280: The 2 Hour Makeover: Quick Tips to Improve Your Email Marketing and Drive More Revenue

The Ecommerce Influence Podcast

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3+ y ago 34:54

MP3•エピソードのホーム

Are you ready to improve your email marketing and stop leaving money on the table? Today I'll show you how.

Last year one of my clients had a brand new Klaviyo account -- zero emails sent. Over two days we set up the account, created a system for capturing leads, and built email flows focused on generating revenue. 7 days later, they generated $10,000 in revenue from email.

Inspired by this experience, I hosted a live training in The Coalition on how to improve your email marketing, and today I'm sharing that training with you. We cover common mistakes people make when setting up their Klaviyo account, how to increase your email lead flow, building and optimizing your email templates, the most important emails to send, and what’s working right now to generate more revenue from email.

If you want some quick, actionable wins you can implement in your email marketing today -- don't miss this episode.

Episode Highlights

8:20 Improving your email marketing and generating $10k in revenue in 7 days
10:11 How to ensure Klaviyo is properly connected to your site
14:02 Creating an on-brand email template
16:22 How to increase your lead flow
18:35 Choosing the right email pop-up provider
21:03 The two biggest revenue-generating email flows to focus on
23:56 How to set up email marketing tests to determine what works
27:16 What’s working with email marketing today
30:26 Our formula to make more money from email marketing
32:55 Why you should start sending more emails (and why you can't send too many

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