What really goes into a Client Experience? This show takes a closer look at client experiences and the different elements we use to help enhance and produce REAL transformation. Client Experiences are more than just a 'transaction', they can be a space and vehicle which allows people to make amazing quantum shifts in perspective, which ultimately leads to REAL change going forward. In shining a light on how client experiences look, we illustrate how self-care looks for our businesses. On thi ...
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The Real Story of the Messy Middle Entrepreneur with Kelsey Silver
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Kelsey Silver, an operational strategist for neurodivergent entrepreneurs, shares insights on supporting individuals with unique brain wiring in building successful businesses. She explains the challenges faced by neurodivergent entrepreneurs and the importance of creating customized systems to enable their success. Kelsey provides practical advice…
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3 Key Thoughts Around Selling Retreats and Events in Your Business
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Explore the transformative potential of retreats, emphasizing the value for customers and effective sales strategies. I address common fears and misconceptions I hear from business owner, and highlighting the importance of confidence in the unique value of retreats. It's important to focus on understanding audience needs, embodying ideal client tra…
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All the Things About Branded Events with Jenna Nelson
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My guest, Jenna Nelson and I delve into the significance of events and retreats in enhancing customer value and driving transformation. We discuss the importance of hosting unique, branded events to stand out in a competitive market, highlighting the benefits of in-person connections and showcasing brand expertise. Jenna shares her expertise in cor…
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Today on Creating the World's Best Client Experiences, I share insights into the path to profit and the evolving landscape of consumer behavior. As business owners, we must focus on delivering exceptional experiences to our clients, surpassing expectations, and offering unique value propositions. The hybrid business model, combining in-person and o…
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Quizzing Yourself in Business with Catharine O'Leary
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In this episode, I explore how Catherine O'Leary, the Quiz Queen, leverages quizzes to design engaging client experiences and drive lead generation. Drawing from her market research background, Catherine emphasizes the value of asking the right questions to understand consumer needs. She shares success stories of using quizzes to enhance client eng…
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Dialing Up Your Online Brand - More Takeaways from the Real Coaches Summit
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Back from a live event to share more insights as a continuation from Episode 53 so be sure to listen to that one as well. In this episode I discuss the importance of creating unique client experiences in the business world and I can't emphasize enough the value of learning from experts in their field. It's time to adapt to changing consumer behavio…
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Join me as I chat with Allison Task about navigating career transitions and creating client experiences that drive value and transformation in the business world. We cover Allison's career transition journey from dot-com to culinary arts to coaching and Allison shares the importance of embracing transitions as a liminal space for growth and develop…
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Reflecting on my recent experience attending a small event called 'Raise the Bar' in Dallas and specifically a presentation on branding. The speaker underscored the importance of being relatable, building relationships, and establishing credibility before focusing on making sales pitches. I agree that, as business owners, we need to prioritize conn…
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A Human Centered Approach to Podcasting with Jurgen Strauss
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In this episode, I had a fascinating conversation with Dr. Juergen Strauss, a human-centered podcasting coach from Australia. Juergen shared his journey of leveraging podcasting to build a vibrant community and grow his business by connecting with high-impact achievers worldwide. He emphasized the power of networking and building relationships thro…
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Retreats & Events: Pricing and Profits (part 2 of 2)
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Finishing the series on Retreats & Events, I discuss the intricacies of planning retreats and events, highlighting the financial viability of doing them. I discussed the significance of starting with the purpose and participants before considering financial aspects. It's important to focus on the audience and their desires rather than the size of t…
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Changing Your Reality: Change Your Future with Shiraz Baboo
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Reality interventionist, Shiraz Baboo joins the podcast this week to discuss overcoming reality addiction, fear of change, self-limiting stories and embracing uniqueness for success and growth. HIGHLIGHTS: 02:38 Overcoming Fear of Success and Changing Identities 09:38 The Importance of Embracing Life's Challenges 13:14 A Terrifying Experience at th…
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Retreats & Events: Purpose & Participants (part 1 of 2)
