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The secret history (and superfandom) behind Charles Schulz’s long relationship with Hallmark
Manage episode 455987941 series 3617183
Hallmark and Peanuts have sold over one billion Peanuts greeting cards worldwide since their introduction in 1960. This partnership also helped produce the popular Snoopy plush dolls and the iconic Snoopy for President campaign. Peanuts podcast hosts Melissa Menta and David Templeton talk to Hallmark archivist and historian Samantha Bradbeer Stephens about the longstanding friendship between Hallmark founder and Peanuts superfan Arnold Shapiro and Charles Schulz.
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Manage episode 455987941 series 3617183
Hallmark and Peanuts have sold over one billion Peanuts greeting cards worldwide since their introduction in 1960. This partnership also helped produce the popular Snoopy plush dolls and the iconic Snoopy for President campaign. Peanuts podcast hosts Melissa Menta and David Templeton talk to Hallmark archivist and historian Samantha Bradbeer Stephens about the longstanding friendship between Hallmark founder and Peanuts superfan Arnold Shapiro and Charles Schulz.
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