04 - You're so vain!

Sell Like A Genius

In this episode, Ian Genius and Uncle Mike explore the dangers of turning your potential clients off! They discuss why you need to take advantage of your time in the spotlight.
With a special appearance by Travis Genius, they illustrate the consequences of lavishing yourself with praise and provide lively, actionable advice on captivating your listeners from the first word.

Highlights:

1. The Perils of NOT Introducing yourself: Ian begins with a humorous depiction of a typical networking event blunder, setting the stage for a discussion on effective communication.
2. Learn the lessons from kids TV: Understand how the methods that have been used in TV shows for 3 year-olds are needed in networking.
3. Key Advice:
   • No-one cares about your award: You can't all be awarding winning bookwriters.
   • Keep it to one business: Noone cares that you have twelve businesses.
   • Can I ask you a question Mike Rogers?: Why using the surname is wierd.

Takeaway:
Make your 60 seconds count EVERY chance you get. Don't assume people know what you do even if you've met them many times. And stop telling people your surname!

Call to Action:
Tired of pitches that don’t lead to results? Join Ian Genius for his next turbocharged sales event. Learn how to craft compelling messages that not only catch attention but also hold it. Register now at iangenius.co.uk.

Ian Genius has been in sales for 25 years and have dedicated that time to finding innovative ways to remove the selling from sales and to improve your sales skills and sales strategy without selling.
Find out more and get more freebies at iangenius.co.uk
Edited by (Uncle) Mike at Making Digital Real

Ian Genius has been in sales for 23 years and have dedicated that time to finding innovative ways to remove the selling from sales and to improve your sales skills and sales strategy without selling.
Find out more and get more freebies at iangenius.co.uk
Edited by (Uncle) Mike at Making Digital Real