366 - Why You Need to Own the Role of CEO of Your Business

Unf*ck Your Biz With Braden

On today's episode of the podcast we're talking about the importance of leaning into the CEO role of your business.

The doors are officially open to Unf*ck Your Biz: Your step-by-step framework to get your legal and tax shit legit. The program will help you get your 2024 taxes and bookkeeping wrapped up, make sure your business entity is properly formed going into 2025, getting your legal protections in order including contracts and trademarks and more. It's our signature program that's only available a few times a year and you can join now until December 16th at notavglaw.com/uyb.

To announce the launch of Unf*ck Your Biz, I hosted two workshops today to help you at your stage of business. If you missed our workshops, check them out at notavglaw.com/masterclass

• Legally Launched: The Absolute Legal and Tax Essentials for New Business Owners
• The 6 Figure Tax Blueprint: The Roadmap to Money in Your Pocket At and Beyond Six Figures

When you run a business, it's important to have an understanding of everything that goes on in your business. CEO may stand for Chief Executive Officer, but I often say it also stands for Chief Everything Officer, which is very accurate as a small business owner, especially before we hire anyone. As CEO, we need to know all the core aspects of business. Would a CEO ever get handed a P&L statement from the accounting team and not know how to read it? They have to have basic knowledge because they can't make business decisions if they don't know the numbers.

As CEO, it's important to consider that you're building a business as an asset that's ideally going to provide you, family members, team members, etc. a livable income. You may also decide you want to sell your business one day, even if that doesn't seem possible or of interest right now. What legal structures do you need in order for this to happen? You need layers of legal protection to protect your business. These are the foundations we grow our business on.

Even if you hire other professionals to manage things bookkeeping or tax strategy, you need to know enough to have savvy conversations with them. When do you go to your lawyer and ask for a new trademark? When do you need to tell your accountant about changes to your business or your personal life that may impact your taxes? No one is keeping track of your business 24/7, you need to proactively be talking to your professionals in order for them to be able to help you.

If you want to put on your CEO hat, check out Unf*ck Your Biz at notavglaw.com/uyb