E168 - How to manage INR 5000 CR ft. E168 - Sandeep Jethwani, Co-Founder Dezerv | Indian Silicon Valley

Indian Silicon Valley with Jivraj Singh Sachar

In this Episode, I speak with the Co-Founder of Dezerv (AUM of INR 5000 CR) - Sandeep Jethwani. Dezerv is a technology-enabled wealth management Fintech Startup, which has been backed by prolific institutional funds such as Matrix Partners, Elevation, Accel in India and others. We uncover a bunch of interesting aspects about the wealth management business and how Dezerv is being built. Tune in for a fascinating conversation. 00:00 - Recap 00:35 - Introduction 01:52 - Should Founders start for Money? 04:05 - How Dezerv manages wealth? 07:59 - Traditional vs New-Age Wealth Management 09:55 - Scale to 5000 Cr 13:30 - CACs & Margins in this Wealth Management 16:50 - Switching Cost for Clients 19:10 - Business Model for Dezerv 22:17 - Trust 25:55 - Tactical Learnings for Trust 28:09 - Founder Led Content 33:20 - Regulations & Market Cycles in Fintech 37:25 - How does India invest its Wealth? 41:40 - The Operations behind the Scenes at Dezerv 44:25 - Talent at Dezerv 46:45 - Leadership Talent 48:10 - Culture at Dezerv 52:18 - Storytelling 53:25 - Prioritisation for Sandeep and How it has evolved 57:50 - Founder Market Fit 1:01:50 - Mistakes 1:04:30 - Thoughts Before Starting Dezerv 1:09:51 - How should Operators think about building a company? 1:12:05 - How would friends define Sandeep? 1:12:40 - Core Insight 1:14:30 - What does Wealth mean for Sandeep? 1:16:12 - What matters to Sandeep and Why? 1:17:22 - Core Learnings in Wealth Management Cheers!