Welcome to The Multifamily Podcast Hosted by Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com. Join us for insights into apartment marketing, multifamily real estate, trends and news.
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MFP Ep. 34 - Leadership in Multifamily: A Conversation with FPI COO Vanessa Siebern
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Welcome to the Multifamily Podcast with Ronn and Martin (Powered By ApartmentSEO.com)! We're thrilled to have a very special guest today—Vanessa Siebern, the Chief Operating Officer at FPI Management. One of the top property management companies in the U.S., currently ranked #6 by NMHC and #2 for their Affordable Division — a huge accomplishment! W…
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MFP Ep. 33 - Transforming Hotels to Luxury Apartment Spaces: The Vivo Living Vision with Dan Norville, CEO of Vivo Investment Group
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Welcome to The Multifamily Podcast with Ronn and Martin, brought to you by ApartmentSEO.com. Today, we're exploring innovative transformations in the multifamily industry. We're thrilled to have Dan Norville, Founder and CEO of Vivo Investment Group/Vivo Living, joining us to discuss the revolutionary concept behind Vivo Living. Vivo Living has bee…
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MFP Ep. 32 - ApartmentSEO Launches New Websites with SmartSEO™: Transforming Property SEO Management with Cutting-Edge Automation, Robert Watson/Digital Marketing Manager at iZone Marketing
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Welcome to The Multifamily Podcast with Ronn and Martin! Today’s episode is definitely going to be a special one for all of us. Not only do we have Robert Watson back on the show, our Director of Digital Marketing for iZone Marketing, Apartment SEO’s sister company but we will also be talking about our latest Product innovation Websites w/ SmartSEO…
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MFP Ep. 31 - From Leasing to Leading The RKW Residential Story with CEO Marcie Williams
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Welcome to The Multifamily Podcast with Ronn and Martin. Today, we're thrilled to have Marcie Williams, CEO of RKW Residential, where she oversees all aspects of property management operations, new business development and strategy. Join us as we dive into her story from leasing to CEO, reflecting on the past and what's in RKW's future, and also co…
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MFP Ep. 30 - Apartment Marketing for New Construction and Beyond with Brooke Atsalis/The Management Group and Kyle Shipp/RPM Living
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Welcome to The Multifamily Podcast with Ronn and Martin! I am super excited about today's episode because we have two heavy hitters in the apartment marketing space joining us for this jam packed episode. We will be diving into how to market your new construction when building your community from the ground up with zero domain authority and also co…
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MFP Ep. 29 - A Founder's Story: Creating a Centralized Virtual Leasing Experience, Amulya Parmar, Founder/CEO of LeaseMagnets
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We have a true entrepreneurial tech founder joining us today. We met 3 years ago for the first time at Multifamily Social Media in Napa, CA. I knew from our first conversation, he was going to do big things in the multifamily industry. It’s my great pleasure to introduce Amulya Parmar, Founder/CEO of LeaseMagnets.com. Welcome to The Multifamily Pod…
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MFP Ep. 28 - The Cookieless World of Digital Marketing and Generative AI Update, Robert Watson, Digital Marketing Manager of iZone Marketing/Apartment SEO
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Welcome to The Multifamily Podcast with Ronn and Martin. We are excited to have back on the one and only Robert Watson, Digital Marketing Manager for iZone Marketing/Apartment SEO. In today’s episode we will be covering a hot topic around the new cookieless world upon us and what that means for us as digital marketers. We will also get into some ot…
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MFP Ep. 27 - Apartment SEO Wrapping Up 2023 - Year in Review and Search Trends, Apartment Marketers Don’t Want to Miss!
