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#14: Free Branding Strategies for Professionals
Manage episode 381323058 series 3499373
コンテンツは Monique Jenkins & Jessica Valis, Monique Jenkins, and Jessica Valis によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Monique Jenkins & Jessica Valis, Monique Jenkins, and Jessica Valis またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Starting a business and don't have the capital to splurge on a designer or marketing agency?
We've got a few tricks and tips to keep your business brand professional without spending hundreds (or thousands) of dollars on a designer or designer programs like Adobe.
- Choose company name and purchase domain
- Set up professional company email accounts on new domain
- Take headshots for team and edit with PFP Maker
- Add headshots to Hubspot email signatures
- Select Canva templates for social channels
- Customize templates with brand colors and fonts
- Appoint team member as brand ambassador
- Create brand guidelines document
- Make templates for stationery, presentations, etc.
- Define target audience and brand voice
- Review all materials to ensure consistent messaging and tone
Remember:
A brand is a product, service or concept that is publicly distinguished from other products, services or concepts so that it can be easily communicated and marketed. A brand is how a company differentiates itself from your brand.
Branding is the process of creating and disseminating the brand name, its qualities and personality. It's the feel a product or service gives you without having the product in your hand. And it's not your logo.
→ Jessica's File Extension Cheat Sheet
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Email us at hello@designimposterpodcast.com
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