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8 Key Steps to Building and Scaling a Sustainable and Profitable Online Business
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Lately, I've been watching the rise of a condition called Entrepreneurial Crisis Hyper-Reactivity Syndrome (E-CHRS). I see it’s happening to Health Coaches and Nutritionists right now!
E-CHRS normally strikes when you're building your online health business. It’s a syndrome that causes coaches to go into reactivity overdrive. Now there ARE some positives to E-CHRS It can trigger you to take action on profitable projects you’ve been meaning to start but “never quite got around to”, but it can also cause you to make impulsive decisions that lead you up the garden path nowhere!
I see a ton of Health Coaches and Nutritionist racing at warp speed to build solid foundations for their business. They see other coaches making it look easy to earn consistent £10K, £20K, £40K, and £60K months so they dive in head first building their online business without a clear plan. In almost every case of E-CHRS, sufferers are within a Warrior Pose’s reach of online success. With just a few small tweaks they could set their business up to soar, but E-CHRS is holding them back.
Here are some common symptoms:
- The belief is that if you don’t try and do everything in the next 5 minutes you’ll miss out on the chance to build a successful online health business
- Following ALL THE STRATEGIES you see working for other coaches & praying one of them will work for you
- Pole-vaulting ahead from zero to trying to Scale with group programs and online courses without laying the right foundations down in the first place for online success
The end result? An online health business that feels like an expensive hobby
The good news is that E-CHRS is completely avoidable! And it’s why today I'm going to dive into the 8 key steps to set your online health business up for success.
In today’s episode I’m covering:
- Mindset is everything [00:01:51]
- Niching down [00:03:22]
- Content [00:04:10]
- Visibility strategy [00:05:44]
- Your signature method [00:06:11]
- Product suite and customer journey [00:07:02]
- Build your brand [00:09:03]
- Sell, sell, sell [00:10:35]
Let’s Connect
Instagram | @itscoachcaroline
Website | Caroline Clapperton
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