Expand Your Business Using Product Creation with Lizz Porter: Mediavine On Air Episode 24

Mediavine On Air

So you're thinking of getting into e-commerce and asking yourself, "Where should I start?" There are many layers to starting an online shop: choosing a platform, legal issues, finding your niche and so much more. Today, we've brought in an expert. Lizz Porter from More Than Thursdays & Pew Pew Lasercraft joins Jenny Guy, our Senior Director of Marketing, in a conversation on how your passions can turn into products. Hear Lizz's story about how she applied her skills from blogging and product creation to running a successful Etsy business. As always, remember you can not only listen to the podcast but watch the accompanying Youtube video and read the transcript below! Helpful Resources Pew Pew LasercraftMore Than ThursdaysAn Interview with Jamie Lieberman of Hashtag LegalLizz's S'mores SticksRunning an Effective Mastermind... | Summer of Live 2020Everything VA | Teal Talk https://www.youtube.com/watch?v=kODVC16qVr4 Transcript JENNY GUY: It is Thursday, January 28th, which means it's time for Mediavine's Teal Talk, the show about the business of content creation. I'm Jenny Guy, here as always, as your host. And I know I always say this, but hosting the show is truly one of my favorite parts of this job. Partially, because it requires me to actually put on makeup and wear a normal shirt and know the date and be a real person twice a month, which is-- it's very rare. But I do have to know those things. But mainly, this is the bigger part, because it gives me the opportunity to chat with some really incredible and inspiring people in the content creation industry. I learn so much from our guests and from you guys in the audience, every single episode. So thank you for being awesome. I'm very grateful that this is what we get to do. On today's topic, while a lot of things have gone away over the past 11 months, I've been talking with Lizz about that, right before, my guest today. One thing that has definitely stayed around is our ability to buy things. And while the economy and everything in that realm is grateful for this fact, my personal bank account is not. I don't know if I am the only one who is shopping more than ever now, because it's one of the only normal things that we can actually do, I feel the need to internet shop constantly. But I made a really concerted effort during the last holiday to shop small. Etsy, local businesses, there are so very many talented makers in the world. So I wanted to ask everybody out in our audience, say hi, and tell us, what are you currently purchasing? What are you buying? Do you have a favorite small business or product line that you're loving these days? And bonus points if it is a Content Creator blogger turned product maker. Please tell us in the comments. We would love to hear all about it. And if you have questions for myself or my guest, who I'm about to introduce, please post them there, as well. For example, I-- these earrings that I'm wearing are a custom design from our fantastic guest today. Her name is Lizz Porter. Her product business is Pew Pew Lasercraft, which makes me giggle every time I say it. And she knows firsthand that physical products can be a very lucrative revenue stream. She is here to share all her tips and tricks so that you can explore branching out with making your own products in 2021. So let's meet her. Lizz has been a maker since before that was a thing, going back to her Girl Scout days. Blogging at More Than Thursday since 2005, she expanded into a product based business in 2018, when she launched Pew Pew Lasercraft. Got to do it. An accessory and a company for those who don't take life too seriously. Lizz, thank you so much for joining us today. LIZZ PORTER: Thanks for having me. I'm super excited to be here. JENNY GUY: And we're excited to have you. Where are you joining us from? LIZZ PORTER: I am in Northern California. So I am smack in between Sacramento and Reno. So like,