The Secrets of Smarter Social Media Spending | Ask Jason Q&A 60

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“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.

In episode 60 of the "Ask Jason Show," host Jason Portnoy and co-host Megan tackle various topics concerning digital marketing, social media advertising, and e-commerce strategies. They discuss the intricacies of user experience on social media platforms, highlighting how businesses and advertisers are constantly adapting to the changing algorithms of platforms like Meta. Jason shares his excitement about the launch of his new book, "House of Bricks," offering insights into e-commerce and paid ads. The episode also covers strategies for identifying ideal clients, the effectiveness of Facebook ads on different devices, and the importance of establishing a strong online presence for new brands.

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