Episode 100: the BBC’s Ros Atkins on how to be a better communicator

APM Podcast

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To celebrate our 100th episode, Emma meets Ros Atkins, the BBC’s News Analysis Editor, who has presented and reported on some of the biggest stories around the world for 20 years. He’s also the creator of the critically acclaimed Ros Atkins On… video series, where he explains complex stories in a truly masterful way.

His new book, The Art of Explanation, is out now in paperback. In it, and in this interview, Ros shares how to get the often difficult art of explaining right. We don’t just mean explaining the ins and outs of a project to your team or stakeholders, but how to communicate everything that matters to you with both clarity and confidence so that you can do what you set out to achieve.

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