How BlendJet builds a healthy community

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2+ y ago 56:53

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This episode we’re chatting with Ryan Pamplin CEO and Co-Founder of BlendJet.

We chat with Ryan about the freak accident that left him on medical leave for months and how that gruelling ordeal inspired him to try and better people’s lives and as result created BlendJet.

BlendJet are also masters of eye-catching content, like their video of a BlendJet making a smoothie in space (real story, they actually did that and you’ve got to hear what was actually in that smoothie). Ryan shares with us how they started this genuine and quirky content creation style as well as how their brand engaging on social media results in a fervent community of passionate BlendJet customers and subscribers.

Speaking of subscription we chat with Ryan about the success of their JetPack product subscription program as well as the retention strategy they use to entice customers to subscribe.

So let's get started!

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