最高の Marketing For Photographers ポッドキャスト (2024)

1
256: The Art of Discovery Calls With Brad & Jen 1:03:26

2d ago1:03:26

1:03:26

Friend, if you’ve been hesitant about incorporating discovery calls into your business or think Gen Z clients aren’t interested in phone conversations, this episode is for you! If you’re not familiar with Brad & Jen, let me introduce them: they’re a husband-and-wife photography duo based in Nashville, Tennessee, with nearly 15 years of experience c…

1
[68.] From Burnout to 7-Figures: How Pivoting Into Photography Education Transformed my Life and Business 18:12

2d ago18:12

18:12

In this special episode of The Luxe Lens, I’m sharing the story of my own journey from photographer to educator. Originally recorded for my other podcast, Pivot Podcast, this episode takes you back to 2005, when I made the bold decision to go beyond client sessions and start teaching other photographers. I’ll dive into the challenges, the choices, …

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[67.] Crafting a Brand That Sells: Interview with Brand Photographer Lisa Lord 30:56

15d ago30:56

30:56

In this episode of The Luxe Lens, we dive deep into the world of branding with Lisa Lord, a seasoned photographer, branding expert, and business coach with over 13 years of experience. Together, we explore why branding is far more than just your colors and logo—it’s about your messaging, vision, and most importantly, knowing your value. LiLo shares…

1
[66.] The Secret to Standing Out as a Photographer 19:57

23d ago19:57

19:57

In this episode of The Luxe Lens, Skye Edmonds reveals the key to transforming your photography business by solving the real problems your clients face. Most photographers focus solely on providing beautiful images, but high-value clients are searching for much more. Whether you’re a wedding photographer capturing emotional moments, a branding phot…

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[65.] Reviving Your Instagram: Emma Tessler on What’s Moving the Needle in 2024 21:04

1M ago21:04

21:04

In this episode of The Worthy Wealthy Woman podcast, Skye Edmonds sits down with Instagram strategist Emma Tessler, founder of Stop Scrolling Start Scaling and CEO of Ninety Five Media. Together, they dive deep into how to revive your Instagram presence after a long break and the exact strategies that are moving the needle in 2024. Emma shares her …

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255: How to Get more Inquiries in Your inbox with Sam Jacobson 49:46

2M ago49:46

49:46

Friend, if you’ve been struggling to get more inquiries in your inbox, today’s episode is exactly what you need. In this episode, Sam Jacobson shares key strategies to help you attract more inquiries and turn potential clients into bookings. You'll get valuable insights on how to improve your messaging and approach to draw in more couples. If you’r…

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[64.] Meeting Your Edge in Business 22:33

2M ago22:33

22:33

In this episode of The Worthy Wealthy Woman Podcast, we dive into a topic that every entrepreneur and creative needs to hear—discomfort. Being an entrepreneur isn't about staying comfortable; it's about pushing boundaries, meeting your edge, and leaning into the discomfort that growth requires. Most people retreat when things get uncomfortable, but…

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[63.] The Power of Your Portfolio: How to Attract Five-Figure Clients with High-End Images 18:09

2M ago18:09

18:09

In this episode of The Worthy Wealthy Woman, Skye dives into the transformative power of your portfolio and how curating high-end, luxury images can magnetize five-figure clients. She shares insights into the neuroscience behind attracting high-end clients, the importance of owning your expertise, and how to shift your energy to match the level of …

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[62.] The Inner Game of Business: Cultivating Your CEO Energy 29:04

2M ago29:04

29:04

In this episode, Skye explores how the energy you bring into your business as a leader shapes everything from client interactions to overall success. She’ll discuss why it’s essential to embody the qualities you want to attract, how your internal state influences external outcomes, and the profound impact of aligning your energy with your business …

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[61.] Selling Results, Not Methods: The Key to Magnetic Messaging 13:32