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This episode is part 1 of 2 and in this one I share the topic of implementing retreats and events in a business, touching on the 5 'P's in this 2 part series. When planning a retreat or event, it's important to think about the specific outcome you want to provide for your participants. Instead of vague statements about finding purpose or resetting,…
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A Different Mode of Marketing with Marco Torres
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In this episode, we discuss self-care for businesses from a marketing perspective with Marco Torres, an experienced entrepreneur in internet marketing. Marco shares insights on offering incentives to attract customers and shift their focus from price to value. He emphasizes the importance of collaborating with colleagues, utilizing existing assets,…
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In this episode, we explore the transformative power of turning books into movies and how it can elevate businesses in the saturated book market. Award-winning screenwriter Jaclyn Whitt shares her experience and journey in starting the Family-Friendly Screenwriting Academy. We discuss the value of movies in inspiring and engaging clients, the proce…
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This episode is the second in a 2 part mini series around our new pivot–The Alison K Agency. Retreats and Events are an amazing innovative way to create a client experience and create a real revenue center in your business at the same time. In this episode, I go through the 5P’s–a process we use in our own planning–and explain how the Alison K Agen…
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Creating a Legacy in Value with Andrea Reindl
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In this episode, I discuss the importance of creating transformative client experiences with Andrea Reindl from the Legacy Creative. We explore strategies for engaging clients and debunk the misconception that more content equals more value. We talk about the need for tailored experiences, clear communication, and the right business model. We also …
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In the first episode of "Creating the World's Best Client Experiences in 2024," I introduce the launch of the Alison K Agency, a response to the pandemic's impact on businesses. The agency will focus on helping health, fitness, and service-based entrepreneurs create future-focused hybrid business models. I also emphasize the importance of adapting,…
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Nervous System Practices to Cope with Burnout with Gabrielle Juliano Villani
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Burnout is something we are hearing more and more about. This week's guest teaches her clients better practices to help regulate their nervous system using breathing and mindfulness. Gabrielle Julliano Villani is a social worker and therapist who recently sold her practice and now focuses on teaching the strategies she employs herself to cope with …
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When you are building a business there is so much you don’t know. And as you innovate, grow, adapt and change your business model, there’s even more you don’t know. Every year about this time, I always share what my top takeaways from the year are in terms of where I see business heading, what the top trends and strategies are suggesting and what m…
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Connecting to Who You Are Through an Erotic Art Experience with Anita Nevar
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Art is an expressive medium, one which can tell a story, illustrate a concept or be used as therapy or a coping strategy even. It’s subjective, yet it speaks to so many on so many different levels. Anita Nevar is a Celebrity Artist that uses art as a way to help her clients connect to who they are on an erotic level. In this episode, we talk about …
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In this episode, I discuss the importance of building a virtual footprint for coaches and business owners. I emphasize the need to have a presence both online and in-person and share tips on creating a cohesive strategy. I highlight the significance of content creation, networking, and nurturing an audience through platforms like Facebook groups. O…
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The Entrepreneur Money Mindset Skill Set with Krisstina Wise
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As a business owner, you are creating not just your livelihood, but something through which you can build a life and a legacy. We get into business to help people, and also to make money. But many entrepreneurs and business owners don’t map out their financial goals beyond what they want their businesses to generate in a year. Looking at the future…
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Path to Profit: More Insights and Why You Should Come (part 2 of 2)
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In person events and experiences can literally transform not just how you do business but allow you opportunities to meet others who can help you along the way. The Path to Profit Summit will be an event which allows you both. In this episode (part 2 of a 2 part mini series) I share more about what this event will entail and what you can expect and…
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Mastering Your Communication Super Powers with Antoni Lacinai
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This episode is a replay of Episode 19 where I talk to Anthony Lacani, a communication specialist with over 30 years of experience. We discussed the common struggles people face when it comes to communication, emphasizing that effective communication goes beyond just speaking and involves understanding others and being present in conversations. We …
