I'm known for straight talking, and have called 'Bullshit' on more than one occasion. Being involved of both sides of the fitness industry has given me a unique insight to not only the lastes advancements in nutrition and fitness coaching. It's also alowed me to see behind the curtain (think wizard of Oz) to see the tricks that coaches and marketers are using to bamboozle everday people into parting with their hard earned money. If you wnat to hear a normal guy, cutting through the crap, then listen. If not, well, don't. Simple.