))
Why Content That Ranks in Google Fails in ChatGPT — and How to Fix It in 2025
Manage episode 524880122 series 3707234
コンテンツは Emma Van Linthout によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Emma Van Linthout またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
I keep hearing the same question lately: “My content ranks well in Google — so why doesn’t ChatGPT ever mention my brand?” In 2025, the gap between traditional SEO performance and AI visibility is becoming impossible to ignore.
In this episode, I break down why content that performs well in classic search engines can fail inside AI systems like ChatGPT, Perplexity, Claude, and Google’s AI Overviews. The issue usually isn’t content quality — it’s that AI evaluates content very differently than traditional search algorithms.
I explain how AI models interpret clarity, confidence, structure, and usefulness, and why keyword-focused articles often confuse AI instead of helping it. We explore concepts like content intent, explainability, entity alignment, and the subtle trust signals that influence whether AI systems feel safe citing your work.
I also share practical ways to adapt existing content so it becomes more AI-readable without discarding what you’ve already built. If you’re publishing consistently but still feel invisible in AI-generated answers, this episode will help you understand what’s missing — and how to fix it.
This episode is especially useful for bloggers, SaaS companies, ecommerce brands, and service-based businesses navigating search beyond traditional rankings.
15 つのエピソード
シェア
