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The Agile Brand with Greg Kihlström®


1 #657: Augmenting front-line employees with AI for better experiences, with Fabrice Martin, Medallia 22:42
22:42
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We are here recording live at Medallia Experience at the Wynn in Las Vegas, and have been seeing and hearing some amazing things about how AI can enhance the customer experience as well as enable teams at organizations to create more meaningful connections with customers. Today we’re going to talk about how AI can help to create better experiences for customers before, during, and after their interactions. To help me discuss this topic, I’d like to welcome Fabrice Martin, Chief Product Officer at Medallia. RESOURCES Medallia: https://www.medallia.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Fairy Tellers
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コンテンツは The Fairy Tellers によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、The Fairy Tellers またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Welcome to The Fairy Tellers podcast! We explore what myths, legends, folklore, fables, and fairy tales say about cultures both then and now. So grab a hot cup of cocoa and a comfy seat while we retell you a thing.
…
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126 つのエピソード
すべての項目を再生済み/未再生としてマークする
Manage series 2875204
コンテンツは The Fairy Tellers によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、The Fairy Tellers またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Welcome to The Fairy Tellers podcast! We explore what myths, legends, folklore, fables, and fairy tales say about cultures both then and now. So grab a hot cup of cocoa and a comfy seat while we retell you a thing.
…
continue reading
126 つのエピソード
すべてのエピソード
×In this episode, Geoff and Katrina dive back into The Tale of Tales by Giambattista Basile. Is it violent? And misogynistic? And unnecessarily sexual? Yes. But it's also racist. Katrina was sent a copy of Specters of the Marvelous: Race and the Development of the European Fairy Tale by Kimberly J. Lau , a professor of literature at the University of California, Santa Cruz. This book was chocked full of fascinating research about how the tales that most famously make up the genre of fairy tales, have unique place and time specific types of racism. Katrina retells the tale of The Golden Trunk, which reveals what we can learn about how Italians in the late 1500's viewed Black people, particularly those that were enslaved. Not only that, but the audience also gets to hear a classic Basile variant of the Cupid and Psyche story, which is a precursor to Beauty and the Beast. Content Warning: Violence, Racism, Sexual Assault Not My Fantasy- Live Action Snow White…
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In this episode, Geoff and Katrina talk about some of the work of Lady Jane "Speranza" Wilde. An Irish nationalist who was gathering the lore of the folk, Lady Jane Wilde believed that the heart of the Irish culture could be found in its myths, legends, and superstitions. Katrina discusses some of what can be found in Lady Wilde's folklore collection, including how to become invisible, cure a toothache, and remove the Evil Eye. Unfortunately, in the discussion, Katrina becomes aware that she might have accidentally placed the Evil Eye on some people in her own life. Oops. Next, Katrina tells a tale of a woman who is lured into the fairy realm but saved by a mysterious red haired man. Then, Geoff retells a tale of a leprechaun. Katrina gives a final pitch for why everyone should grab a copy of Lady Jane "Speranza" Wilde's book and give it a read for themselves. Other Podcasts Mentioned: Not My Fantasy Podcast - Specifically the episode on Disney's 1935 Snow White Fairy Tale Fix - Specifically episode 83…
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1 #112 Wise Men of Gotham and the City of Chelm 1:27:57
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In this episode, Geoff and Katrina take a trip to several different cities of fools (and feel right at home). First Katrina explains how the folkloric village of Gotham ended up turning into a city of Batman. Then the pair travel backwards in time to take a peek into one of the oldest joke books, from the 4th century AD. They discuss how common it is for people to come together to bad mouth the people one town over. Katrina takes a couple shots at LA and her own cousins, while Geoff wants to talk Florida Man and Idiotsville, USA. And then they dive into the Jewish folkloric town of Chelm for several fun stories that illustrate the power of these silly stories to showcase human nature. Books Used: The Jar of Fools by Eric A. Kimmel Yiddish Folktales by Beatrice Weinreich Favorite Folktales from Around the World edited by Jane Yolen Book Mentioned at the Beginning of this episode: Specters of the Marvelous by Kimberly J. Lau…