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Developing Spiritual Medium Skills in Business and Life with Brandi Van
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Our spiritual guides are all around us every day–often counseling us and giving us assistance. Many people have no idea how to access theirs, or how to use the skills that would allow you to communicate better with yours. Brandi Van calls herself a ‘psychic medium mentor’ and offers a unique experience where you can learn how to develop your psychi…
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The Path to Profit: Creating a New Client Experience in an Event (part 1 of 2)
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As you have likely heard from me, retreats and events are amazing ways to help increase customer value, and improve transformation for your clients and those in your communities. Events are often thought of as needing to be big as in hundreds or thousands of people. I disagree. I think a missed opportunity for a lot of business owners are the small…
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Personalizing the Food Freedom Formula with Andrea Caprio
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Learning to fuel your body properly is more than just learning a template, reading a book, and hoping it all works. Personalization is key for success. Andrea Caprio is a Master Certified Transformational Nutrition coach, who offers her programs 100% online and works with clients all over the world. Her focus is offering habit training, along with …
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Monetizing Retreats & Events in 2024 (part 2 of 2)
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Considering adding a Retreat or In-Person Event in your Business for 2024? With 2024 literally around the corner, now is the time to look at what kinds of experiences you are adding in your business for the upcoming year. Retreats and Events are not just an amazing way to increase customer value, but they are also innovative and creative ways to of…
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The foundation of business is not just making sales. It’s connecting more with people and creating your right audience, so you can master your marketing and create a movement. Christine Campbell Rapin is a business Mentor and Consultant and focuses on helping her clients create a movement that helps you make better offers. Her advice – do what you …
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Monetizing Retreats & Events in Your Business for 2024 (part 1 of 2)
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With 2024 literally around the corner, now is the time to look at what kinds of experiences you are adding in your business for the upcoming year. Retreats and Events are not just an amazing way to increase customer value, but they are also innovative and creative ways to offer experiences for your clients. In my close to 10 years of doing retreats…
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Diversification as an Approach to Happiness with Regina Vanburg & Ashley Stephens
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Practitioners in the mental health space want to help their clients cope with their feelings and behaviors, and offer guidance so they can achieve their life goals. It’s an awesome responsibility and in some instances can lead to work environments and schedules that are conducive to long days, multi-tasking and eventually burnout. Burnout though, i…
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Telling Your Story in Stages with Amy Thurman
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Inside all of us is a hero. Even when we don’t think one exists for us. Being able to tell that hero’s story is what can not only be inspirational for others but it can actually serve to help someone else not give up. Amy Thurman is a story development coach, and refers to herself as a ‘disabled entrepreneur advocate’ and lives with a broken neck. …
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Speaking Effectively into What You Do - 3 Points
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When you are used to operating your business in a certain way being able to present it another way can be a different challenge. Part of speaking about who you are and what you do CAN be part of your experience that you offer, and it should start there. In this episode, I outline three key points to consider when talking about what you do online (w…
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The Most Important Currencies in Your Work with Ben Jones
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Sometimes the most important currencies in our work aren’t revenue, or offers. Building a business that delivers over and over starts with aligning with your priorities, and making sure you are doing the right tasks with your skill set and hiring out the rest. My guest this week has built multiple businesses based on this key concept. Ben Jones cal…
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Possibility is a meta ‘force’ that can literally change the entire world around you. It’s not something that is available to a select few, or the result of a long laundry list of ‘to do’ things in your business that you’ll achieve only if you get to the end. Possibility is about freedom. Endless options. And lots of belief. When people choose to wo…
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The Value in Connecting & Sharing - Being Authentic (part 3 of 3)
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Being Authentic is something that can be a superpower in business. It doesn’t always mean that you are a straight shooter (although that helps), but instead it can just be about the LITTLE things. In this episode, the 3rd of a 3 part series based on the book ‘The Go Giver Sells More’, I discuss 3 different angles to what it takes to be authentic wi…
