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Episode 18 - With guest Erica Taylor Haskins: Co-Founder of Tinsel Experiential Design
Manage episode 311700212 series 3169033
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Tinsel started eight years ago, on a kitchen table in Brooklyn and since then has grown to a multimillion-dollar company. Tinsel is committed to redefining luxury events through the execution of imaginative, immersive experiences for private clients and for brands like Mercedes-Benz, Spotify, L'Oreal, and Condé Nast. Tinsel has proudly produced events at iconic institutions like The New York Public Library, The Guggenheim Museum, The Rainbow Room, and One World Observatory. The team’s work has been featured in Vogue, WWD, Forbes, and Town & Country, with the company named recently as one of the Top 50 Event Designers in North America.
Anthony sits down with Erica to chat about Tinsel's beginnings, experiential marketing, and unconventional approaches to event planning. Erica talks about the importance of pushing through, growing pains, and 'The Process' that goes into building a multimillion-dollar company. Eric and Anthony also discuss the importance of playing to your strengths and building a team around that, the exponential growth of responsibility, how social media has shaped the event landscape, and much more.
You can find out more about Tinsel on their Website (http://tinseldesign.com) or Instagram (https://www.instagram.com/tinseldesignnyc).
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