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For National Tell a Fairy Tale day, Katrina and Geoff decided to hop on and do an Instagram Live and Katrina tells the story of The Dog and the Sparrow straight from the Brothers Grimm. This was one of the first fairy tales that Katrina encountered way back almost a decade ago that made her go, "What the freak did I just read?!" A classic tale with some classic Grimm Brothers violence. 95% of the characters die so don't get attached to any of them.…
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In this episode, Katrina and Geoff talk about stone soup and the travels this story has gone on. This ATU 1548 tale might have started off as a story where a clever man does what he can to trick unsuspecting people out of their food and resources, but over time it has come to be a symbol of communities learning to come together in love to make sure that everybody has enough. Katrina and Geoff retell a couple stories that feature so called "clever men" who lie, cheat, and steal to illustrate what kind of company the story of Stone Soup kept in the ATU Index before launching into a retelling of this ubiquitous tale.…
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Content Warning: Animal on Animal Violence In this episode, Geoff and Katrina welcome the new year by retelling tales of slapstick violence and murder. In ATU 210, a bunch of random objects team up to create an ending with a domino effect of violence. But it's FUN! Katrina starts off by telling a Brother's Grimm version of this story called Riff Raff or A Pack of Ragamuffins. Reading this short story in the German collection might feel random and weird but it is part of a story tradition where the listener knew what kind of tale was being set up. Geoff then tells another tale from the Brother's Grimm following this pattern before Katrina takes us all the way to Japan. And now that the audience knows where the story is going, we demonstrate how this story can be mixed and matched to bring pleasure even when it reaches its familiar conclusion.…
In this short episode, Geoff and Katrina talk ghost stories in Albuquerque. This year, the American Folklore Society conference was being held in Albuquerque, New Mexico and Katrina is still recovering her brain from working over time all week. So, to recuperate, she retells some ghosts stories from locations that she was able to go to while in town. Besides revisiting the classic La Llorona story that has a New Mexican flavor, she tells about ghosts holding grudging and preforming on stage.…
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In this episode, Katrina and Geoff dive back into the tales of Jack in the Appalachian Mountains of the United States. First Katrina does a quick review of how Jack tales crossed over the ocean and wound up in the Americas before Geoff tells us the tale of Jack and the North Wind. After a quick conversation about similar tales types and the differences to be found back in Europe, Katrina introduces us to a new kind of Jack tale as we go on an adventure with Muncimeg. Books to Check Out: The Jack Tales: Folk Tales from the Southern Appalachians by Robert Chase Mountain Jack Tales by Gail E. Haley…
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In this episode, Geoff and Katrina bring us back to the topic of Pourquoi tales, by way of literary folk tales. In 1902, Rudyard Kipling published his own tales that he wrote for his daughter in the style of pourquoi tales. The title "Just So Stories" have stuck in the mind of the public and became synonymous with Pourquoi tales because they answered such questions as "Where Did the Camel Get His Hump?" and "Why Does Elephant Have Such a Long Nose?" But as Katrina points out in this episode, Kipling's stories are literary works from the brain of one man and even though people use the term "Pourquoi tales" and "Just So Stories" interchangeably now, these tales are not what they seem.…
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In this episode, Geoff and Katrina fly into the world of witches, thanks to an article by folklorist Kay Turner. In her article titled, "The Witch in Flight" published in the Winter 2023 addition of the Journal of American Folklore, Turner discusses some of the reasons why we encounter so many winged females in myths, folklore, and fairy tales. Katrina describes some of the mythical magical flying females and how cultures have shaped how we view witches in the modern day. And then she tells the Norwegian tale of Tatterhood and the many witches and their personalities on display in the story. For further reading: Check out "Women Who Fly: Goddesses, Witches, Mystics, and Other Airborne Females" by Serinity Young. It is an incredibly fascinating book.…
