Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Selamat datang di The Rantau's Story Podcast, tempat dimana kami akan curhat dan bercerita tentang arti kehidupan yang gue jalanin dari dulu sampai saat ini. Info lebih lanjut silahkan follow instagram kami @therantausstory_podcast #LetsTalk #CurhatMalam #CurhatAnakRantau #EzraJRhapsody Cover art photo provided by Mart Pieterman on Unsplash: https://unsplash.com/@mart2504
Selamat datang di The Rantau's Story Podcast, tempat dimana kami akan curhat dan bercerita tentang arti kehidupan yang gue jalanin dari dulu sampai saat ini. Info lebih lanjut silahkan follow instagram kami @therantausstory_podcast #LetsTalk #CurhatMalam #CurhatAnakRantau #EzraJRhapsody Cover art photo provided by Mart Pieterman on Unsplash: https://unsplash.com/@mart2504
Materi Tentang : 1. Bagaimana cara memaksimalkan diri kita 2. Langkah step by step cara menyiapkan diri menghadapi tantangan tahun depan 3. Ingin tahu, Trik Jitu menempuh jalan pintas yang efisien, tidak boros waktu & tenaga kalian ? 4. Menyiapkan diri kita baik dari hard skill & soft skill untuk tetap PD berpetualang menggapai sukses kita ? Semoga dari sedikit ilmu yang aku berikan bisa bermanfaat buat pendengar sekalian…
Thank You adalah lagu yang gw tulis berdasarkan perjalanan spiritual gw di tanah rantau tentang arti menjalani Kehidupan. Semoga melalui podcast ini kita tetap bisa berterima kasih dalam keadaan apapun.
Selamat malam semua, Kenalin nama gue Bayu. Podcast kali ini gue akan curhat tentang makna merantau bagi gue. Untuk kritik, saran, ataupun curhat bisa lansung dm ke instagram @ezrastory_podcast.
Selamat malam semua, Kembali lagi ama gue Ezra. Podcast kali ini gue akan bercerita tentang awal perjalanan gue waktu ngerantau dari jember ke bandug. Gue harap kisah gue bisa diambil pelajaran buat lu semua. Untuk kritik, saran, ataupun curhat bisa lansung dm ke instagram gue @ezrajrhapsody.
Selamat malam semua, sebelum tidur gue ingin sedikit curhat dan bercerita tentang kenapa sih lu harus merantau. Buat lu semua yang ingin mencari jati diri di dunia perantauan atau pun yang akan merantau, gue harap podcast ini bisa menjawab pertanyaan kalian. Untuk kritik, saran, ataupun curhat bisa lansung dm ke instagram gue @ezrajrhapsody…
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