Marketing EdVenture With Jacque' Walker podcast

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The So What from BCG

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Re-Recruiting and Other New HR Strategies You Can’t Ignore 18:09

約 18 日前18:09

「あとで再生する」

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18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

Marketing EdVenture with Jacque' Walker

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Hey there, Welcome to “Marketing EdVenture with Jacque’ Walker”, THE HUB for Business, Fashion, Marketing, and other CTE Educators that integrate marketing into the learning experience. I’m a former educator who taught 14 years in a magnet school crafting a 4-year Fashion Marketing program; 3-year dual credit Visual Presentation certification; and certified entrepreneurship academy while being a DECA advisor. I have over 20 years of experience in sales, retail management, and project management. My mission is to equip secondary educators with marketing resources to connect the classroom to digital natives while cultivating an engaged learning environment. I’ve curated this space to disseminate information and collaborate with thought leaders in all aspects of marketing to: • Foster development and growth in fashion classes and programs, • Support business, fashion, and marketing CTSO advisors and sponsors, • Provide multiple prep educators guidance along the way, • Encourage targeted career exploration, • Expose post-secondary education opportunities, • Facilitate project-managed classrooms, • And so much more. People you can expect to join us here are master educators; CTE administration and personnel; industry experts; and trailblazing alumni who’ve applied their high school marketing exposure to their professions. These guests will spotlight bi-weekly on Feature Fridays. Every Monday morning you can connect with me during your drive. I’ll chat with you more in-depth about fashion marketing, DECA, entrepreneurship, and trending topics. If you’re still listening to me right now, that means you have an interest in marketing education and/or fashion marketing. With that in mind, you are exactly who this show is for. I’m truly grateful to have you here. So, grab your favorite beverage, open up your Notes app on your device, and be prepared for all of the goodness that’s headed your way.

74 つのエピソード

#Fashion and Beauty #Arts #Business #Podcasting Education #Marketing #Marketing EdVenture

Marketing EdVenture with Jacque' Walker

updated 約 6 日前

シリーズのホーム•Feed

74 つのエピソード

#Fashion and Beauty #Arts #Business #Podcasting Education #Marketing #Marketing EdVenture

كل الحلقات

1
73. Special Events Functions as a Promotional Activity Fashion Marketing, Part 3 19:14

約 6 日前19:14

19:14

Episode 73. In this episode, I discuss one of the Promotional Mix Elements - Formal and Informal Function Special Events. -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Special Events? 👗Special Event Presentation 👗Special Event Activities Red Carpet Fashion Trends MET Gala -------------------------------------------------------------------------------- The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here . If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. ---------- Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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72 - Special Events as a Promotional Activity (Online) _ Fashion Marketing, Part 2 23:58

約 20 日前23:58

23:58

Episode 72. In this episode, I discuss one of the Promotional Mix Elements - Online and Enrollment Special Events. -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Special Events? 👗Special Event Presentation 👗Special Event Activities Red Carpet Fashion Trends MET Gala -------------------------------------------------------------------------------- The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here . If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. ---------- Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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71. Special Events as a Promotional Activity (In-person) | Fashion Marketing, Part 1 20:48

約 26 日前20:48

20:48

Episode 71. In this episode, I discuss one of the Promotional Mix Element - Special Events: What it is The purpose Characteristics 1 of 3 types of special events -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Special Events? 👗Special Event Presentation 👗Special Event Activities Red Carpet Fashion Trends MET Gala -------------------------------------------------------------------------------- The Ultimate Fashion Marketing Class Bundle is packed with 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here . If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. ---------- Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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70. Framing Your Image with Public Relations | Fashion Marketing 22:19

6 weeks前22:19

22:19

Episode 70. In this episode, I discuss public relations: What it is The purpose What it involves Comparison to advertising Difference between publicity and public relations -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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69. The One Promotional Element That is FREE...Publicity | Fashion Marketing 18:41

7 weeks前18:41

18:41

Episode 69. In this episode, I discuss publicity: What it is The purpose Characteristics The components of a press kit -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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68. After Closing the Sale - Upselling, Confirmation, and Retention | Fashion Marketing, Steps to Selling Part 7 23:35

