95. Turning Your IP Into a SaaS Product Goldmine (Solocast)

The Dirt

Learn about how the strategic move towards a SaaS model is a golden ticket to maximizing the overall value of your business.

In this solocast, Jim Barnish delves into four reasons why transforming your IP into a SaaS model is such a game changer.

Some of what Jim gets into:

• Scalability is About Growing Smarter: In a SaaS model, it's not just about getting bigger; it's about getting smarter. Ideally, you should aim for the cost of serving an additional customer being close to zero.
• SaaS = Steady Revenue Streams: With a traditional product or service-based business, you’re often chasing the next deal to keep the lights on. Turn your business into a SaaS subscription model, you’ll make your revenue streams more consistent—as long as you continue providing value to your customers.

Scalability and predictable revenue are just two reasons to transform your IP into a SaaS model. To hear Jim’s take on increasing customer value and lowering operating costs, listen to the show.

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The Dirt is about getting real with businesses about the true state of their companies and going clear down to the dirt in solving their core needs as a business. Dive deep with your host Jim Barnish as we uncover The Dirt with some of the world's leading brands.

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