Android Backstage, a podcast by and for Android developers. Hosted by developers from the Android engineering team, this show covers topics of interest to Android programmers, with in-depth discussions and interviews with engineers on the Android team at Google. Subscribe to Android Developers YouTube → https://goo.gle/AndroidDevs
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Player FM - Internet Radio Done Right
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コンテンツは Sima Vasa によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Sima Vasa またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collectionに似ているもの
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
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Wholesaling Inc with Brent Daniels
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Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
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Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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Leading Up is a top-ranking leadership podcast to help you work, lead, and live differently. In Season 7, we’ll shine a light on storytelling, and how it can help aspiring leaders communicate better. Alan Todd, VP of Leadership Development at Udemy, sits down with some of the most thoughtful and exciting leaders, practitioners, and thinkers. Together, we’ll help you unlock your potential and become an even better leader. New episodes drop every Wednesday, so be sure to follow the podcast to ...
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Biscuits & Jam
The War and Treaty’s Michael and Tanya Trotter grew up in Cleveland, Ohio, and Washington, DC, respectively, but both have family roots in the South. They also grew up in the musical traditions of their churches – Tanya in the Black Baptist Church and Michael in the Seventh Day Adventist Church – where they learned the power of song to move people. After becoming a father at a very young age, Michael eventually joined the armed forces and served in Iraq and Germany, where he took up songwriting as a way of dealing with his experiences there. Meanwhile Tanya embarked on a singing and acting career after a breakthrough appearance in Sister Act 2 alongside Whoopi Goldberg and Lauryn Hill. Now, after a long and sometimes traumatic journey, Michael and Tanya are married, touring, winning all sorts of awards, and set to release their fifth album together, and their fourth as The War and Treaty. Sid talks to Michael and Tanya about the new record, Plus One , as well as their collaboration with Miranda Lambert, what it was like to record at FAME studios in Muscle Shoals, and how they’re blending country, soul, gospel, and R&B. Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
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Revolutionizing Market Research Using Creativity and Human-Centric Insights with Holland Martini of GOODQUES
Manage episode 422960133 series 2112138
コンテンツは Sima Vasa によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Sima Vasa またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
On this episode, host Sima Vasa welcomes Holland Martini, Chief Insights Officer of GOODQUES, who shares her journey and insights on revolutionizing market research through creativity and human-centric methods. Key Takeaways: (00:00) Holland emphasizes the importance of being comfortable with discomfort. (03:31) The role of data at GOODQUES is not just to validate but to inspire. (04:53) Luck and timing played a significant role in GOODQUES’ early success. (07:00) Considering every individual involved in the research process is crucial. (07:42) The foundation of human-centricity at GOODQUES, from brief to delivery. (14:30) Crafting questions in colloquial language leads to better responses. (22:42) Casting moderators who resonate with respondents improves insights. (26:13) Understanding different disciplines while being an expert in one is key. (30:00) Saying no to projects that don’t fit maintains focus and quality. Resources mentioned: GOODQUES Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech
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240 つのエピソード
シェアManage episode 422960133 series 2112138
コンテンツは Sima Vasa によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Sima Vasa またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
On this episode, host Sima Vasa welcomes Holland Martini, Chief Insights Officer of GOODQUES, who shares her journey and insights on revolutionizing market research through creativity and human-centric methods. Key Takeaways: (00:00) Holland emphasizes the importance of being comfortable with discomfort. (03:31) The role of data at GOODQUES is not just to validate but to inspire. (04:53) Luck and timing played a significant role in GOODQUES’ early success. (07:00) Considering every individual involved in the research process is crucial. (07:42) The foundation of human-centricity at GOODQUES, from brief to delivery. (14:30) Crafting questions in colloquial language leads to better responses. (22:42) Casting moderators who resonate with respondents improves insights. (26:13) Understanding different disciplines while being an expert in one is key. (30:00) Saying no to projects that don’t fit maintains focus and quality. Resources mentioned: GOODQUES Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech
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240 つのエピソード
すべてのエピソード
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Building Smarter Insights Platforms with Steve Phillips and Ryan Barry of Zappi 12:09
12:09 
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「あとで再生する」 
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気に入った12:09
