Standout Business Show: Content Marketing Strategy & Video Marketing Tips for B2B business leaders
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133. The perfect remedy for long, boring virtual summits - with Mia Moran
Manage episode 390356924 series 2899136
The only thing worse than a long boring webinar...
(you know the kind that goes on for 90 minutes, gives little value & then turns into a sales pitch)
...is a much longer, boring virtual summit
(that lasts for several days of long, boring webinars that turn into a pitch fest)
Well, now there's a remedy thats been developed by this weeks guest, Mia Moran.
Mia wanted to host a month-long event during the holiday time...
(A time usually associated with additional stress)
that would help her audience reset and rejuvenate in time for the New Year.
She wanted to give people simple, daily steps that could be accomplished in just 5 minutes.
And so, her 'Small Moves That Matter' 5-minute virtual summit was born!
If you've ever wondered how to successfully host a virtual summit that's both engaging and efficien, then tune in because we're going to tell the story of how Mia has put together a daily series of 5-minute presentations for the whole month of December.
And, bonus, each speaker created and submitted their own presentation - so, way less work than the normal amount required by hosting a multi-day virtual event.
This totally goes into the category of 'many hands make light work' section of solopreneurship :))
Takaways:
- Shifting from hour-long interviews to self-made 5-minute video presentations
- The challenges of organizing 31 individuals to create content
- Essential tips on creating successful ,short videos and the necessity of a supportive team
Episode Resources
Join Mia's FREE 'Small Moves That Matter' Summit
Learn how short-form video can save you time ⏰ & make more sales.
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章
1. 133. The perfect remedy for long, boring virtual summits - with Mia Moran (00:00:00)
2. Innovative Short Virtual Summits (00:00:02)
3. Creating a Short, Condensed Video Summit (00:05:17)
4. Understanding and Organizing a Summit (00:19:12)
5. Marketing Contributions (00:29:44)
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