3M ago13:32

13:32

In this episode of The Worthy Wealthy Woman Podcast, Skye Edmonds breaks down the essential elements of crafting messaging that truly converts. It’s not enough to talk about what you do—you need to communicate the results your clients will achieve when they work with you. Whether you’re a photographer aiming to attract high-end clients or a creativ…

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[60.] Scaling Through Identity: The Power of Becoming More, Not Just Doing More. 13:06

3M ago13:06

13:06

In this episode of the Worthy Wealthy Woman podcast, Skye Edmonds dives deep into the transformative power of stepping into your CEO identity as a creative entrepreneur. She explores why scaling your business isn’t about doing more, but about becoming more—elevating your self-worth, regulating your nervous system, and leading with a clear vision. D…

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[59.] Why Mindset Work Alone Won't Get You Results [And What Will] 28:27

3M ago28:27

28:27

In this episode of The Worthy Wealthy Woman Podcast, Skye Edmonds dives into the often overlooked yet crucial connection between nervous system regulation and mindset work. While mindset shifts are celebrated as the key to success, Skye reveals why mindset alone might not be delivering the results you crave. She uncovers how your body’s state influ…

1
[58.] Leading with Worth: The New Era of The Worthy Wealthy Woman Podcast 20:50

3M ago20:50

20:50

In this debut episode of The Worthy Wealthy Woman Podcast, Skye Edmonds introduces a powerful shift in focus—leading with worth in business. Skye shares her personal journey and the divine inspiration behind this new direction. Discover how recognizing your intrinsic value can transform your pricing strategy, set healthy boundaries, and attract you…

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[57.] The Walls We Have Built 17:38

4M ago17:38

17:38

Become Unseen to Unstoppable: http://unseentounstoppable.com/ - send your coaching question in to Skye and if your question is covered on the podcast, you will receive the Unseen to Unstoppable course for FREE as outlined in the episode. Send your questions to info @ thesixfigurephotographer.com (remove spaces) ------------------ CONNECT WITH ME Th…

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[56.] Why #NOTMYCLIENT Is Holding Your Business Back 29:27

4M ago29:27

29:27

Welcome back to the Six-Figure Photographer Podcast! Today's episode is fiery and packed with truth bombs as Skye Edmonds delves into the controversial #notyourclient movement. Skye challenges the mindset behind this phrase, encouraging photographers to refine their business skills, improve communication, and embrace a service-oriented approach to …

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254: Five Mistakes You're Making in Your Blog Posts 16:59

4M ago16:59

16:59

Friend, for the past couple of years, I have been doing website reviews and content feedback (on my Patreon), and I keep seeing the same mistakes made over and over again. I want to be clear and say that done is better than perfect, so if you’re doing your best to publish a blog post, you go! But hopefully, this list episode can give you some insig…

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253: All About Personal Branding with Andrea Eppolito 1:04:32

4M ago1:04:32

1:04:32

Friend, welcome to another chat! Today I want you to meet Andrea Eppolito, a fabulous luxury event planner based in Vegas who works with clients all over the world. In today’s episode, we’re chatting about personal branding and how to incorporate your business with who you are and the things you enjoy and love. Andrea is the author of four books, i…

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252: Answering Your Latest Questions About Pinterest 32:28

4M ago32:28

32:28

Friend, welcome back to the podcast! I wanted to break the radio silence with a topic that I love and that I keep seeing many questions about on Threads. Since I love Pinterest so much, I wanted to answer your questions about this platform. In this episode, I cover what Pinterest is, what you should expect from it, the client’s journey, and a bit m…

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[55.] From Overwhelmed to Unstoppable: The Key to Sustainable Success in Business 26:04

4M ago26:04

26:04

In this episode, Skye Edmonds shares her wisdom on the critical role of the nervous system in achieving and maintaining business success. She explains how our ability to hold success is tied to our capacity, which is influenced by our nervous system's state. Through personal stories and practical tips, Skye offers guidance on regulating the nervous…