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Join Ronn Ruiz and Martin Canchola as they close out 2023 with a bang. We talk about 2023 highlights and what 2024 has in store for the new age of search! Happy New Year everyone!Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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MFP Ep. 26 - AI Powered Google Ads: The Next Frontier for Apartment Marketing w/ Riva Akolawala, Account Manager at Google
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Get ready for an AI infused episode of The Multifamily Podcast with Ronn and Martin. Join us as we talk to our very own Google Account Manager to demystify the top questions we had around AI Powered Google Ads for our audience. Not only has she been working closely with ApartmentSEO and our clients, but really providing that next level support for …
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MFP: Ep. 25 - The Story of Willow Bridge Property Company Formerly Lincoln Property Company with Sheri Killingsworth
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All right, so today is going to be an off the Charts episode of the multifamily podcast with Ronn and Martin. We are so lucky to have on the one and only Sheri Killingsworth, Vice President of Marketing and Communications at Willow Bridge Property Company. You probably know them formally as Lincoln Property Companies Residential Division. We're goi…
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MFP Ep. 24 - Multifamily Revenue Management & Competition with Dom Beveridge, Principal at 20for20
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Welcome to The Multifamily Podcast with Ronn and Martin. In today’s episode we are going to be talking all about Revenue Management. Get ready to dive into the world of revenue management 101, revenue management software, how marketing can create demand and really put to bed if there’s actually cartel price fixing in the multifamily industry. Also …
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MFP Ep. 23: The Innovator’s Mindset - Interview with Tony Sousa, VP of RPM Living
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Get ready for a deep conversation with Tony Sousa , VP, RPM Living. Join Ronn Ruiz, Paris Granger and Martin Canchola, CPACC as we discuss topics around: How he got into multifamily, Being and finding a mentor, Brand evangelizing, Work/life balance and How to be a change agent for your company. Join The Multifamily Podcast, Powered by Apartment SEO…
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MFP EP. 22 - Interview w/ Revyse Founders, a Multifamily Software and Product Review Platform with Ben Steward and Bobbi Steward
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Welcome to The Multifamily Podcast with Ronn and Martin. Today’s episode is going to be a little different because we have discovered a brand new multifamily start-up Revyse and wanted to bring these new founders to the forefront in today’s episode. Join us as we interview Ben Steward and Bobbi Steward, 2 of the 3 amazing founders of Revyse.com, a …
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MFP E. 21: All About Emotional Intelligence with Valerie M. Sargent, Inc.
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Welcome to The Multifamily Podcast with Ronn and Martin. In today’s episode we are bringing someone very special onto the show today. She has also worked with the entire Apartment SEO team teaching us all about Emotional Intelligence - otherwise known as EQ or EI - and worked with many of our team members as a Team Strategist and Coach. Join us as …
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MFP E. 20: Big Google Updates: Performance Max, Google’s Fresh Content Update and Google Maps
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Get ready to dive into major Google Updates you can't afford to miss! Learn more about Google Ad's latest campaign type "Performance Max" taking advantage of all of Google's assets. We will also cover Google's latest algorithm update "Google's Fresh Content Update" so you can make sure your content strategy stays evergreen and then we will look at …
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MFP EP. 19 - Build to Rent (BTR), The Next Big Real Estate Trend in Multifamily w/ Rachael Kish of Christopher Todd Communities
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Welcome to The Multifamily Podcast with Ronn and Martin. Your source for all of the latest multifamily trends happening right now. Today's topic on Build to Rent Communities is one Ronn and I have been wanting to do for quite some time now, so we are happy to finally bring the BTR Strategy front and center with a company who’s been doing this since…
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MFP EP. 18 - The Future of Social Apartment Marketing w/ Charlotte ”Charlie” Cocker, Social Media Manager at Apartment SEO
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Welcome back to The Multifamily Podcast with Ronn and Martin. Time to get pumped because today’s episode is going to be all about The Future of Social Apartment Marketing. Covering future potential social media trends Apartment Marketers don’t want to miss!. I’m happy to introduce one of Apartment SEO’s very own Rockstar's, Charlotte Cocker aka “Ch…
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MFP EP. 17 - ChatGPT and More Emerging Technologies the Multifamily Industry Needs to Know About w/ Robert Watson, Digital Marketing Manager at iZone Marketing/Apartment SEO
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Welcome to The Multifamily Podcast with Ronn and Martin! I am excited for today’s guest as he has been involved with Apartment SEO since the very inception. Not only did he develop the first version of the Apartment SEO website but has also been a vital part of evolving our website product into what it is today. It’s my pleasure to introduce Robert…
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MFP EP. 16 - Apartment SEO’s First Client Interview and The Multifamily Social Media Summit in Napa, CA (2023) w/ Carrie Polonsky, Senior Vice President at TI Communities
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We are back and ready to get 2023 off with a bang! The Multifamily Podcast with Ronn and Martin is ready for a New Year with some of the top professionals in the multifamily industry. Today’s guest however has a very special place in our hearts for both Ronn and I as she has been a part of the Apartment SEO journey since the very inception! We will…
