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E069: How to run sales like a 9-figure brand
Manage episode 434158415 series 3473759
00:00 Introduction
03:24 Discussion on Personal Networks and Investment Opportunities
06:46 Investing in Unique Business Opportunities
09:12 Balancing Personal and Professional Priorities
11:06 Maximizing Sales on Prime Day
13:41 Amazon's Brand Awareness Strategy
18:45 Strategies for Running Deals and Discounts
23:28 Gradual Discounting and Protecting Margins
27:15 Segmenting SKUs by Channel to Avoid Conflicts
28:40 Avoiding Algorithmic Price Matching and Differentiation
30:00 The Power of Bundles and Sets in Increasing AOV
31:28 Framing and Anchoring Prices on a D2C Website
38:38 Setting Prices for Profitability
49:16 The Effectiveness of Giveaways and Contests
54:59 Considerations for Running Giveaways
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
76 つのエピソード
Manage episode 434158415 series 3473759
00:00 Introduction
03:24 Discussion on Personal Networks and Investment Opportunities
06:46 Investing in Unique Business Opportunities
09:12 Balancing Personal and Professional Priorities
11:06 Maximizing Sales on Prime Day
13:41 Amazon's Brand Awareness Strategy
18:45 Strategies for Running Deals and Discounts
23:28 Gradual Discounting and Protecting Margins
27:15 Segmenting SKUs by Channel to Avoid Conflicts
28:40 Avoiding Algorithmic Price Matching and Differentiation
30:00 The Power of Bundles and Sets in Increasing AOV
31:28 Framing and Anchoring Prices on a D2C Website
38:38 Setting Prices for Profitability
49:16 The Effectiveness of Giveaways and Contests
54:59 Considerations for Running Giveaways
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
76 つのエピソード
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