The daily drama of money and work from the BBC.
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コンテンツは Trndsttrs Media によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Trndsttrs Media またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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Jodi Harris (ABinBev) | Connecting Brand to Culture
Manage episode 271385164 series 2407825
コンテンツは Trndsttrs Media によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Trndsttrs Media またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Jodi Harris is the Global VP of Marketing Culture & Capabilities at ABinBev, the company behind all of your favorite brands such as Bud Light, Budweiser, Corona, and yes, Bud Light Seltzer of course (thanks millennials).
On today's episode, Jodi & Jake discuss what it means to be a brand in today's culture led market, how brands can connect to culture, and what the future of the alcohol/spirits category looks like.
So grab a cold one and listen in for what will be your favorite episode yet!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 つのエピソード
シェア
Manage episode 271385164 series 2407825
コンテンツは Trndsttrs Media によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Trndsttrs Media またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Jodi Harris is the Global VP of Marketing Culture & Capabilities at ABinBev, the company behind all of your favorite brands such as Bud Light, Budweiser, Corona, and yes, Bud Light Seltzer of course (thanks millennials).
On today's episode, Jodi & Jake discuss what it means to be a brand in today's culture led market, how brands can connect to culture, and what the future of the alcohol/spirits category looks like.
So grab a cold one and listen in for what will be your favorite episode yet!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 つのエピソード
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The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
…
continue reading
The latest business and finance news from around the world, on the BBC.
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
Player FM -ポッドキャストアプリ
Player FMアプリでオフラインにしPlayer FMう！
Player FMアプリでオフラインにしPlayer FMう！