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Steve Phillips , Founder, Chair and Chief Innovation Officer, and Ryan Barry , former President, both of Zappi . They discuss the evolution of consumer insights, the role of AI in research and how businesses can maximize the value of their data. Key Takeaways: (02:05) “The Consumer Insights Revolution” encapsulates a decade of transformation at Zappi. (03:35) Pepsi’s consumer insights evolution shifted insights managers into strategic business partners. (05:53) Stephan Gans’ vision at Pepsi focused on democratizing learning and insights-driven decision-making. (09:48) The development of ADA, Pepsi’s internal platform for integrating data sources. (10:28) Different data streams complement rather than contradict insights. (13:57) Insights professionals must evolve into strategic business consultants. (16:54) Business acumen is becoming essential for future consumer insights roles. (20:58) AI is reshaping consumer insights by automating processes and enhancing decision-making. Resources Mentioned: Zappi “The Consumer Insights Revolution” by Steve Phillips, Ryan Barry and Stephan Gans Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Why In-the-Moment Data Matters with James Turner of Delineate 32:51
32:51 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った32:51
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to James Turner , Founder and CEO of Delineate , about redefining data collection and insight generation in today’s fast-paced market research landscape. James shares his journey from mining engineer to data mining expert and explains how Delineate bridges the gap between traditional research practices and agile, technology-driven approaches. Key Takeaways: (02:22) Started as a mining engineer before transitioning to data mining. (07:47) Industry disruption in the 2010s drove significant changes. (10:02) Speed, quality and cost efficiency reshape client research. (12:16) Successful disruptors reshape categories with innovative, lasting ideas. (14:31) Scaling innovation is tricky, even for large companies. (16:57) Old survey designs create noise and reduce data quality. (20:44) Human touch remains vital in interpreting client reporting. (23:17) Situational research helps with product innovation and demand space. (26:28) AI co-pilots are creating significant momentum in the research industry. (29:56) Research now stands at the forefront of the data ecosystem. Resources Mentioned: Delineate Website Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Exploring the Complexities of the Ad Ecosystem with George London of Upwave 25:30
25:30 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った25:30
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to George London , Chief Technology Officer of Upwave . George shares insights into the complexities of the advertising ecosystem, the role of data in campaign optimization and the parallels between financial and ad markets. Key Takeaways: (02:14) From philosophy to data leadership. (05:34) Persistence and adaptability shaped George’s path to CTO. (08:15) Causal inference helps Upwave provide reliable insights for large media investments. (11:32) Rigorous measurement turns $10M in ad spend into $20M in value. (13:10) Daily insights from Upwave simplify complex national ad campaigns. (15:12) Actionable insights drive Upwave’s mission to optimize brand investments. (16:23) Targeted surveys reveal brand impact across specific ad campaigns. (17:59) The ad ecosystem spans brands, publishers and a complex chain of intermediaries. (20:36) Generative AI powers Upwave’s automated ad reporting with Trade Desk. (22:47) Advertising shares dynamics with financial markets, including bidding and price discovery. Resources Mentioned: UpWave Trade Desk Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Consumer Paradoxes and Market Shifts with J. Walker Smith of Kantar 27:32
27:32 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った27:32
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks with J. Walker Smith , Knowledge Lead at Kantar . They discuss shifting consumer sentiments, the paradox of strong spending amid uncertainty and changes in market insights. Key Takeaways: (02:14) Experience in trends and futures at Kantar aids in predicting consumer values. (04:37) Consumer spending is strong, but sentiment is recessionary amid uncertainty. (07:57) Consumers seek familiarity and reassurance from brands over novelty. (10:55) Consumers prefer brands focused on well-being and personalization. (13:55) Gen Z prioritizes mental health and values digital convenience. (17:20) Gen Z’s tech-driven shopping requires marketing to algorithms. (19:33) Curating market data to refine key insights and filter noise. (21:48) AI will automate research tasks, shifting insights to focus on growth. (25:36) Future insights roles will prioritize strategic growth over pure research. Resources Mentioned: Kantar Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 The Power of Public Opinion Data with Darrell Bricker of Ipsos 15:40
15:40 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った15:40
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa speaks with Darrell Bricker , Chief Executive Officer, Public Affairs at Ipsos . They discuss the evolving landscape of public opinion research, the role of emotional connection in politics, and the shifting global demographics shaping our future. Key Takeaways: (02:30) Mentorship and opportunity shape a meaningful career in polling. (05:01) Public affairs research centers on understanding citizens, not consumers. (06:58) Global polling now offers real-time insights into worldwide issues. (08:43) Mobile phones enable global polling access, even in remote areas. (10:28) Decline in deference empowers citizens to challenge authority. (12:56) Political volatility rises as traditional party loyalty declines. (15:04) Constant skepticism in research strengthens accuracy and reliability. (16:29) Emotional connection now outweighs rationality in political appeal. (19:21) A public affairs career thrives on social science and global curiosity. (22:13) Global population is set to peak mid-century, then decline rapidly. (25:42) Urbanization and women’s evolving roles contribute to lower birth rates. Resources Mentioned: Ipsos Empty Planet: The Shock of Global Population Decline Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech #publicopinion…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Lessons From 10 Years of Innovation with Michael Winnick of dscout 26:38
