Bucking The Trend: USPs & Innovation in the Construction Industry | Ian Aitchison, Park Electrical (S2E07)

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2M ago 17:25

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2024 has been a challenging year for the construction industry.

Following the resurgence of activity post-Covid, output for the sector has been projected to fall since 2023 and this is absolutely the case.

With a myriad of hurdles to overcome such as the Red Sea/Suez Canal situation, rising living costs, political unrest and more, it's no surprise to have seen things slow down over the past several months.

However, Park Electrical, a North East-based electrical wholesaler, has been bucking the trend this year.

Focusing on diversifying their service offering, promoting innovative products, and expanding their operation into new territory, 'slow down' is not the terminology you would hear from their team this year.

Quite the opposite in fact.

To better understand how Park Electrical have been enjoying a successful 2024 and their plans for continued growth into 2025 and beyond, we sat down with Ian Aitchison, Managing Director, who gave us some fascinating insights.

Discussing USPs, an industry shift to ensuring only high quality products, Park's ability to be flexible and dynamic, and much more, this discussion was a very welcome one indeed and it certainly puts a positive spin on an otherwise disappointing year so far.

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