Episode #13 with Jim Taugher - Millennials in Print Podcast
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Manage episode 313560705 series 2968561
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Guest Details
Connect with Jim: https://www.linkedin.com/in/jimtaugher/
CI Design's Website: https://cidesigninc.com/
The Connector Podcast: https://www.youtube.com/watch?v=8kAEBrlwY2c&list=PLFZVT-JLswfsrIS2kJyHZ9yblMuWxeolV
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Guest Details
Grab your copy of the Arandell catalog: https://arandell.com/catalog/
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Show Notes
0:00 - 4:20: Intro & background
4:21 - 9:17: The COPE Method & the importance of marketing medium selection
9:18 - 13:19: What it takes for printed pieces to impress in today's digital world
13:20 - 15:29: How CI Design sees their clients using print
15:30 - 17:28: How new privacy laws are affecting CI Design's digitally-focused clients
17:29 - 19:01: How brands can utilize longer form mediums to tell their brand story
19:02 - 25:49: The story behind the creation of the Arandell Catalog
25:50 - 30:10: How Jim educates younger employees in the digital space about print
30:11 - 33:51: Jim's podcast, The Connector Podcast
33:52 - end: Final thoughts from Jim
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Where to Follow Us
Spotify
YouTube
Connect with Alex: ajkrupski@arandell.com
Connect with Jake: jmhoffman@arandell.com
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