26:38 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った26:38
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa welcomes Michael Winnick , Founder and CEO of dscout . They discuss his journey in the worlds of product, design and technology. Michael shares insights on how patience and persistence shaped his entrepreneurial journey and how dscout helps companies conduct innovative, real-time research. Key Takeaways: (02:45) Michael’s journey from startups to founding dscout. (07:16) Democratizing research with new technology. (10:32) How UX and design align with research. (14:24) Adapting products to market shifts. (17:51) Managing the balance between ambition and patience. (21:15) The challenge of bringing products to market. (23:44) The importance of building a great team. (26:02) Success comes from customer impact. Resources Mentioned: The Nielsen Norman Group IDEO Stanford d.school Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 The Role of Emotion in Marketing with Matt Celuszak of Element Human 35:03
35:03 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った35:03
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Matt Celuszak , Co-Founder and CEO of Element Human , about the intersection of AI and human behavior. Together they explore how data can drive better brand engagement. Matt shares his insights on understanding human emotions and reactions, focusing on attention data and using behavioral understanding to create memorable, impactful campaigns. Key Takeaways: (03:39) AI-driven insights help marketers understand how human emotions affect engagement. (07:15) Attention and stopping power are crucial for creating lasting brand impressions. (11:03) Combining human behavior with data drives personalized marketing strategies. (14:24) Emotional response correlates with memorability and purchase intent. (19:00) Real-world behavioral responses provide complementary data to standard metrics. (23:15) Balancing creators’ authenticity with brand messaging is key to successful influencer marketing. (28:10) The staying power of content is as critical as initial engagement in brand building. (31:30) Understanding the emotional impact of content helps brands connect more effectively with consumers. Resources Mentioned: Element Human homepage Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Creating Impactful Narratives From Data with Tim Hoskins and Brett Townsend of Quester 15:10
15:10 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った15:10
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Tim Hoskins , President of Quester , and Brett Townsend , Senior Vice President of Strategy at Quester , about the future of insights and how to drive meaningful change in the industry. Brett and Tim share revelations from their book, “Insights on the Brink,” and discuss how empathy, emotion and storytelling play critical roles in creating impactful business decisions. Key Takeaways: (03:45) Empathy and emotion are vital for creating successful consumer insights. (07:22) It’s not just about data — turning it into actionable insights is where the magic happens. (10:15) Business strategy should go hand in hand with insights to drive meaningful results. (13:55) Consumer conflict is what drives great storytelling and effective solutions. (17:05) Data-driven decision-making requires a shift in mindset and processes. (21:30) Asking challenging questions can push companies to innovate and break from the status quo. (24:12) High-end consultative insights are critical to providing value in a fast-evolving market. (27:45) The future of insights is in combining talent, empathy and technology to deliver impactful stories. Resources Mentioned: “ Insights on the Brink” on Amazon Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 How SAP’s Data-Driven Approach Fuels Customer Experience Innovation with Kai Stübane 20:15
20:15 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った20:15
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Kai Stübane , Solution Chief Revenue Officer for SAP CX for Middle and Eastern Europe, about the evolving role of customer experience (CX) in driving business success. Key Takeaways: (00:06) Kai’s journey from PwC to SAP. (01:21) CX covers all customer touchpoints. (03:33) SAP uses data to improve CX. (05:48) CX boosts top-line revenue. (09:00) Global shift toward automation and self-service. (13:03) Personalization is critical to customer satisfaction. (16:48) AI’s growing role in customer experience. (17:45) Focus on CX leads to market growth. (21:00) Clean data is crucial for AI and automation. Resources Mentioned: SAP CX Solutions FlixBus Greyhound Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Scaling Digital Qual with Eugene Murphy of Indeemo 28:34
28:34 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った28:34
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Eugene Murphy , Founder and CEO of Indeemo , who shares insights on how Indeemo is revolutionizing digital ethnography and qualitative research through innovative video solutions. Key Takeaways: (00:06) Eugene’s journey from engineering to founding Indeemo. (02:03) Creating a seamless user experience for all ages. (04:12) Pivoting Indeemo from a social app to a research tool. (08:01) The power of mobile ethnography in market research. (14:07) The importance of capturing authentic customer moments via video. (18:15) Video is more impactful than traditional research methods. (20:06) A seamless user experience is crucial for respondent engagement. (24:15) Generative AI enhances the scalability of video research. (27:00) Teaching clients to create effective, consistent prompts for research. Resources Mentioned: Indeemo Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Strategic Leadership in Action with Vittorio Raimondi of Foresight Strategy 11:25
11:25 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った11:25