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[54.] Creating Success: It's Not What You Do, It's What You Believe 51:30

5M ago51:30

51:30

Tired of doing all the things for your photography business, but not getting any results? A bit of a twist on the podcast today -- my long-time photographer friend, Kate Higdon, interviews me on her podcast, Occasionally Kate. Listen to Kate's Podcast Here: https://tinyurl.com/ywxb885d Here is a direct link to the episode of mine Kate referenced in…

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[53.] Breaking the Chains: How Self-Awareness Transformed My Business 12:00

5M ago12:00

12:00

Life (and business) gets good when you start getting out of your own way. Inside this episode, I leave some resources for you to begin. ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery. …

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[52.] The Hidden Costs of Hiding: How Vulnerability Can Elevate Your Business 15:12

6M ago15:12

15:12

Key Topics Covered: The importance of balancing self-development with business development. The pitfalls of focusing solely on external business strategies without inner work. Personal anecdotes on the impact of unresolved inner issues on business performance. The role of vulnerability in building authentic connections with clients. How to shore up…

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[51.] Business 'Hot Takes' Coming in Hot [Sizzle] 10:50

6M ago10:50

10:50

In today's episode, I dive into some thought-provoking hot takes for photographers. Not your average controversial opinions, these insights challenge industry norms and mindset barriers. From pricing challenges to the true value of client relationships, and why vanity metrics can deceive, we explore how shifting your mindset can elevate your busine…

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[50.] The Truth to a Successful Business (No Gatekeeping Here) 9:01

6M ago9:01

9:01

You may or may not agree with my answer, but give it a try for 60 days and I bet you will see great results! ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery. The Pivot Podcast - For Pho…

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251: All About Pricing with Tae Kim 54:19

6M ago54:19

54:19

Friend, meet Tae a wedding photographer based in LA and also the founder of Be Here Project an educational platform for creatives ( all content in Spanish). Tae is great at numbers (not a surprise as he has a bachelor's in economics) so in today’s episode, we’re chatting about numbers and Tae guides us on the best way to set our prices to succeed. …

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250: Everything About Backlinks With Kari Bjorn 47:24

7M ago47:24

47:24

Friend, I have been talking a lot about SEO, and the reason why is because it’s a strategy that works! Does it take time? Yes. Is it worth it? Absolutely, yes! Meet Kari Bjorn, an Icelandic wedding and elopement photographer currently based in Connecticut. Karry is passionate about small business marketing and SEO — and is currently offering mentor…

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[49.] Three Mindsets for a Profitable Business 12:16

7M ago12:16

12:16

So glad to be back on the podcast and today I'm sharing three mindsets for a profitable photography business. Which one most resonates with you? I'd love to hear from you! For information on private coaching, please email info[AT]thesixfigurephotographer.com (replace AT with @ of course). ------------------ CONNECT WITH ME The Luxe Lens Workshop: h…

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[48.] Creatives, Don't Burden Your Art With This [Encore Episode] 24:45

7M ago24:45

24:45

Will be back next week with an all-new episode. Until then, enjoy this encore episode from summer 2023. Don't forget to leave a review or share this podcast with someone you think will enjoy it. Thank you for listening! ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate…

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249: Five Things I'm Doing To keep My Biz on Everyone's Radar 18:13

7M ago18:13

18:13

It’s not a secret that the first quarter of 2024 has been a bit slower than previous years, and if you don’t have data from your own business to compare, this could be very scary. However, this is the name of the game; some years will be better than others, and the goal is to keep momentum, even when it's harder to do so. So in today’s episode, I’m…

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248: Multiplying Your Marketing Mojo With Bobbi Barbarich 44:31

8M ago44:31

44:31

Friend, today’s episode is an interview I did with my fellow podcaster Bobbie Barbarich. Her show, The Tilt and Shift Podcast, features some amazing and deep conversations with talented photographers, so I recommend you subscribe to her feed. In this episode, Bobbie and I chatted about some recent changes I made to my business and the mindset work …

