The Infamous 9-Word Email
Manage episode 341273227 series 3371283
When you invite friends over for dinner, do you talk about how famous your recipe is, you’d better come for this one exclusive event, don’t get FOMO!
No. That’s not how we talk when we have a relationship with someone. Unfortunately, that’s how a lot of copywriters are taught to write in emails.
I learned about the 9-word email through my mentor, Dean Jackson, and I’ve used it myself and for multiple clients in different variations. Essentially, it’s a short, personal invitation like you would send to a friend. “Hey, I’m making Korean BBQ next weekend. Wanna join?”
It’s so powerful because it’s so simple, but it still needs to fit into your overall email marketing strategy to really be effective. You can use it for sales events, master classes, even as part of the welcome sequence, but you have to have that relationship first.
Are you ready to cook up some spicy, tangy, yummy emails that sell? Head over to https://helladeliciousemails.com/.
Give it a try and let me know how it went @allisoncarpio! I’d love to hear from you!
Music credit: Beatitude by Mountaineer
A Podcast Launch Bestie production
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