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What is the future of audio advertising - with JAR Audio
Manage episode 431410973 series 3574314
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AV123 - an audiovisual show powered by Voice123 - the largest and most trusted network to hire voice actors for any voice over project.Sign up for free to bring your AV projects to vocal life!In this episode, Jen Moss, co-founder and chief creative officer at JAR Audio, and Sam Seguin, technical director, share their industry insights on audio advertising. Advertising plays a crucial role in the AV industry because content and commerce work together to make everything we watch and hear p...
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章
1. AV123 Intro & show blurb (00:00:00)
2. Trends in podcast audio advertising (00:01:23)
3. What an authentic story is and how to tell it (00:03:15)
4. How podcasting has changed the advertising landscape (00:06:30)
5. Strategies to ensure storytelling is engaging (00:08:37)
6. How to determine whether your podcast is compelling and not intrusive (00:11:32)
7. Voice123 promo (00:14:15)
8. Audio quality and why it matters (00:15:05)
9. Sam Seguin’s choice of microphone for podcasting (00:17:42)
10. Bad sound as storytelling tool (00:19:03)
11. The future of podcasting and the role of AI (00:21:25)
12. The authenticity of audio and the human voice (00:23:28)
13. Show outro and closing Voice123 promo (00:27:00)
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