8 weeks前23:35

23:35

Episode 68. In this episode, I discuss the last 3 steps of the selling process. ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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67. Solution to Commitment - 5 Ways to Close the Sale | Fashion Marketing, Steps to Selling Part 6 15:46

9 weeks前15:46

15:46

Episode 67. In this episode, I discuss Closing the Sale as a part of the Selling Process - Step 5 Providing a Solution. ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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66. Overcoming a Customer's Objections During the Selling Process | Fashion Marketing, Steps to Selling Part 5 15:51

10 weeks前15:51

15:51

Episode 66. In this episode, I discuss Overcoming Objections as a part of the Selling Process - Step 4 Providing a Solution. ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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65. Selling Features and Benefits | Fashion Marketing, Steps to Selling Part 4 17:51

11 weeks前17:51

17:51

Episode 65. In this episode, I discuss Features and Benefits as a part of the Selling Process - Step 3 Showcasing features and benefits . ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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64. Determining the Customer Type in the Selling Process | Fashion Marketing, Steps to Selling Part 3 14:15

12 weeks前14:15

14:15

Episode 64. In this episode, I discuss Customer Types as a part of the Selling Process - Step 2 Determining Needs and Wants. ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

1
63. 3 Standard Buying Motives in the Selling Process | Fashion Marketing, Steps to Selling Part 2 17:00

13 weeks前17:00

17:00

Episode 63. In this episode, I discuss Buying Motives as a part of the Selling Process - Step 2 Determining Needs and Wants. ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

1
62. The Study of Selling and the First Step - Engagement | Fashion Marketing, Steps to Selling Part 1 14:18

14 weeks前14:18

14:18

Episode 62. In this episode, I will: Define selling Explain how selling works as a function of marketing and a promotional element Begin the discussion of the 1st step of the 8-step selling process ---------- To break down the various aspects of selling, there will be 7 episodes that cover each of the following steps: Engagement Determining needs and wants Showcasing features and benefits Providing a solution Closing the sale Upselling Confirmation Retention -------------------------------------------------------------------------------- RESOURCE Looking for resources to teach Selling? Look no further. I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATION Selling Presentation - 45 pages of bright Gen Z colors & graphics ASSIGNMENTS 10 activities for all 8 steps (36 pages) Step 1 – 1 Engagement activity Step 2 – 3 Determining Needs and Wants activities Step 3 – 1 Showcasing Features and Benefits activity Step 4 – 1 Providing a Solution activity Step 5 – 1 Closing the Sale activity Step 6 – 1 Upselling activity Steps 7 & 8 – 1 Confirmation and Retention activity All Steps – 1 external activity in which the students engage with actual sales personnel PROJECT " The Art of Selling " project (17 pages) -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

1
61. 1st Anniversary: Top 3 Fashion Marketing Episodes and What's to Come in 2025 20:04

15 weeks前20:04

20:04

Episode 61. The 1st anniversary of this podcast, Marketing EdVenture with Jacqué, kinda snuck up on me. I'm thankful 🙏🏽for you being a faithful listener. Highlights from this episode: 💫The Top 3 Fashion Marketing series from this podcast 💫What's to come for 2025 ------------------------------------------------------------------------ RESOURCES FOR VISUAL MERCHANDISING 👗Visual Merchandising presentation (86 slides with notes guide) Marketing EdVenture Website Marketing EdVenture TPT Store 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. ✨✨✨ RESOURCES FOR FASHION MOVEMENT Every time YOU buy a fashion item, YOU are impacted by, influenced by, or participating in the movement of fashion. It's very key that fashion industry personnel understand the movement of fashion in order to effectively forecast trends; inform all industry levels; and sell to consumers. This Fashion Movement Bundle encompasses 3 concepts: Fashion Cycle - 2 activities Fashion Theories - 2 activities Environmental Factors - 1 project ✨✨✨ OTHER RESOURCES A Teacher's Guide to the Met Gala - Episode 30 Fashion Marketing Professional Development - Episode 42 Be prepared to learn about: ➡️How to start the school year. ➡️Recruiting for your program. ➡️Building support for your program. ➡️Developing a multi-year program. ➡️Planning a fashion show. -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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60. Three Major Trends in Sales Promotion | Fashion Marketing (BONUS Episode) 12:17

