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Three Words Made Her Famous at Age 81
Manage episode 434069733 series 3571522
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After the television was invented in 1927, it took at least a decade to perfect the TV set. Then it took several more years to make the television a household staple.
As television sets became more common, advertisers grew eager to get involved. Automobile manufacturers, cleaning products, over-the-counter medicine, and tobacco products were all vying for attention.
Over time viewers developed a strong immunity to basically the same format of commercials. Savvy viewers know we have on average a 2-3 min block to leave and return before our favorite show resumes. Forcing advertisers to deliver more creative campaigns including using catchy jingles to keep our attention. Which brings us to our mystery guest.
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