How To Become The Go-To Brand In A Saturated Market - Business in Africa with Bolaji Sofoluwe, CEO of ETK Group

Black Rise

Have you ever wondered how certain individuals manage to seamlessly transition between industries, tackle the challenges of entrepreneurship, and still maintain a healthy work-life balance? Our guest, Bolaji Sofolowe, is a living testament to such remarkable adaptability and resilience. Born in Birmingham and raised in Nigeria, Bolaji has a rich background that has shaped her confidence and aptitude to take on varied roles in her career, from insurance to finance, before leaping into the world of entrepreneurship. We kick off the episode by exploring her roots and the influences that have fuelled her journey.
Bolaji is not just an entrepreneur; she is a full-time mother as well. Striking the right balance between personal and professional life can often feel like a tightrope walk. Bolaji candidly shares her experiences of navigating this intricate dance and the valuable lessons learned along the way. She also delves into the challenges of starting a business, shedding light on the importance of being fully present in both roles. Her story is no less than an inspiration, reminding us that success isn't a sprint, but a marathon, and the key is to find a balance that works for you.
Towards the end, we shift gears to discuss the potential for growth in Africa. As a board member of an industrial engineering company and its international subsidiary, Bolaji provides unique insights into investing in Africa. She passionately advocates for the African diaspora to contribute beyond remittances, by pooling resources and investing in existing businesses or services. We wind up the conversation discussing the role of mentorship in empowering black entrepreneurs, with Bolaji sharing personal experiences and insights on supporting women in business. Tune in for an enlightening conversation that's a blend of resilience, ambition, and a deep sense of giving back to the community.

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章

1. Black Rice Podcast Featuring Bolaji Shofolowe (00:00:00)

2. Influences and Adaptations (00:03:33)

3. Career Path and Adaptability in Finance (00:08:14)

4. Navigating Career and Motherhood (00:19:33)

5. Lessons Learned From Starting a Business (00:23:44)

6. Investing in Africa (00:34:19)

7. Empowering Black Entrepreneurs With Mentorship (00:42:38)