16 weeks前12:17

12:17

Bonus Episode 60. This episode spotlights the trends in Sales Promotion. It is one of six elements that make up the promotional mix. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

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59. Sales Promotion is the Partner to Advertising | Fashion Marketing 27:47

16 weeks前27:47

27:47

Episode 59. The focus is Sales Promotion. It is one of six elements that make up the promotional mix. I will cover: What sales promotion is Sales promotion objectives Uses for sales promotion and the various types of sales promotion. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
58. Mastering Mobile Advertising | Fashion Marketing, Part 8 27:21

17 weeks前27:21

27:21

Episode 58. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Mobile Advertising. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
57. Key Points About Social Media Advertising | Fashion Marketing, Part 7 24:00

18 weeks前24:00

24:00

Episode 57. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Social Media Advertising. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
56: Why Merchandise Packaging is a Selling Factor | Fashion Advertising, Part 6 16:43

19 weeks前16:43

16:43

Episode 56. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Merchandise Packaging. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
55: Why Product Placement is a Growing Trend | Fashion Advertising, Part 5 18:58

20 weeks前18:58

18:58

Episode 55. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Product Placement. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
54. Going Digital with Email and Internet | Fashion Advertising, Part 4 20:03

21 weeks前20:03

20:03

Episode 54. The focus is Advertising. It is one of six elements that make up the promotional mix. In a multi-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Email and Internet Advertising. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
53. Is Print Media Still Relevant? | Fashion Advertising, Part 3 23:35

22 weeks前23:35

23:35

Episode 53. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, I talk about Print Media. -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
52. The Two Earliest Forms of Advertising | Fashion Advertising Part 2 16:10

23 weeks前16:10

16:10

Episode 52. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover: What advertising is The purpose of advertising 4 types of advertising and the forms of media used in advertising. In today's episode, we define: broadcast advertising outdoor advertising -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
51. The Key Role Fashion Advertising Plays in Marketing | Part 1 15:32

24 weeks前15:32

15:32

Episode 51. The focus is Advertising. It is one of six elements that make up the promotional mix. In a 5-part series, I will cover: What advertising is The purpose of advertising types of advertising and the forms of media used in advertising. In today's episode, we: define advertising go over the 8 reasons for advertising 4 types of advertising -------------------------------------------------------------------------------- RESOURCE Looking resources to teach Advertising? Look no further. I have the Ultimate Fashion Advertising Class Bundle that is filled with a semester of content. This bundle can be accessed in 2 locations: Teachers Pay Teachers Marketing EdVenture ⬇️⬇️⬇️ BUNDLE CONTENT: PRESENTATIONS Special Events Presentation Advertising Presentation Visual Merchandising Presentation Selling Presentation ASSIGNMENTS Market Segmentation Poster Market Segmentation Quiz Identifying Publicity Name That Competition Competition Type Quiz Advertising Agency Exercise Bundle PROJECTS Fashion Advertising Campaign Survey Cause Marketing Project Branding a Fashion Business Project Fashion Company and Social Media Project Fashion Advertising Campaign Year-end Capstone Project -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
50. Celebrating 50 Episodes with 50 Facts about Fashion Week Around the Globe 33:48

25 weeks前33:48

33:48

Episode 50. I'm so excited to celebrate the milestone of 50 episodes. I thank you for taking time out of you schedule and listening to Marketing EdVenture as we explore the world of fashion marketing. Today's episode is covering 50 things about the Big 4 Fashion Weeks. I will share interesting and factual information that you can share with your students. Some topics are: Timelines Designers Venues and much more. -------------------------------------------------------------------------------- RESOURCE Check out the Fashion Week resources here . There are several activities and projects that enhance students' learning of concepts associated with Fashion Week and the industry. -------------------------------------------------------------------------------- If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today. Follow me on Instagram Marketing EdVenture . I'd love to connect. Visit my website for marketing education curriculum, Marketing EdVenture.…

