Manage episode 293860258 series 1532812
Looking to start or scale an affiliate or referral program for your product?
In this episode of The Marketing Automation Discussion, I chat with Brady Cassidy about how to do just that.
Brady is the founder at Rewardful - an affiliate and referral platform for SaaS companies leveraging Stripe. Brady covers some super actionable advice including:
- The types of referral programs out there and which one you need
- Common mistakes people make
- Exactly how to recruit partners at scale and close them
- How to onboard new partners
- The role of a partner manager and what they should be doing
- Key metrics for measuring performance
Don't forget, you can find more information on this episode on the official Marketing Automation Discussion website here: https://marketingautomation.fm/how-to-start-and-scale-your-affiliate-or-referral-programs-with-brady-cassidy/--- Support this podcast: https://anchor.fm/marketing-automation/support