))
Why Each Company Has a Singular Story, and How to Tell It with Martin Malloy
Manage episode 455940740 series 3337766
コンテンツは Amy Woods によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Amy Woods またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Every company has a singular story to tell. It’s up to content marketers to find ways of retelling that story over and over again, to spotlight interesting takes and new angles. In this episode, Amy Woods talks with Martin Malloy, Senior Director of Content at Wealth.com. They explore how to craft compelling narratives that reinforce a company's core message while keeping content fresh and engaging.
Host, Amy Woods is the CEO and Founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.
Find out:
- The dangers of using AI as a crutch
- Why the ideal content format depends on the campaign
- Martin’s favorite repurposing tactics
- How Wealth.com are doing big things with a small team
- How to ensure content stays both timely and timeless
Important Links & Mentions
- Martin on LinkedIn https://www.linkedin.com/in/martin-malloy-10162b7/
- Amy on LinkedIn https://www.linkedin.com/in/amywoods2/
- B2B Content Strategist https://www.content10x.com/b2b-content-strategist/
- Content 10x: https://www.content10x.com/
30 つのエピソード
シェア
