The Give, Give, Give Method of Sales with Bob Burg

Doorify Real Estate Podcast

One fundamental truth in sales is that trust and relationship building are essential. Even as technology sweeps across industries, the power of genuine connection distinguishes the good from the great.
I'm thrilled to have the incredible Bob Burg, author of "The Go-Giver," joining us today. Bob comes from a background in broadcasting and sales, bringing a wealth of knowledge on the importance of relationships and trust in our line of work.
Throughout our talk, we delve into the fundamental elements that make sales more than just transactions - we're talking about turning connections into valuable, long-lasting partnerships.
Expect to hear about how 'giving before receiving' is not just a nice idea, but a strategy that can revolutionize how we do business.
And, Bob's going to break down his five laws of stratospheric success that could change your approach to sales forever.
So, tune in to soak up the wisdom that Bob Burg has to offer—and let's put giving at the heart of our sales strategy.

Specifically, this episode highlights the following themes:

• Harnessing the power of giving more in value than we get in payment
• Building a profitable, referral-based business through genuine relationships
• The five laws of "The Go-Giver" and applying them in real estate

Links from this episode:

• Get to know more about Bob Burg: https://burg.com
• Learn more about The Go-Giver: https://thegogiver.com/tgg-ee-burg
• Order the book The Go-Giver: https://thegogiver.com/order-now

1ae5b43598204883b524f061d4880e6d10fca88c (for podfollow.com)

章

1. Introduction (00:00:00)

2. About Bob Burg (00:00:35)

3. Shift focus to customer's needs in sales (00:03:22)

4. First principle: Value (00:07:01)

5. Second principle: Compensation (00:15:20)

6. Third principle: Influence (00:18:45)

7. Fourth principle: Authenticity (00:20:30)

8. Fifth principle: Receptivity (00:23:19)

9. Negative messages can hinder prosperity unconsciously (00:26:14)

10. Connect with Bob Burg (00:28:36)