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks with Vittorio Raimondi, CEO and Founder/Managing Partner of Foresight Strategy, about the intricacies of leadership, data analytics and the power of creativity and curiosity in driving business success. Key Takeaways: (04:30) Using system dynamics to effectively model complex business environments. (06:45) Mapping consumer journeys to uncover key opportunities for growth. (09:00) How holistic insights are leveraged by big brands such as Hewlett Packard and Coca-Cola. (12:15) The importance of being data-agnostic and tailoring solutions to meet client needs. (16:00) Creativity and curiosity are crucial elements for delivering innovative solutions. (18:45) The challenge of hiring talent that combines both analytical and creative problem-solving skills. (22:30) AI as a tool to enhance efficiency while ensuring human-driven insights remain integral. (24:00) The need for leadership evolution in supporting a skilled and growing team. Resources Mentioned: Foresight Strategy System Dynamics Society McKinsey & Company Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Embracing Digital Transformation with Priscilla McKinney of Little Bird Marketing 24:07
24:07 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った24:07
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa is joined by Priscilla McKinney, CEO and Founder of Little Bird Marketing, to discuss the evolving landscape of market research, the importance of digital transformation and the value of strong client relationships. Key Takeaways: (03:10) Pivoting to new verticals drives success. (03:28) Deepening relationships with existing clients is key. (04:39) CEOs must confront and manage their fears. (05:09) Entrepreneurs need to overcome fear and seize opportunities. (06:09) Branding in market research is evolving rapidly. (07:48) Demonstrating value in terms of revenue is essential. (10:09) Upskilling is crucial for staying relevant. (12:24) Digital transformation enhances team collaboration and engagement. (14:30) Visibility and relationships are vital for success. (16:42) Emotional intelligence plays a key role in business relationships. (19:54) Small favors can have a big impact in business. (20:24) Collaboration doesn’t always have to be a big deal. Resources Mentioned: Little Bird MarketingSuzyDigital Transformation Success Podcast Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 The Future of Data Analytics and Fraud Detection with Andrew Moffatt of Qrious Insight 20:04
20:04 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った20:04
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa welcomes Andrew Moffatt, CEO and Co-Founder of Qrious Insight, to explore the evolution of data analytics, the impact of AI and the future of market research. Andrew discusses how the integration of behavioral data with advanced analytics is transforming the way businesses understand and engage with their audiences. Key Takeaways: (01:19) Andrew reflects on 25 years in market research.(03:07) Founding Qrious Insight and its evolution.(06:20) The importance of behavioral data for accurate insights.(12:53) Informing ad placement with behavioral data.(18:25) High retention rates in behavioral data tracking.(27:31) Generational differences in data privacy and acceptance.(34:30) AI’s transformative role in data analytics.(36:00) The future potential of synthetic data models.(37:00) Bridging insights and marketing with behavioral data. Resources Mentioned: Paradigm SampleSima VasaQrious Insight website Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Leveraging Data for Competitive Advantage in Advertising with Comscore’s Steve Bagdasarian 21:26
21:26 「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入った21:26
「あとで再生する」 「あとで再生する」 リスト 気に入り 気に入ったOn this episode, host Sima Vasa talks to Steve Bagdasarian, Chief Commercial Officer of Comscore, Inc., to explore the evolution of ad measurement and the convergence of traditional and digital media. Key Takeaways: (02:00) Measurement data offers competitive advantages.(02:05) Media strategy is now driven by actionable data.(04:00) The importance of continual curiosity and adaptation in the media industry.(06:51) Ad formats are evolving, with short-form video and creator-led content gaining traction.(08:07) The shift toward outcome-oriented advertising.(09:19) The role of data regulation and consumer privacy.(10:23) The impact of signal loss on advertising strategies.(15:04) Cross-platform measurement is crucial for optimizing media mix.(18:00) Real-time data processing enhances programmatic advertising efficiency.(20:03) AI's future role in ad and media measurement. Resources Mentioned: Comscore Publishers Clearing House Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection
1 Revolutionizing Market Research Using Creativity and Human-Centric Insights with Holland Martini of GOODQUES
On this episode, host Sima Vasa welcomes Holland Martini, Chief Insights Officer of GOODQUES, who shares her journey and insights on revolutionizing market research through creativity and human-centric methods. Key Takeaways: (00:00) Holland emphasizes the importance of being comfortable with discomfort. (03:31) The role of data at GOODQUES is not just to validate but to inspire. (04:53) Luck and timing played a significant role in GOODQUES’ early success. (07:00) Considering every individual involved in the research process is crucial. (07:42) The foundation of human-centricity at GOODQUES, from brief to delivery. (14:30) Crafting questions in colloquial language leads to better responses. (22:42) Casting moderators who resonate with respondents improves insights. (26:13) Understanding different disciplines while being an expert in one is key. (30:00) Saying no to projects that don’t fit maintains focus and quality. Resources mentioned: GOODQUES Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech…
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Find distressed properties for pennies on the dollar and turn them for huge profits!
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