The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
コンテンツは Chad Burmeister によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Chad Burmeister またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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The role of AI in digital marketing
Manage episode 417821055 series 2662701
コンテンツは Chad Burmeister によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Chad Burmeister またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
In this episode of the AI for Sales podcast, Chad Burmeister interviews Jason Wood, the CEO of Specificity Trading. They discuss the role of AI in digital marketing and how it can help marketers make smarter decisions. They also touch on the importance of using good data and the challenges of influencer marketing. Jason emphasizes the need for specificity and context in AI campaigns and the value of speed in reaching better conclusions. The conversation highlights the potential of AI to optimize ad spend and improve conversion rates.
Keywords
AI, sales, digital marketing, ad tech, specificity, data, influencer marketing, conversion, optimization
Takeaways
- AI can have conversations and is ready to bring conversation AI to the market.
- AI in digital marketing can help marketers make smarter decisions and optimize ad spend.
- Good data is crucial for the success of AI campaigns.
- Influencer marketing can be risky and may not always reach the right audience.
- Speed and specificity are key factors in leveraging AI for sales and marketing.
Titles
- Optimizing Ad Spend with AI
- The Rise of AI in Digital Marketing
Chapters
00:00
Introduction and Background
09:22
Optimizing Ad Spend with AI
28:48
Speed and Specificity: Keys to AI Success in Sales and Marketing
Connect and learn more about Matt Swalley through the link below:
LinkedIn: https://www.linkedin.com/in/matt-swalley-59249533/
Learn more about AI for Sales with Chad:
LinkedIn Group: https://www.linkedin.com/groups/12811259/
LinkedIn Personal Page: https://www.linkedin.com/in/chadburmeister/
YouTube Channel: https://www.youtube.com/@TheAIforSalesPodcast
TikTok: https://www.tiktok.com/@ai4sales
Facebook Page: https://www.facebook.com/theaiforsalespodcast/
Twitter Page: https://twitter.com/saleshack
The AI For Sales Podcast is sponsored by our proud partners:
TruVersity | https://www.truversity.com/
194 つのエピソード
シェア
Manage episode 417821055 series 2662701
コンテンツは Chad Burmeister によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Chad Burmeister またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
In this episode of the AI for Sales podcast, Chad Burmeister interviews Jason Wood, the CEO of Specificity Trading. They discuss the role of AI in digital marketing and how it can help marketers make smarter decisions. They also touch on the importance of using good data and the challenges of influencer marketing. Jason emphasizes the need for specificity and context in AI campaigns and the value of speed in reaching better conclusions. The conversation highlights the potential of AI to optimize ad spend and improve conversion rates.
Keywords
AI, sales, digital marketing, ad tech, specificity, data, influencer marketing, conversion, optimization
Takeaways
- AI can have conversations and is ready to bring conversation AI to the market.
- AI in digital marketing can help marketers make smarter decisions and optimize ad spend.
- Good data is crucial for the success of AI campaigns.
- Influencer marketing can be risky and may not always reach the right audience.
- Speed and specificity are key factors in leveraging AI for sales and marketing.
Titles
- Optimizing Ad Spend with AI
- The Rise of AI in Digital Marketing
Chapters
00:00
Introduction and Background
09:22
Optimizing Ad Spend with AI
28:48
Speed and Specificity: Keys to AI Success in Sales and Marketing
Connect and learn more about Matt Swalley through the link below:
LinkedIn: https://www.linkedin.com/in/matt-swalley-59249533/
Learn more about AI for Sales with Chad:
LinkedIn Group: https://www.linkedin.com/groups/12811259/
LinkedIn Personal Page: https://www.linkedin.com/in/chadburmeister/
YouTube Channel: https://www.youtube.com/@TheAIforSalesPodcast
TikTok: https://www.tiktok.com/@ai4sales
Facebook Page: https://www.facebook.com/theaiforsalespodcast/
Twitter Page: https://twitter.com/saleshack
The AI For Sales Podcast is sponsored by our proud partners:
TruVersity | https://www.truversity.com/
194 つのエピソード
すべてのエピソード
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Player FMは今からすぐに楽しめるために高品質のポッドキャストをウェブでスキャンしています。 これは最高のポッドキャストアプリで、Android、iPhone、そしてWebで動作します。 全ての端末で購読を同期するためにサインアップしてください。
The AI for Sales Podcastに似ているもの
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Player FM -ポッドキャストアプリ
Player FMアプリでオフラインにしPlayer FMう！
Player FMアプリでオフラインにしPlayer FMう！
