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コンテンツは Hilco Homes によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Hilco Homes またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
#64 - Behind the Scenes With Longhorn Investments
Manage episode 245416490 series 2310422
コンテンツは Hilco Homes によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Hilco Homes またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Hilco has a new sponsor! Longhorn Investments are hard money lenders and are here to help investors with their real estate investment transactions, but before that...Mike and Adriel had to record all their content on location. Here's some insight on that adventure.
--- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support79 つのエピソード
Manage episode 245416490 series 2310422
コンテンツは Hilco Homes によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Hilco Homes またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Hilco has a new sponsor! Longhorn Investments are hard money lenders and are here to help investors with their real estate investment transactions, but before that...Mike and Adriel had to record all their content on location. Here's some insight on that adventure.
--- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support79 つのエピソード
Alle afleveringen
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Deep Dive Wholesale by Hilco Homes
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Mike and Marco discuss the recent Ground Zero real estate event and all the gems that they took away from it. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Rose and Jim recapping the education seminar/class at the Hilco Homes offices just before the episode on the topics of social media and cold calling. Jim and Rose discuss their backgrounds in different professions and how they came to real estate. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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1 #79 - Starting from Scratch with a business Partner 43:12
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Mike sits down for a chat with Hilco veterans Juan and Zagla to discuss how they started from scratch in building their own real estate wholesaling and investing business. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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1 #78 The Condition of the Hard Money Lending Market Today 50:48
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Mike chat's with Jade Flores of Longhorn Investments, a San Antonio-based hard money lender, to discuss topics on the condition of the current real estate investment market, the lending climate, what hard money lenders like to look for in borrower-clients, and some crazy stories of real estate deals deals gone bad. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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Mike and Adriel recap an interview with Marco and Janeen of Longhorn Investments to chat about how she got started, her experience as a lender, and what they do for investors. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Juan Bustos and Luis Alonzo join Mike during the Hilco Christmas event to chat about the state of the current real estate market in San Antonio, and tips about wholesaling, working with investors, and being an investor. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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1 #74 Pop-In Podcast (Part 1) with Q and the Team 34:29
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At Hilco's Christmas office gathering, we decided to try out the idea of a "pop-in" podcast where anyone could jump in on the show. Quentin Flores decided he wanted to try his hand at hosting an episode and interviewing his team so here he is on his FIRST podcast EVER (as a guest a host)! --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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Mike and Adriel chat about the company culture aspect of Hilco Homes and what companies do, could do, and aren't doing, to keep engaged with their team. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Annelise Maddix of Justice Cash Buyers on how she went from the trucking industry to wholesaling and how she built a business in less than 2 years! --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Jayson of Infinity Cash Offer about his story of firing his boss, getting into wholesaling, and developing processes to scale a business. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with some of the Acquisition partners (Adriel, Ayla, and Anthony) about their year so far and what their goals are for 2020. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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1 #69 The International Problem Deal a Hilco Story 41:36
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Mike presents another Hilco story, this time he goes into the 4 month journey of Adriel's first deal and all the complications that came with it. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Miguel and Carlos of HBHS about how they use content creation on social media in wholesaling. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike and Adriel chat about the lunch and learn event held by HomeBuying HomeSelling (HBHS) Solutions and the topic of subject too (Sub2) deals. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Jade Florez of Longhorn Investments on what to look for when trying to find a hard money lender. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike and Adriel chat about what it takes to work with other wholesalers in other markets to get deals done. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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1 #64 - Behind the Scenes With Longhorn Investments 40:44
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Hilco has a new sponsor! Longhorn Investments are hard money lenders and are here to help investors with their real estate investment transactions, but before that...Mike and Adriel had to record all their content on location. Here's some insight on that adventure. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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We have another Hilco Story audio experience, this time, we hear about Alex and Amber on Co-Parenting and starting/growing a business. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike and Hernando walk you step-by-step through navigating the standardized state 1-4 TREC (Texas Real Estate Commission) contract used for buying/selling residential real estate (one to four units) as it relates to your wholesale real estate business. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Eian to find out more about who he is, where he comes from, and talk about how you can do business with him. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with the newest addition to the Hilco team, Mark Hernandez, about the process of applying, learning wholesaling, being in the military and what comes next. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike goes into Alex's journey from trouble-making teen to a real estate professional. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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The first "Hilco Story" episode, Mike chats with Marco and Hillary Romero (the owners of Hilco Homes) on the topic of balance of work and life and everything else. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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1 Episode #57 - How many calls does it take to get a contract? 29:08
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Hernando sits down with Mike to discuss the process of building rapport and (on average) how many times you have to make contact with someone to get a contract. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Real estate, business, goals, personal development and Kenneth's first appearance on a podcast! --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Alex about co-wholesaling, what it is and how to make it work for all parties. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Mike chats with Hernando Arce about the differences in real estate between New York and Texas. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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Listen in on Mike and the newest team member, Bernie, chat about Bernie's journey as a career musician to real estate investor. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support
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Deep Dive Wholesale by Hilco Homes
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1 Episode #52 - Kacey Klaus on Rentals, Cash Flow and the real estate community 50:06
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Kacey Klaus, a realtor with San Antonio's Lifestyles Unlimited, sits with us to chat about his journey into real estate, the importance of rentals in your portfolio, focusing on cash flow, and how to leverage yourself in the real estate community. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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Deep Dive Wholesale by Hilco Homes
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In this episode we chat with Nikki Rosas and Dani Trevino of AmCap Home Loans about finance options. Whether you are a first time home owner or an investor looking for creative financing, there is a solution for you. --- Support this podcast: https://podcasters.spotify.com/pod/show/everything-real-estate---with-hilco-homes/support…
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