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MFP Ep. 15 - MFP and ASEO Wrapping Up 2022 & More Apartment Marketing Trends and Strategies
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Welcome to The Multifamily Podcast with Ronn and Martin! I can’t believe how fast 2022 went by, so today we will be doing an overall review of 2022 and what 2023 has in store for The Multifamily Podcast and Apartment SEO! Then we will share some of the latest Apartment Marketing Strategies and Trends from SMX Next. Let's go!…
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MFP Ep. 14 - How to Win More Positive Reviews: Reputation Management for Apartments w/ Art Gonzales, Reputation Manager at Apartment SEO
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Welcome to The Multifamily Podcast with Ronn and Martin! In today’s episode we will be talking about, “Why your community's online reputation matters more than ever and how you can win more positive reviews!”. Today we will be speaking with Apartment SEO’s, Reputation Manager - Art Gonzales who has been with ASEO for over 6+ years now. Art really h…
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MFP Ep. 13 - B2B and Apartment Marketing Insights From a Multifamily Podcaster with Sydney Webber, Renter Obsessed Podcast Host and Marketing Lead at Move HQ of Updater
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Welcome back to “The Multifamily Podcast” with Ronn and Martin! It feels good to be back and keep the momentum going with more powerhouse guests for the show. In today’s episode we will be speaking with our good friend and fellow Podcaster from Renter Obsessed Podcast, Sydney Webber, Marketing Lead at Updater/Move HQ (Previously at Knock CRM). We w…
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MFP Ep. 012 - The Power of Video Marketing for Apartments w/ Co-Founders of Show My Property TV (Christina Singleton and Anna Singleton)
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I hope everyone is ready for another jam packed session of The Multifamily Podcast with Ronn and Martin! Today’s episode is going to cover “The Power of Video Marketing for Apartments” with special guests and co-founders of Show My Property TV. These two sisters came together to start one of the most sought after Digital Marketing Agency's in the m…
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MFP Ep. 011 - Building High Performance Teams in Multifamily w/ Jennifer Staciokas, Executive Managing Director, Property Management at Western Wealth Capital
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Welcome back to The Multifamily Podcast with Ronn and Martin. Today’s interview is going to be quite a treat for our audience! We have with us the one and only Jennifer Staciokas, Executive Managing Director of Western Wealth Capital. She is an industry recognized Property Management Professional, Guest Speaker at National Conferences, Advisory Boa…
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MFP Ep. 010 - Lessons From an Apartment Marketing Analyst w/ Cynthia Zamudio, Marketing Analyst at Apartment SEO
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It’s that time again! The Multifamily Podcast with Ronn and Martin and today’s episode is going to be a very informative one. We have a very analytical guest for today’s show. It's my pleasure to introduce to our audience Cynthia Zamudio, Marketing Analyst at Apartment SEO. Today we will be covering attribution and the different types of attributio…
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MFP Ep. 009 - Navigating Success and Adversity as a Multifamily Executive with Lynn Owen, Executive VP at Avenue 5 Residential
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For today’s inspiring show on The Multifamily Podcast with Ronn and Martin, we are here today with a dear friend of ours and a legend in the multifamily industry, Lynn Owen, Executive VP at Avenue 5 Residential. Today we will be discussing with her, what life was like at one of the fastest growing multifamily start-ups, tips from a true multifamily…
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MFP Ep. 008 - Multifamily Sector Needs to Add 4.3 Million Apartments by 2035 and Big Google Updates!
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Today on The Multifamily Podcast, Ronn and Martin are covering an article posted by PropModo.com. "The multifamily sector needing 4.3 million apartments by 2035", source Propmodo.com. Then we will be getting into some big Google updates the multifamily industry needs to know about! Speaking on Google's Fresh Content Update and Google Ads new Perfor…
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MFP Ep. 007 - Creating Virtual Resident Experiences with Digital Content
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Get ready for another great episode of The Multifamily Podcast with Ronn and Martin. Today we are going to be talking to Wojciech Kalembasa - CEO at LCP Media, previously known as LCP 360. We will be diving into Wojciech‘s entrepreneurial journey, how LCP creates digital content for the multifamily industry, and highlighting their newest product To…
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MFP E.006 - Real Estate Trends, Property Management and Land Investing
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Today Ronn and I are speaking with Nathan Poth on The Multifamily Podcast, who is an established real estate investor and broker, property manager and owner at LoCali Management Group and land investor at LoCali Ranch and has been In the multifamily industry since 2004. We will get into each topic today to leave our community with some thoughts int…
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MFP E.005 - The Digital Leasing Experience and Why It Matters!
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In today's episode of The Multifamily Podcast, we speak with Robert Turnbull, (President/COO/Founder) of BetterBot.com, Your Digital Leasing Solution! We hear more about how he got into the multifamily industry, dig into BetterBot and the technology behind it, learn more about lead nurturing and guided conversational chatbots. Join us as we talk ab…
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MFP E.004 - TikTok Marketing for Apartments | TikTok Influencer Tells All!