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[47.] One Brave Choice 16:59

8M ago16:59

16:59

Can one brave choice change the trajectory of your life? Yes. Listen in for more. ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery. The Pivot Podcast - For Photographers Wanting Addition…

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247: Ideas on How to Market Your Family Photography Business 13:51

8M ago13:51

13:51

Friends, today we have a question from Rachel Mann Photography (I host Q&A’s on my Instagram Channel) and she asked: “Best way to attract your ideal client as a family?” Well, over a decade ago, I was solely a family photographer when I had just started my photography business. At that time, we didn’t have Instagram (CALM DOWN, YOUNG PEOPLE!!!), so…

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246: A Business Without A Website With Jon Canlas 1:08:12

8M ago1:08:12

1:08:12

Friend, if you've been a photographer for over 15 years, you've likely heard the name Jon Canlas at least once. If you shoot film, you've definitely heard his name at least twice ;) I've been a fan of his work since the early stages of my career, and I'm thrilled I had the opportunity to have this chat at this stage of my business! A conversation t…

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245: Client's Interview: Inquiries & Perceived Value. 34:35

9M ago34:35

34:35

Today’s episode is a bit different, as I've invited a previous client of mine to share her experience booking a photographer for her engagement session. I photographed Dilihana and her fiance, David, in December, a few months after her initial inquiry. The reason I wanted to hear her point of view was that after presenting my pricing, she politely …

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[46.] Interview with Digital Marketing Strategist Emma Tessler on Unleashing the Power of Social Media 43:38

9M ago43:38

43:38

Photographers, get ready to elevate your online strategy with our content creation secrets designed to captivate and convert your audience. We delve into the art of balancing entertaining reels with educational posts that lead to bookings, opening up about the power of personal branding for photographers to forge deeper connections with clients. I …

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244: (ENCORE) Five Major Mistakes You Are Making On Your Homepage 18:40

9M ago18:40

18:40

I published this episode 2 years ago and since we are talking a lot about websites, I'm going to share this with all of you! I hope in 2024 you focus on your site as a major component of your marketing strategy! Enjoy this episode! -- ARE YOU READY TO LEVEL UP YOUR BUSINESS? Join me on Patreon: ⁠⁠⁠⁠⁠www.patreon.com/thetogrepublic⁠⁠⁠⁠⁠ Purchase The …

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243: Outside of Social Media What's The Best Tool/Place For Marketing? 16:14

9M ago16:14

16:14

Did you know that Instagram now has Channels? If you've been living under a rock and this is news to you, I just want to let you know that I have a Marketing Channel, and you can join for FREE. There, I'm sharing bite-sized marketing tips, and you can ask questions too! The questions from Today’s episode come from 2 fantastic photographers Rachael …

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242: Portfolio Building and Curation With David Abel 37:22

10M ago37:22

37:22

Friend, the very first impression that prospects get of your business is through your images. Are you showcasing the kind of work that will attract your ideal client? But here lies the catch-22. How can you attract the clients you want if your work isn't speaking to the right audience? Allow me to introduce David Abel, an international wedding phot…

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[45.] Why "Just Double Your Prices" Doesn't Work [Aligned Pricing Series pt. 1] 26:02

10M ago26:02

26:02

Pricing isn't just numbers and figures; let's delve into the crucial alignment of pricing with one's self-belief and how to avoid the dreaded pricing wobble. I'll reveal why an approach like doubling your prices isn't the golden ticket for everyone and touch upon the nuances of the 'pricing stretch' that can challenge and grow your business. Become…

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241: How to get started with SEO With Brianna Parks 49:13

10M ago49:13

49:13

Happy 2024! Blogging is back in fashion, and I hope this episode provides you with the encouragement and strategies you need to start using this approach as a fundamental tool in your business. Brianna Parks is an adventure elopement photographer in Northern California, and her website receives over 300 inquiries per year, thanks to Google! In toda…

