How Boast.ai hit $10M ARR from Community-Led Growth with Lloyed Lobo

SaaS Marketing Superstars

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1y ago 59:51

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In this episode of SaaS Marketing Superstars podcast, Lloyed Lobo talks about how he grew Boast.ai to over $10M ARR using Community-Led growth.Episode Highlights - The differences between USA and Dubai as it relates to child care, safety, community, quality of life and work-life balance (3:17)- Lloyd asks me how I manage with 6 kids (4:48)- Appreciates his wife for her support and keeping the family in sync (7:49)- How his daughter’s comments challenged his workaholic mindset and being present for the birth of his 3rd child (10:12)- Why he was forced to step out of his company (13:20)- What is community-led growth (18:26)- How Boast.ai helps companies (22:14)- Why people associate print media with legitimacy and how he got referral partners from his weekly newspaper column on startups (29:15)- Why your idea will fail without consistency (36:51)- The key strategies SaaS company can adopt to grow their community in today’s market (42:35)- How his cold emails for podcast outreach gets over 70% open rate (48:50)- Creating content for superfans, contributors and lurkers (51:43)- Favorite books, apps and business leaders (55:24)Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-lloyed-lobo-community-led-growth

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