Are you a coach, consultant, or expert looking to scale your business? Join former TV broadcaster Sheryl Plouffe every week as she speaks with experts and offers her own insights on media, marketing, and monetization to help you scale your online business.
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Kim Thompson-Pinder interviews thought-leaders, consultants, professionals and entrepreneurs who share with you from their vast knowledge to help grow your business bigger, stronger through authority and influencer marketing. Scaling your business to the next level is hard. To do so you need to grow in so many areas including sales, marketing, networking, communication social media and leadership skills. On the Author to Authority Podcast we cover all of those plus brand marketing authority, ...
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Ep 522 - High Ticket Offers and Podcasts: A Blueprint for Guaranteed Results with Sheryl Plouffe
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Sheryl Plouffe is an accomplished author and podcaster renowned for her expertise in high ticket offers and relationship-building within the business sphere. She advocates for starting with high ticket offers to establish cash flow and create a sustainable business model, enabling reinvestment and growth. Through her podcast, Sheryl underscores the…
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Ep 524 - Sales Success Secrets: From Salesperson to CEO with Donnie Boivin
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Donnie Bovine, CEO and founder of Success Champions, shares his journey from salesperson to business owner in this episode of the Author to Authority podcast. He emphasizes the importance of honesty, eliminating excuses, and taking responsibility for success in business. The conversation discusses the challenges faced by entrepreneurs, the importan…
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Ep 523 -From Fear to Freedom: Unleashing Your Writing and Speaking Power with Marisa Shadrick
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Marisa Shadrick, one of the world's top 100 speakers, shares her journey of overcoming fear and finding freedom in writing and speaking on this episode of the Author to Authority podcast. She discusses her early struggles with writing and how she transformed ordinary writing into magnetic writing by attending classes and conferences. Marisa's insig…
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Ep 521 - How To Transform Your Blog Into A Client Magnet with Jon Clemence
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Jon Clemence is a dedicated content creator and marketer who began his career on Upwork, initially offering his services for $10 an hour. With a deep passion for proofreading and writing, Jon quickly built his reputation by providing exceptional value to his clients, emphasizing that content editing goes beyond fixing grammar; it involves enhancing…
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Ep 520 - Lead With A Story Worth Telling with Bill Blankschaen
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Bill Blankschaen, founder and chief story architect of Story Builders, passionately advocates for the transformative power of storytelling. He believes that entrepreneurs, professionals, coaches, and speakers can connect deeply with their audiences by intentionally sharing the right story at the right moment. By aligning stories with personal value…
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Ep 519 - How to Use Information Marketing to Build Your List, Credibility, and Cash Flow with Jannette Anderson
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Jannette Anderson, a veteran in the field of information marketing with nearly four decades of experience, offers a nuanced perspective on the discipline. She advocates for a focused approach that prioritizes delivering value to a specific target audience, rather than attempting to appeal to the masses. Anderson emphasizes the need for a deep under…
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Ep 518 - Why Your Website Isn't Converting Visitors Into Clients with Gerry Black
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Gerry Black is a seasoned B2B online marketing strategist and copywriter with over 25 years of experience in sales and marketing, specializing in website conversion. He firmly believes that a website should serve as a tool to convert visitors into clients, emphasizing the need for a site that stands out and offers genuine value to keep visitors eng…
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Ep 517 - How To Escape The "Trap of Average” with Dan Storey
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Dan Storey is a renowned author, trainer, and motivational speaker with a deep understanding of personal motivation and behavioral psychology. In his extensive research on decision-making processes in business, Storey emphasizes the critical role of effective task delegation. He advocates for the importance of teamwork and building strong teams to …
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Ep 516 - How To Make The Emotional Sale with Joe Pallo
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Joe Pallo, a seasoned sales coach with over 35 years of experience and more than 30,000 sales calls under his belt, brings a unique perspective to the components of an effective earnings sales system. He firmly believes that sales success hinges not on self-promotion but on earning the right to advance with the client through genuine understanding …
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Ep 515 - The Top 3 Videos Every Business Needs with Mark Wonderlin
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Mark Wonderlin is a visionary founder with over a decade of experience in marketing and advertising, excelling in various disciplines including video production. Recognizing the shift towards video content, he established Mosaic Media Films to produce compelling videos that align with clients' business goals and foster deeper connections with audie…
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Ep 514 - From Pages to Profit: Leveraging Your Book to Boost Speaking Opportunities with Peter George
Peter George, a seasoned public speaking coach, understands the transformative power of effective communication in the business world. Overcoming a childhood lisp and stutter, Peter now dedicates his life to helping others enhance their presentation skills. He firmly believes that a book should be seen as a business card, a tool to showcase one's c…
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Ep 513 - The Rhythm of Rapport: Turning Sales Calls into Meaningful Connections with Jake Stahl
