Ep 12: Ali & Duncan Start a Giant Pizza Conveyor Belt Restaurant - Fun and Funny Marketing Ideas

Marketing Ping Pong

On today's Marketing Ping Pong Podcast, Ali & Duncan dream up a pizza place that serves the biggest pizza ever that delivers slices via conveyor belt!

They chat about why it's important to entertain your customers and get them involved. Customers need excitement, not yawns.

These guys are all about breaking the rules! They cheer on shaking things up, trying wild ideas, and making customers go "Wow!". In their world, there are no boring norms – just tons of fun and breaking the mold.
Listen today to get inspired to bring a bit of fun and over the top showmanship to your business!
00:00 Introduction and Purpose of the Podcast

03:19 Breaking Out of the Mold and Differentiating from Competitors

07:09 Choosing the Fun Business: Opening a Restaurant

12:39 The Appeal of Opening a Restaurant

19:02 Exploring Different Types of Restaurants

23:20 Creating the World's Largest Pizza Restaurant

26:45 Creating an Amused-Confused Ambiance

32:20 Designing the Restaurant with Japanese Aesthetics

36:08 The Birth of the Giant Pizza Idea

37:32 Creating a Unique Dining Experience

40:06 Showmanship and Audience Interaction

44:03 Making Food an Experience

47:07 The Importance of Marketing in the Restaurant Industry

50:28 Creating Novelty with Unique Pizza Flavors

52:44 The Versatility of Pizza and the Power of Stories

56:14 Using Visual Content to Build Desire

58:05 Capturing Behind-the-Scenes Moments

01:03:01 Teasing and Building Excitement

01:05:23 Creating Content with Large-Scale Ingredients

01:09:30 The Power of David vs. Goliath Stories

01:11:06 Elevating Pizza and Celebrating Special Occasions

01:12:52 The Importance of Fun and Showmanship

01:13:47 Avoiding Boredom in Customer Experience and Marketing

01:15:57 Differentiating from Competitors

01:17:34 Narrative Violations

01:18:56 Creating an Experience

01:19:28 Doing the Opposite of Industry Norms

01:21:18 Questioning the Status Quo

01:23:16 Experimenting and Innovating

01:25:14 There Are No Rules

01:29:30 Pushing Boundaries and Innovating

01:30:31 Having Fun and Breaking the Mold