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Why You Need ‘Video First’ Approach to Business with Paul Mortimer
Manage episode 306638373 series 2869764
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In today’s episode of the Engage Video Marketing podcast, I’m going to be exploring this concept of a ‘video first’ way of doing business with my guest, Paul Mortimer.
Paul has extensive knowledge on video-first ways of operating as a business, going beyond just marketing and sales use cases. He talks about topics including how we transformed our business with video and asynchronous video communication.
A little more about Paul:
- Has risen up the ranks from Content Marketer to Head of Growth over 6 years at award-winning HubSpot agency Digital 22 and forms part of the agency's Leadership Team
- Hosts ‘VIDEO FIRST’, Digital 22’s specialist video podcast covering topics like creating videos on a budget, using YouTube for your business, and growing your podcast production value
- Has written and presented extensively on content marketing
- Helps to lead a team of over 45 in-house marketers, copywriters, designers and developers who are experts in inbound marketing and know HubSpot’s platform inside-out
- Is driving a video-first approach for Digital 22 and all of our clients
- In a previous life, worked as an English Literature teacher as well as a freelance writer and photographer
Join our conversation at Online Video Strategy Community on Facebook.
If you found this episode of value I’d love for you to reach out and let me know on instagram @engage_ben or email podcast@engagevideomarketing.com
Rate the Engage Video Marketing Podcast on iTunes
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