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Jake Stahl is a seasoned salesperson who has consistently demonstrated his expertise by achieving top sales positions in multiple large companies. Transitioning into training and development, he has become a fractional chief learning officer, specializing in adult learning and conversational dynamics. Jake believes that soft skills are essential in…
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Ep 512 - How To Leverage Your Book with Richard Lowe
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Richard Lowe, a former tech professional turned successful author, offers a unique perspective on the power of leveraging a book for career advancement. He believes that writing a book is essential for C-level executives aiming to pivot their careers and establish credibility. By showcasing their expertise and personal story, individuals can unlock…
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Ep 511 - 7 Ways To Make 7 Figures As A Thought Leader with Aurora Winter
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Aurora Winter is a renowned entrepreneur, best-selling author, and founder of Same Page Publishing, who has masterfully monetized the art of storytelling. She believes that thought leadership can indeed lead to making seven figures by using the right words to the right people at the right time. In her book, "Turn Words Into Wealth: Blueprint for Yo…
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Ep 510 - Marketing Your Book To Build A Business with Henry Devries
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Henry DeVries is an acclaimed author and business strategist who has penned 20 books, including the recent "Marketing with a Book for Agency Owners." With a career starting in 1990, DeVries has gained international recognition for his expertise, most notably with his bestseller "How to Close a Deal like Warren Buffett." He is a staunch advocate for…
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Ep 509 - How To Get Publicity As An Entrepreneur with Jill Lublin
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Jill Lublin, a media magnate with over 25 years of experience, is globally recognized for her proficiency in securing media attention for entrepreneurs. Having served more than 100,000 clients, written best-selling books, and started her own PR agency, Lublin's perspective on publicity is shaped by her multifaceted career. She strongly advocates th…
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Ep 508 - Dark & Dirty Secrets Of The Virtual Assistant Industry That Agencies Don’t Want You To Know About with Beejel Parmar
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Beejel Parmar is a seasoned entrepreneur in the virtual assistant industry, with over a decade's worth of experience in founding and growing a successful VA venture. He holds a strong belief that virtual assistants are essential for entrepreneurs, including solopreneurs, consultants, and professionals, to take their businesses to a higher level. Sh…
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Ep 507 - Maximize And Optimize The Ability To Execute Influencer Marketing with Christian Brown
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Christian Brown is a seasoned co-founder and chief marketing officer of Gluey, an influencer marketing platform that has witnessed remarkable growth under his leadership. Coming from a background in social media marketing that dates back to his teenage years, Christian has a unique perspective on influencer marketing. He views it as an essential to…
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Ep 506 - How To Bring On Your First Salesperson As A Consultant, Professional, Or Speaker with Bryan Charleau
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Bryan Charleau, a former athlete turned sales professional, brings a wealth of experience and knowledge to the sales industry. With a decade of sales expertise and a publication under his belt, Bryan offers insightful perspectives on transitioning to hiring salespeople. He believes that patience and understanding are crucial, especially when dealin…
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Ep 505 - Escaping Founder-Led Sales with Corey Quinn
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Corey Quinn is a seasoned professional known for his expertise in agency growth and sales coaching, with a significant role in elevating Scorpion's revenue to $150 million by transitioning from founder-led sales to a team-based approach. His perspective on transitioning from founder-led sales to sales teams is shaped by his extensive knowledge and …
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Ep 504 - TED-Styled Practices For Authors with Devin Marks
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Devin Marks, known as the "Ted Talk Whisperer," is a highly respected Ted style speaking coach with a strong background in events like Talk Eleven, where personal narratives are shared on stage. Marks sees the Ted style presentations as a transformative medium for conveying information, believing in the power of clear, engaging, and action-inspirin…
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Ep 503 - How To Start A Network Group As A Consultant, Professional, Or Speaker with Bill Mueller
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Bill Mueller is an experienced entrepreneur with a versatile background in various industries, such as resume banks, career fairs, and job sites. He is also a pioneer of the martial arts movement in the United States, with over 60 years of experience in judo. Mueller is a strong advocate for networking groups as a powerful tool for business growth,…
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Ep 502 - Nine Pillars For Differentiating Your Business So That You Can Become A Market Leader with Daniel Den
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Daniel Den, a seasoned marketing and sales expert with nearly two decades of experience, is the co-creator of the Xbox Factor effect methodology. His mantra "different is the new better" is the driving force behind his approach to business strategy, highlighting the need for businesses to distinguish themselves from competitors to secure market dom…
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Ep 501 - Do You Need Message Therapy? with Hersh Rephun
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Hersh Rephun is a trailblazer in the realm of personal branding through storytelling with a deep-seated background in commercial production and advertising. His perspective on personal branding is centered around the belief that every individual possesses a unique story that distinguishes them from others. This perspective has been shaped by his ex…
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Ep 500 - The Limitless Life with Dave Sanderson
