Transforming Home Improvement: From Print to AI-Powered Solutions with TheHomeMag

The Hidden Entrepreneur Show with Josh Cary

In this episode, Tom Bohn, President and COO of TheHomeMag, joins us to discuss the fascinating evolution of home improvement solutions, blending traditional methods with cutting-edge technology. Tom takes us through TheHomeMag's journey from a print-focused company to a multimedia powerhouse, showcasing their ability to connect homeowners with top-tier contractors across 70 U.S. markets. Under the innovative leadership of founders Sean and Debbie Campbell, TheHomeMag has successfully embraced digital transformation, making it easier for homeowners to enhance their living spaces with the help of certified professionals.

A significant highlight of the episode is the introduction of AskHomey.com, an AI-powered marketplace that offers personalized home improvement advice and connects users with local contractors. Homey, the AI, brings a unique and engaging personality to the platform, inspired by classic mascots and infused with a touch of the founders' South African charm. We also celebrate women's vital role in home improvement decisions and discuss TheHomeMag's recognition as one of "Inc 5000's Best Places to Work," reflecting their commitment to diversity and inclusivity.

Tom also reveals TheHomeMag's exciting expansion into the pet-centric market with ThePetMag and the forthcoming pet section on Ask Home-y. These initiatives aim to enhance the home experience for pet owners through partnerships with brands like Chewy and innovative pet-friendly home renovations. Additionally, we touch on plans for integrated home and pet shows and the expansion into related markets such as home insurance and financing options. Wrapping up on a personal note, our discussion on favorite Bruce Springsteen songs invites listeners to share their favorites, adding a fun and relatable touch to the conversation.

Visit https://askhomey.com/ to learn more.