71 - Making Lead Flow Consistent and Predictable
Manage episode 383687832 series 3365656
Many consultancy firms suffer from inconsistent workloads which are the result of inconsistent lead flow. Inconsistent lead flow comes about because of the manual labour involved in the way most consultants attend to the activities required to generate new leads.
What if you could reduce the time and effort required to create lead flow?
In this episode of the Accepted Authority podcast, I reveal the process I have developed that has enabled me and my clients to create consistent and predictable lead flow and client sales flow.
One of the biggest factors involved in generating leads from marketing. compared to referral generated leads, is the lack of trust that is not there from the start like it is with referrals. That lack of trust is a major barrier to not only getting more leads, but to being able to convert those leads when they turn into sales meetings. In this episode, I reveal the six step system to building trust and authority with potential clients during their buying journey and how to influence them to want to buy your services, even before they come to your sales meeting.
Get more information on this process by downloading a free ebook, Strategic Authority Marketing at https://members.businessflightpath.com/sam-offer
Book a complimentary strategy session call with me to unpack your current sales and marketing processes and let me show you how to make improvements that enable you to gain more premium clients consistently and predictably at https://businessflightpath.com/ss
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