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Dave Sanderson is an accomplished author, celebrated leadership speaker, and survivor of the "Miracle on the Hudson" incident. With a rich background in sales and leadership, spanning 36 years at companies like ADP, Peoplesoft, and Oracle, he successfully established his own executive coaching and leadership firm, Dave Sanderson Speaks Internationa…
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Ep 499 - 7 Step Selling Process to Enroll Your Ideal Clients with Brook Bishop
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Brook Bishop is a business professional who brings over two decades of experience to the table. This includes his roles in personal development, human elevation, business consulting, practice management, coaching, live events, and product development. With his unique perspective, honed over 15 years as the executive director of business mastery for…
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Ep 498 - 3 Sentences That Turn Any Discovery Call Into A High-Ticket Sales Opportunity With Dean Isaacs
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Dean Isaacs is a highly experienced sales consultant with a prolific 19-year career in the B2B sector, specializing in assisting experts and consultants in scaling their businesses via high ticket sales call strategies. He believes the secret to converting a discovery call into a high ticket sales call is not in immediate expertise demonstration, b…
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Ep 497 - How To Use Partnerships To Build A Business with Joey Vaillancourt
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Joey Vaillancourt, a fervent advocate for personal development and success, uses his entrepreneurial background to help individuals harness the power of their mindsets. Vaillancourt sees the value in business partnerships, viewing them as an extension of a business's team. He has learned from his work, particularly from consulting on partnership pr…
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Ep 496 - The Power Of Humor In Connecting With Clients With Conor Cunneen
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Conor Cunneen, originally hailing from Ireland and now a seasoned Chicago resident, is a renowned keynote speaker and business humorist with a background as a marketing vice president. Cunneen holds a strong belief in the power humor holds within professionalism, using it to establish connections with clients and audiences. With his comedic talents…
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Ep 495 - Find The "Hidden Gems" In Your Digital Analytics With Philippa Gamse
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Philippa Gamse is a seasoned professional with over two decades of expertise in harnessing the power of digital analytics to aid small to medium-sized businesses. She places a strong emphasis on the importance of understanding the intricacies of analytics in order to glean actionable insights that can spur business growth. Gamse recognizes that ana…
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Ep 494 - The Art Of Customer Transformation With Chris Hood
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Chris Hood is a distinguished keynote speaker and digital strategy thought leader with over three decades of experience in online development. He posits that customer transformation is a pivotal business strategy that involves understanding and adapting to the ever-changing needs of customers. Drawing on his extensive experience and his book "Custo…
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Ep 493 - How To See Risk As Opportunity For Accelerated Outcomes with Marty Strong
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Marty Strong, a Nebraska native with a robust career spanning from the SEAL teams to the corporate world, is a strong advocate of risk-taking in entrepreneurship. Marty's upbringing, coupled with his experiences in the military and the corporate sector, have shaped his perspective that taking risks is an essential part of being an entrepreneur. He …
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Ep 492 - How To Sanely Scale A B2B Service Company with Tanya Alvarez
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Tanya Alvarez is an accomplished entrepreneur who began her journey by independently funding her first advertising agency in New York at just 25 years old. Despite personal health challenges, Alvarez's grit and determination led her to establish Owners Up, a program designed to assist business owners in achieving professional success without compro…
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Ep 491 - Elevate Your Brand With Video Podcasting with Chris Andersen
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Chris Andersen is a seasoned show host with a background in athletic training, who transitioned into content creation after encountering personal life events. His perspective on video content is that it's an invaluable tool for personal branding and business growth, especially in today's digital age where human interaction is increasingly replaced …
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Ep 490 - Time Savvy Marketing For Busy Solopreneurs With Shelly Niehaus
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Shelly Niehaus, with more than 20 years of experience across three different industries, is a recognized authority in marketing for solopreneurs. Her passion for marketing was ignited during her own entrepreneurial ventures, and now she specializes in assisting service-based businesses in attracting more clients through personalized branding and li…
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Ep 489 - A New Way To Do Content Marketing with Mark Herschberg
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Mark Herschberg is a seasoned professional, with a wealth of experience in software engineering, cybersecurity, and entrepreneurship. The mastermind behind the Brain Bump app, and the esteemed author of "The Career Toolkit: Essential Skills for Success That No One Taught You", Herschberg has a diverse professional background, including tracking cri…
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Ep 488 - Professional Sales Skills And Behaviors That Are Transferable To Consultants & Professionals With Josh Flower
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Josh Flower is a seasoned B2B sales professional with over 25 years of experience, who has recently ventured into entrepreneurship. His perspective on sales skills for entrepreneurs is shaped by his belief that many entrepreneurs struggle with selling due to a lack of confidence and reluctance to learn the necessary skills. Drawing from his extensi…
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Ep 487 - The Hidden Secrets of Language with Steve Lowell
