Influencer vs content creator - what path is right for you?

Creator Club | Social Media Marketing & Content Creation

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If you are creating content with the goal of monetizing, then your content creation is a business. However, how you monetize or turn your content into a business is up to you - and there are two terms we hear floating around a lot to describe those ways of creating content as a means to make money - and that’s Influencer or Content Creator. While some people see these terms as synonyms (and truly there is not actual dictionary definition) but the way I see it - they describe two distinct ways of approaching a content business online. So today I want to break them both down for you - and help you figure out which approach will work better for you and your goals.

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