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[44.] Your Actions Don't Create Your Business Results, Your Beliefs Do 27:23

10M ago27:23

27:23

This episode turns the spotlight on the 'red light' narratives that urge us to slam the brakes on our dreams and contrasts them with 'green light' stories that fuel our drive forward. LINK: Free Core Belief Worksheet: http://tinyurl.com/mum5yeyn LINK: Inner Child Work Experience: http://tinyurl.com/4a9akh3c ------------------ CONNECT WITH ME The Lu…

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[43.] Interview with Celebrity Photographer Janessa Taber on Creating a Luxury Experience for Clients 57:48

10M ago57:48

57:48

When the odds stacked against her, Janessa Taber didn't just defy expectations; she shattered them to create a photography empire. As my guest this week, Janessa, a celebrated fine art celebrity photographer, recounts her unique story of evolving from receiving tough criticism to crafting a luxury brand renowned for its maternity, newborn, and chil…

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[42.] Mastering Your Money Mindset: Breaking Free from Limiting Beliefs 15:17

10M ago15:17

15:17

Skye continues her exploration of money mindset, emphasizing how our beliefs about money can influence our business success. She reflects on a recent encounter with a social media post that sparked thoughts on how we judge others' spending habits based on our own financial mindset. Skye challenges the common assumption that all clients have similar…

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[41.] Sales Psychology 101, Stanley Cups + Scarcity Mindset 28:36

10M ago28:36

28:36

Let's dive into some of my unpopular opinions about the Stanley Cup trend, scarcity mindset, and needy-grabby energy with clients and where that may lead. ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, …

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[40.] Introducing the Six-Figure Photographer 12:04

11M ago12:04

12:04

Introducing my new brand, The Six-Figure Photographer Is this podcast for you? What will it offer you as a photographer and woman building her own wealth identity? Listen to find out. ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature…

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[39.] Saying Goodbye to the Magnetic Photographer 8:22

11M ago8:22

8:22

Goodbyes are only new beginnings. xoxo, Skye ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery. The Pivot Podcast - For Photographers Wanting Additional Streams of Income: https://tinyurl…

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[38.] Two Things I'm Stepping Into for the New Year 22:36

11M ago22:36

22:36

You are invited to the Sekrit Garden ... the Workshop -- Austin Texas, April 2024. Details: http://theexworkshop.com/ ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful imagery. The Pivot Podcast …

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[37.] The Burned Out Photographer (Overwhelm, Adrenal Fatigue, Cortisol) 30:55

11M ago30:55

30:55

'Tis the season, huh Photographers? If you are burned out, overwhelmed, over-stimulated and have had enough, this episode is for you. Get my new e-book, The Burned Out Photographer, for only $27 here: https://www.theburnedoutphotographer.com/ You don't have to be a photographer to benefit from this book -- it's for any heart-centered entrepreneur o…

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[36.] Direction of the Podcast 30:44

11M ago30:44

30:44

Burned out? You'll want to pick up my new 150+ page guide for burned-out and exhausted photographers: https://www.theburnedoutphotographer.com/ ------------------ CONNECT WITH ME The Luxe Lens Workshop: http://theluxelensworkshop.com/ - For photographers who want to elevate their craft, refine their signature style, and create stunning, impactful i…

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240: Five Ways to Show Gratitude in the Wedding Industry and Grow Your Business 9:18

12M ago9:18

9:18

Gratitude plays a significant role in both my life and business, so here are five ways to show gratitude in the Wedding Industry and Grow Your Business! In this super short episode, but very applicable, I share with you five simple strategies to show gratitude, while getting noticed by your favorite vendors. ARE YOU READY TO LEVEL UP YOUR PHOTOGRAP…

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ポッドキャスト Marketing For Photographers

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