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So what does ‘embodied spirituality’ mean to you? For some it may mean becoming more in tune with what our bodies are telling us. For others it may mean a deeper connection. In order for us to live in our true essence, it means we must ‘balance’ our different energies. Emma Burton calls herself a ‘Shakti Igniter’ and in this episode, we have a deep…
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The Value in Connecting & Sharing - What is VALUE? (Part 2 of 3)
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As coaches or business owners, the TOP priority should always be to deliver VALUE first, regardless of the outcome. In a free or paid capacity. But what REALLY is value, and how do we ensure we actually deliver it? Value is an experience–it’s leaving someone with a feeling and something so amazing, their life is impacted even if they don’t choose t…
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The Path to 'Next Level Living' with Lesley Martin
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What is ‘Next Level Living’? On one level, one might think you’d need a secret formula, or a new itinerary. But living a life that is all-encompassing should be one that allows you to incorporate all aspects of a holistic approach. We are human beings that are multifaceted–and we really need a varied approach. Lesley Martin is a trained therapist a…
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So in any client experience–the value doesn’t begin when a client says YES to join. The focus is often on what a client gets inside a program or experience. What if the value started at the point of connection? As business owners in the business of creating transformative client experiences value should be seeded from the outset. In this episode, t…
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Designing Your Guard Rails with Mackenzie Holznecht (aka Coach Mack)
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So when you work with a coach, or are looking for a coach, what are you looking for really? Many people focus on looking for an outcome, or to have their problem solved. But along the way thinking about the best means of support you need is EVERYTHING. Its’ why coaches are not only needed, but why they aren’t going anywhere anytime soon. When makin…
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How you execute your client experience should be a reflection of you and your business. Things like your leadership style, your mission and values, company promise, and the unique skill set you bring to the table are all important so you help your clients get the results they desire. But when you break all of that down–underneath–it’s really about …
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The most important part of any Client Experience centers around the value delivered. Value delivered usually brings results and ultimately transformation. But there is a tricky thought and idea around ‘value’ in that it is misunderstood and associated with offering MORE stuff. More isn’t always better and bringing value means you approach it differ…
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Speaking Your Client's Language with Carly Pepin
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When working with clients, even before the work begins–you must understand where they are, and how they communicate. People perceive their challenges differently and we must understand that and be able to speak to them in way that resonates, not just talk at them with talking points. Carly Pepin is a behavioral specialist, coach and speaker and in …
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People buy programs but what they really want is an outcome, or desired result. In business, focus is placed on the variables that help people make informed decisions and that move them to buy. But in a client experience the focus needs to shift to delivering the outcome they desire. What is the best way to do this? Over my years in business, I hav…
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Write Your Last Chapter First with Sue Kennedy
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Everyone is a writer. Why is that? Because everyone is a writer of their story, their mission and their life and purpose. Sue Kennedy is a book coach, and in this episode we chat about her author process and why the chapters of your life tell your story. CONNECT WITH SUE: Author Academy PODCAST WEBSITE & LINKS: Check out the ULTIMATE PODCASTS Get Y…
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In a client experience, how do you know you have ‘enough’? Better yet, how much to offer is too much? More often than not, coaches and business owners put more in an experience thinking that that is needed in order to get the best value. We should always want to provide the best value, but offering more isn’t always the best idea. Striking the righ…
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What’s the best strategy for living a thriving life? It’s a subject which could potentially have many different answers depending on who you talk to. But for one coach, it took a ‘quarter life crisis’ to figure this out for herself. Now she teaches other women to live by their purpose and best performance. Trang Nguyen is a speaker and mentor for o…
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In person can be magical for a client experience. There just is no substitute for it–not on a computer screen, the phone, or any other means. For the first time this year, I did two destination retreats inside of a month with two different groups of people and each one was unique. Earlier this month I broke down how I made some changes to my signat…
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