Twilight Twenty podcast

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Insights Unlocked

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How Anthropologie gets omnichannel right (and what to learn) 27:29

約 6 日前27:29

「あとで再生する」

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27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Twilight Twenty Podcast

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Two twenty-somethings discuss their past and present love of Twilight, the Saga. Topics ranging from the silly to the serious. It's here, it's queer, it's the twilight 20. If you like what we do on the pod, follow us on twitter @twilight20pod or on tumblr at twilight20pod.tumblr.com. Please consider supporting us on patreon at www.patreon.com/twilight20pod. But above all, let us know what you think, and what you'd like to see from us going forward! Email: Twitwentycast@gmail.com Cover art photo provided by Patrick Hendry on Unsplash: https://unsplash.com/@worldsbetweenlines

9 つのエピソード

#Comedy #Twilight 20

Twilight Twenty Podcast

updated 約 6 年前

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9 つのエピソード

#Comedy #Twilight 20

すべてのエピソード

1
09. Carlisle Cullen: The First Twink 36:24

6 years前36:24

36:24

Think about it!! He twinkles!!! After an impromptu hiatus, Historical Consultant Christina is with us once more. This time, we run WAY over time budget to discuss a listener suggested topic: Twink Carlisle. Featuring: Unwanted Vampire Body Hair, Pope Francis the TwiHard, Ra Ra Rasputine: Russia's Greatest Vampire Meme, and Going Paleo to Get Your Vampire Teeth Back. Also unfortunately featuring some squeaky kitchen chairs. Thanks to @cool__kit on twitter for the suggestion!…

1
08. A Known Poster Stroker 24:03

6 years前24:03

24:03

It's about time someone addressed the most problematic aspect of the Twilight Saga: The badminton pedagogy. Michelle and Aífe interview historical consultant and known poster stroker, Christina about their history with Twilight, as well as their experiences with a recent reread. If you like what we do on the pod, please follow us on twitter @twilight20pod or on tumblr at twilight20pod.tumblr.com. Please consider supporting us on patreon at www.patreon.com/twilight20pod. But above all, let us know what you think, and what you'd like to see from us going forward!…

1
07. The Science of Twilight: Can Vampires Get Boners? 20:18

6 years前20:18

20:18

In this, our second episode with SCIENTIFIC CONSULTANT DANI, we talk about magic colour changing eyes, the circulatory system, and uhm, HOW DOES EDWARD GET A BONER? Catch us on twitter @twilight20pod

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06. Page After Page of No Wolves ft. SPECIAL GUEST DANI 20:13

6 years前20:13

20:13

Happy #twilighttuesday, we are celebrating with our first ever special guest, Scientific Consultant Dani! Do the twilight vampires make scientific sense? Of course not. Is Jacob a lesbian. Oh we certainly think so. Catch us on twitter! Twilight 20: @twilight20pod Scientific consultant: @Aqua_Dan1 As we always say ...... effervescent.…

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05. Esme is a Curvy Legend 20:01

6 years前20:01

20:01

twilight20pod.tumblr.com twitter: @twilight20pod I don't think you can live more than 100 years without going insane. So yeah, we got a little silly with this episode. What of it?? if sm*yer can have the breaking dawn finale, we can have a giggly 20.

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04. Bella is a Lesbian 20:00

6 years前20:00

20:00

Bella is a lesbian; Edward is a child; and Esme? Esme is our favourite Cullen.

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03. What are Vampires Made of? 20:00

6 years前20:00

20:00

Sexy dreams and sparkling teens, that’s what vampires are made of! Also racism. A lot of racism. Aífe has an illustrated guide to Twilight and Michelle has the fresh eyes of the re-reader. It's Twilight Twenty time! Catch us on twitter @twilight20pod for questions, queries, and topic requests!

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02. Bella vs. Buffy 20:25

6 years前20:25

20:25

Statistically, it looks like more high schools should have like, a "vampire dating support" club or something. It's Twilight Twenty. Let's get Buff(y). @twilight20pod

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01. First Encounters 21:08

6 years前21:08

21:08

Who were you when you first met Twilight? Aífe and Michelle embark on a new adventure by delving into the distant, misty past. Like. 2008.

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