this is Kyle Coleman, the VP of Revenue Growth & Enablement for Clari. Together, they share how to determine the rig…
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Selling Against Tech Giants: The Sumo Logic Sales Formula With Steve Fitz
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How does a tech startup claim its rightful place among the ranks of goliath competitors? The team at Sumo Logic knows that it can’t just ram its head against 800-pound gorillas in the marketplace, so it devised ways to enter the house from the sides. The company’s Chief Revenue Officer, Steve Fitz is here on the show to explain how Sumo Logic combi…
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Startup Guide Podcast #2 - Ramzi Risk (EyeEm)
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Our second episode features Ramzi Rizk, Co-founder & CTO of EyeEm (https://www.eyeem.com/). EyeEm’s distinct blend of talented photographers sharing beautiful and authentic photos, and unique photo indexing and search technologies have made it one of the fastest growing photography platforms in the world.Follow us:http://startupeverywhere.com/https…
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Our first episode features Anne Kjaer Riechert, Co-founder and Managing Director at ReDI School of Digital Integration, where she is teaching coding skills to create job opportunities and economic empowerment for refugees.Anne was interviewed by our own Sissel Hansen, CEO and Founder of Startup Guide. Both of the entrepreneurs share the danish root…
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