Marketing EdVenture with Jacque' Walker

1
49: Exploring the Variety of Retailers in the Fashion Industry 31:23

26 weeks前31:23

31:23

Episode 49. The fashion industry has a variety of ways for consumers to shop. in the episode, I explain 4 types of retail groups and the categories of retailers within each one. ------------------------------ RESOURCES 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here . ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…

Marketing EdVenture with Jacque' Walker

1
48: Exploring the Four Levels of the Fashion Industry 27:42

27 weeks前27:42

27:42

Episode 48. Too often people only think of designers and retail when it comes to the fashion industry. Today I'm covering the 4 levels of the fashion industry and giving some insight to various job opportunities within each level. ------------------------------ RESOURCES 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here . ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…

Marketing EdVenture with Jacque' Walker

1
47: 3 Essential Visual Merchandising Concepts plus a Bonus 13:55

28 weeks前13:55

13:55

Episode 47. We have all been subject to one of the components of visual merchandising when making buying decisions. In a 4-part series, I will cover the 8 components of visual merchandising: Signage Exterior Displays Interior Displays Atmospherics Floorplans Display Elements Planograms Touchpoints Today's topic is about Display Elements, Planograms, and Touchpoints. ------------------------------ RESOURCES 👗Visual Merchandising presentation (86 slides with notes guide) Marketing EdVenture Website Marketing EdVenture TPT Store 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle. ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…

Marketing EdVenture with Jacque' Walker

1
46. Visual Merchandising - Creating an Irresistible Atmosphere and Floorplans 22:26

29 weeks前22:26

22:26

Episode 46. We have all been subject to one of the components of visual merchandising when making buying decisions. In a 4-part series, I will cover the 8 components of visual merchandising: Signage Exterior Displays Interior Displays Atmospherics Floorplans Display Elements Planograms Touchpoints Today's topic is about Atmospherics and Floorplans. ------------------------------ RESOURCES 👗Visual Merchandising presentation (86 slides with notes guide) Marketing EdVenture Website Marketing EdVenture TPT Store 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle. ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…

Marketing EdVenture with Jacque' Walker

1
45. 20 Exterior and Interior Displays Every Fashion Student Needs to Learn About 31:07

30 weeks前31:07

31:07

Episode 45. We have all been subject to one of the components of visual merchandising when making buying decisions. In a 4-part series, I will cover the 8 components of visual merchandising: Signage Exterior Displays Interior Displays Atmospherics Floorplans Display Elements Planograms Touchpoints Today's topic is exterior and interior displays. ------------------------------ RESOURCES 👗Visual Merchandising presentation (86 slides with notes guide) Marketing EdVenture Website Marketing EdVenture TPT Store 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle. ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…

Marketing EdVenture with Jacque' Walker

1
44. Unveiling the Silent Selling Element - Visual Merchandising & the Signage Component 18:31

31 weeks前18:31

18:31

Episode 44. We have all been subject to one of the components of visual merchandising when making buying decisions. In a 4-part series, I will cover the 8 components of visual merchandising: Signage Exterior Displays Interior Displays Atmospherics Floorplans Display Elements Planograms Touchpoints This is one of the most popular topics for fashion educators to teach. ------------------------------ RESOURCES 👗Visual Merchandising presentation (86 slides with notes guide) Marketing EdVenture Website Marketing EdVenture TPT Store 👗Ultimate Fashion Marketing Class Bundle Marketing EdVenture Website Marketing EdVenture TPT Store This resource is packed with: 4 vibrant presentations, fun and engaging activities, quizzes, and 4 major projects for an immersive semester of fashion exploration. Learn more about this resource here and don't forget to apply the promo code FMB10 to receive a 10% discount on the bundle. ------------------------------ Connect with me: www.marketingedventure.com Email: jwalker@marketingedventure.com IG: Marketing EdVenture FB: The HUB for Fashion Marketing Teachers Podcast: Marketing EdVenture with Jacqué Walker -----------------------------------------…