Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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コンテンツは Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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Arts & Culture: How Member Organizations Can Turn More Members Into Donors
Manage episode 374977627 series 2388146
コンテンツは Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Membership organizations are an interesting segment of the nonprofit world — “Join our club, and you’ll get XYZ benefits.” We see this in the arts and culture realm, especially. Think museums, zoos, theaters, and other places that rely on philanthropy to operate and offer what’s called a “visitation membership.” These organizations often see support come from three areas: members, donors, and member-donors. - Members pay a monthly or annual fee for a special perk, like free admission to your museum or a discount in your store. - Donors support you because they believe in your mission. They don’t necessarily visit your organization and aren’t interested in benefits. - Member-Donors are both. They likely started as a member and were effectively stewarded to becoming a donor through enriching and engaging experiences. Member-Donors are the goal. And in this episode of the Go Beyond Fundraising podcast, Pursuant’s President Trent Ricker hosts a roundtable discussion with Debbie Merlino, Alicia Lifrak and Nicole Gardell on how your membership organization can compel more members to take the next step and become active donors.
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continue reading
202 つのエピソード
Manage episode 374977627 series 2388146
コンテンツは Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Membership organizations are an interesting segment of the nonprofit world — “Join our club, and you’ll get XYZ benefits.” We see this in the arts and culture realm, especially. Think museums, zoos, theaters, and other places that rely on philanthropy to operate and offer what’s called a “visitation membership.” These organizations often see support come from three areas: members, donors, and member-donors. - Members pay a monthly or annual fee for a special perk, like free admission to your museum or a discount in your store. - Donors support you because they believe in your mission. They don’t necessarily visit your organization and aren’t interested in benefits. - Member-Donors are both. They likely started as a member and were effectively stewarded to becoming a donor through enriching and engaging experiences. Member-Donors are the goal. And in this episode of the Go Beyond Fundraising podcast, Pursuant’s President Trent Ricker hosts a roundtable discussion with Debbie Merlino, Alicia Lifrak and Nicole Gardell on how your membership organization can compel more members to take the next step and become active donors.
…
continue reading
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