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Welcome back to The Multifamily Podcast with Ronn and Martin, we have a very exciting episode planned for everyone! Today we will be speaking with our first guest on the show, Frankie Valle-Meier of Apartment SEO, our National Sales Manager, who is also a TikTok Influencer with over 640,000 followers. We will be discussing how he went viral with on…
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MFP E.003 - Apartment Innovation and Marketing Conference Recap 2022
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Join Multifamily Podcast as we recap our time at The Apartment and Innovation Conference in Huntington Beach, CA. We talk about all things Apartment Marketing around SEO Strategies, Google Business Profile, Google Ads/Youtube Ads and TikTok. We also review some great stats around how the multifamily industry gets the majority of their leads and qua…
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MFP E.002 - The Multifamily Social Media Summit 2022 Recap
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Join Ronn and Martin of Apartment SEO to Recap The Multifamily Social Media Summit in Napa, California. Get all the details about this amazing event. Sit back and relax, as we cover some hot topics from this Napa Digital Marketing Conference. This includes talking about Youtube, Google Business Profile, Google Ads, TikTok and much more!…
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Welcome to The Multifamily Podcast Reboot with Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com! Join us as we talk about what's new with us, Apartment SEO, Google Updates and our plans for The Multifamily Podcast Reboot!Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode 11: Interview with Nicholas Dunlap-Part 1
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In this episode of The Multifamily Podcast Ronn Ruiz and Rommel Anacan welcome a special guest in studio, Nicholas DunlapRonn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode 12: Interview with Nicholas Dunlap-Part 2
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In part 2 of a 2-part series, Ronn Ruiz and Rommel Anacan continue their conversation with Nicholas Dunlap.Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Gallup released a study that said that 70% of employees are disengaged today. 70%! In part two of a two part series, Ronn Ruiz and RommelAnacan continue their conversation about the importance of employee engagementin the workplace, and provide valuable insight into how to increase theengagement level of the employees you lead and manage.…
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Gallup released a study that said that 70% of employees are disengaged today. 70%! In part two of a two part series, Ronn Ruiz and Rommel Anacan continue their conversation about the importance of employee engagement in the workplace, and provide valuable insight into how to increase the engagement level of the employees you lead and manage.…
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Multifamily Podcast Episode 6: Is SEO Really Dead | Part Two
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In this episode of The Multifamily Podcast Ronn and Rommel's special guest Andrew Greenhalgh, the Search Marketing Manager of Apartment SEO, continues answering the question "Is SEO Really Dead?"Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode Five: Is SEO Really Dead? Part One
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Many online experts have publicly proclaimed that "SEO is Dead!" so in this week's episode of The Multifamily Podcast Ronn and Rommel have invited special guest Andrew Greenhalgh, the Search Marketing Manager of Apartment SEO, to answer the question, "Is SEO really dead?" and what you need to know so customers can find you online!…
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The Multifamily Podcast Episode 7: What Customer Service?
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In this week’s episode Ronn Ruiz and Rommel Anacan talk about customer service-which was inspired by a terrible customer service experience Rommel had recently while attending a wedding.Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode 4: Dollars and Rents-Part Two
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In this episode of The Multifamily Podcast, Rommel Anacan and Ronn Ruiz continue their "Dollars and Rents" conversation about the historic rents we're seeing nationwide and things you can do to keep your residents satisfied and happy with your community, even in the midst of rising rental rates.Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode 3: Dollars and Rents-Part One
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Rental rates across the nation are at historic highs-which is great if you're a multifamily housing professional. Higher rents mean greater profits, increased income, rising property values and more opportunities for growth. Yet, higher rents also has a challenging side to it as well. In this episode of The Multifamily Podcast, Ronn Ruiz and Rommel…
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MultiFamily Podcast Episode 2: How to Maximize Your Multifamily Trade Show Experience, Whether You're a Vendor or Client
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Learn more about how to follow up with potential clients while at your next multifamily conference. Also learn how to be an educated client by knowing what you want to get out of the trade show.Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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Multifamily Podcast Episode 1: National Apartment Association (NAA) Education Conference 2015 Recap
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Get the most out of NAA 2015 by listening to 1st Episode of the Multifamily Podcast with Ronn Ruiz and Rommel Anacin. Learn how to maximize your NAA 2015 experience with these useful tips and tricks.Ronn Ruiz & Martin Canchola of ApartmentSEO.com による
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