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Steve Lowell is a renowned figure in the communication industry, celebrated for his proficiency in leveraging the power of language. As a multi-award-winning speaker and bestselling author, he has delivered over 3500 speeches and conducted 5000 seminars, sharing his expertise with more than half a million speakers globally. Lowell's perspective on …
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Ep 486 - How To Consistently Meet With Your Ideal Clients From Linkedin Outreach With James Donovan
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James Donovan is a renowned expert in LinkedIn lead generation, particularly for accounting firms, and the founder of nine two media. His perspective on LinkedIn lead generation is that it is an invaluable tool for professional networking and establishing oneself as an authority in their field. Donovan's experiences have led him to stress the impor…
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Ep 485 - How To Start And Grow Your Own Email List, So You Can Make More Sales With Tanya Brody
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Tanya Brody is a seasoned copywriter with a unique focus on the effectiveness of email marketing. She believes that despite the common misconception of email marketing being outdated, it remains a highly effective tool in today's digital landscape. Drawing from her extensive experience in crafting compelling subject lines and writing prompts, Tanya…
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Ep 484 - Using Thought Leadership And Story To Grow Your Business With Danielle Harris
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Danielle Harris is a seasoned marketing and messaging consultant with over a decade of experience, specializing in helping coaches and service providers attract their dream clients. From her perspective, the art of crafting compelling stories is a crucial element for business success. Her belief in the power of personal narratives stems from her ex…
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Ep 483 - Experience Operating System (XOS) With Michael Hinshaw
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Michael Hinshaw is a seasoned marketing professional and a master's degree holder in design who has made significant strides in the business world. He founded a firm serving private equity firms and investment banks in the late 1990s, and later transitioned into the Internet sector where he founded Mcorp CX, a customer experience consultancy. Hinsh…
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Ep 482 - SEO Basics For YouTube With Atiba De Souza
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Atiba de Souza is a seasoned coding and programming expert who transitioned from building large search systems for US government agencies to leading a video-first marketing agency. His perspective on YouTube algorithm insights is shaped by his belief in the power of video content and understanding audience pain points for effective marketing strate…
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Ep 481 - Lead Generation Unleashed: Transforming Prospects Into Profits With Jennifer Tamborski
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Jennifer Tamborski is a highly experienced digital marketing strategist, specializing in crafting innovative marketing and tailored digital strategies for businesses. With over a decade of agency experience, Tamborski has developed a unique perspective on lead generation strategies, emphasizing the importance of a consistent flow of quality leads t…
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Ep 480 - Make Your Brand The Authority With Stæven Frey
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Staeven Frey, founder and chief brand scientist at Quantum Branding, is a specialist in helping brands establish themselves as authentic and memorable category leaders through the innovative application of brand science. Frey's perspective on brand authority is rooted in his belief that it is essential for brands to leverage the power of brand scie…
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Ep 479 - 3-Steps To Create 30-Days Of Content In 90-Minutes With Aaron Witnish
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Aaron Witnish, co-founder of Contentonly Au, is a passionate advocate for improving the internet through the sharing of valuable content. He firmly believes in the potential of creating 30 days of content in just 90 minutes, a perspective shaped by his experiences in assisting authors, consultants, and coaches in sharing powerful messages. Witnish …
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Ep 478 - Principles Of Brave Influence With EksAyn Anderson
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EksAyn Anderson is a renowned author, influence expert, and international speaker with a background in psychology. He is recognized for his expertise in influence through honesty and setting expectations, skills he has honed through his extensive experience in selling to governments, associations, and businesses. Anderson believes that influence ca…
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Ep 477- How To Use Video On LinkedIn With Christopher Weiher
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Christopher Weiher is a veteran video producer with a rich background spanning over two decades in the industry, specializing in b2b animations, sales presentations, and commercials. His journey in video production began in film school, which eventually led him to establish his own video production company, Cleaver. Weiher's perspective on using vi…
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Ep 476 - 10x Your Business By Doing Less with Ryan Johnson
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Ryan Johnson, founder and CEO of Three Sparrows Executive Services, is a former professional baseball player turned business coach with experience in higher education and executive leadership. His perspective on empowering CEOs to focus on vision and growth is shaped by his diverse background and his belief in the power of strategic leadership. Joh…
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Ep 475 - The Relationship Between A Published Book And Speaking Engagements with Dave Kahle
32:18
32:18
「あとで再生する」
「あとで再生する」
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32:18
Dave Kahle is a highly respected expert and author, with a wealth of experience in training and consulting for over 500 individual companies. His perspective on using a book as a tool for speaking engagements is shaped by his own journey, which began with his decision to become a consultant in his forties and his subsequent success as a self-publis…
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