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1 #105 Donkeyskin: The Fifth Anniversary Episode 1:29:16
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TW: Incestuous desires In this episode, Geoff and Katrina are celebrating 5 years of podcasting myths, legends, folklore, and fables with another take on Cinderella. While we normally talk about ATU 510A, or Cinderella tales, for our 5th Anniversary, we're shaking things up with ATU 510B! In this tale type, we explore a tale of riches to rags and back to riches again. Filled with magical dresses, real fairy godmothers, and persecuted heroines, it's clear why this tale type falls under the same number in the index as Cinderella. But what makes this a "B" tale? We're back to podcasting after a long hiatus! Welcome back to the podcast!…
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In this episode, Geoff and Katrina fight burn out by talking about one of their favorite things...the dead. While attending the Western State Folklore Conference in 2022, Katrina was inspired by an essay written by Christopher James Blythe "The Legend of the Naked Dead: Apparitions and Proper Burial in Latter-day Saint Folklore", which led to a stunning bonus episode for our patrons. Recently published in the Journal of American Folklore Spring 2024, Katrina was inspired to head toward the fairy tale stories of The Grateful Dead. Join our hero on his adventure to win the heart of his "dead crow on snow" looking dream girl. And if you haven't listened to the podcasts that we featured on back in March 2024, check out these links. Not My Fantasy podcast: In this episode , Cullen and Hannah look at the lore that inspired the Disney 2015 Cinderella. Fairy Tale Fix podcast: In this episode, Abbie and Kelsey listen to stories read by Geoff and Katrina from Ireland in celebration of Irish month.…
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In this episode that Geoff and Katrina recorded back in March, they delve into one of the "why"s of Pourquoi tales, the passing on of Ancestorial Wisdom. Whether it is the knowledge of where their people came from or how best to behave in the environment, these tales are found throughout the world. Katrina and Geoff tell tales from Australia, southern Africa, and North America. Also, a much overdue shout out to Fairy Tale Fix podcast and Not My Fantasy podcast for having us as guests back in March!! Fairy Tale Fix had Geoff and Katrina come and read stories from Ireland for the month of March and there were many laughs shared with the ridiculousness of priests cursing people to die and cats getting kings pregnant. Then Katrina went onto Not My Fantasy podcast to discuss the live action Disney Cinderella from 2015. Not only did we find ourselves laughing while dissecting the differences found in this new remake but Katrina started to think that maybe she needed to give a therapist a call.…
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1 Surprise Live: Nepal Youth Foundation in honor of Olga Murray 1:25:08
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Olga Murray, who founded the Nepal Youth Foundation, passed away at the age of 98 in February of this year. Founder's Day, an annual celebration of the creation of this nonprofit, will be held on May 30th. While this event will include a celebration of life for Olga Murray and all she was able to do in her life, it will also be a time to look forward and walk a path that was started by this hardworking and loving woman. After a member of the Nepal Youth team in Nepal reached out to The Fairy Tellers podcast, Katrina and Geoff decided to come back from their current hiatus to tell some tales specifically requested by listeners in Nepal. Please enjoy the tales, what they communicate about the Nepalese culture, and what they can teach about life. The Nepal Youth Foundation…
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1 #102 The Brave Little Tailor/Dyjhycon the Coward Hero 2:04:30
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In this episode, Katrina and Geoff retell a tale from Armenia that was recommended to them by one of our wonderful Patreon patrons! The tale of "Dyjhycon the Coward Hero" has many similarities to the tale of "The Brave Little Tailor" found in western Europe except for some vast personality differences between the two protagonists. The cultural differences between what makes a person worth rooting for are very stark in these two tales. And of course, plenty of jokes are made about "7 in one blow". If you like what we are doing and wish to support our endeavors please consider becoming a patron of the arts over on Patreon .…
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